Global Draught Beer Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Draught Beer Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Draught beer, also spelt draft, is beer that is not sterilized and taken directly from fermented barrels, or sterilized by microporous membrane filtration, i.e., cold filtration, as opposed to craft beer that is sterilized by Pasteurization. The liquor that has not been pasteurized is collectively referred to as draught beer. Because a part of the nutrient-rich yeast is preserved in the draught beer, the taste is more delicious than ordinary bottled craft beer.

Market Overview:

The latest research study on the global Draught Beer market finds that the global Draught Beer market reached a value of USD 17576.54 million in 2022. It’s expected that the market will achieve USD 28125.0 million by 2028, exhibiting a CAGR of 8.15% during the forecast period.

Coronavirus affected the industrial chain of draught beer

The outbreak of the Coronavirus disease (COVID-19) has acted as a massive restraint on the draught beer manufacturing (breweries) market as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. COVID-19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. Food and beverage manufacturers depend on the supply of raw materials from domestic and international suppliers. As many governments restricted the movement of goods across countries and locally, manufacturers had to halt production due to a lack of raw materials. Also, restrictions on the trade of non-essential goods and fear of contamination through manufacturing facilities contributed to the decline.

Impact of Russia and Ukraine War

The direct effects of the Russia-Ukraine conflict on the beer value chain are fairly limited, as both countries are self-sufficient. But the indirect effects will be massive and add to a situation where inflation was already an issue. It is expected further cost increases, which will result in lower margins for operators in the value chain, higher prices for consumers, or a combination of both.
Initial Impact on Barley and Malt Supply is Limited
Although the Black Sea Region (BSR) is a major producer of barley, very few maltsters in the rest of the world depend on its crop, as the barley produced and exported from the region is mainly feed barley. Russia produces around 13% of global barley and Ukraine 5% (2020/21 crop). Together, these countries account for 30% of global barley exports, a significant amount. Most BSR barley flows find their way to countries without a strong beer culture. In 2019/20, 64% of Russian barley was exported to the Middle East and 9% to North Africa. In the past crop season, Ukraine benefitted from the trade war between Australia and China, sending almost a million metric tons of barley (18% of its exports) to China. Another 54% of its barley exports go to the Middle East, 17% to North Africa and 10% to the EU. Although some maltsters in China might use Ukrainian barley, malt plants in the rest of the world are mostly sourcing from other regions.

Strength

Upsurging per capita income with the growing affluence of nations is expected to boost product demand. Rising demand in countries of the Asia Pacific such as India and China is expected to positively impact market revenue growth. Rising disposable income, increasing investment in the development of technologically advanced distilleries by companies are some key factors expected to drive demand for draught beer globally.
Heightening no. of breweries, pubs and bars is estimated to Boost Product Demand. To tap the vicious potential of enlarging alcohol consumption throughout the global players in the respective markets have heightened their production activities by setting up more and more breweries to meet the swelling demand. According to a report, the total number of breweries in the US has reached over 9000 in 2021. Moreover, the vigorous nightlife of countries like Hong Kong, Japan, the US, the UK, and Spain is worthy for the eyes to gaze upon. Spain is world-famous for its nightlife as the country is home to some of the best pubs in the world. A report claimed that there are 169,063-night clubs in Spain as of 2022.

Weakness

The high perishable nature of draught beer is one of the primary factors negatively impacting the market growth. Besides, proper storage, lack of product availability in some regions, and lower awareness among underdeveloped regions are other factors expected to restrain draught beer market revenue growth to some extent. Besides, fluctuating the availability of raw materials and high taxes have been important issues for this sector in recent years.
Alcoholic drinks have been known for their addictive as well as health concerning nature if consumed in excess. The rise in the number of consumers suffering from alcohol addiction has been a great concern for governments of different nations. As a result, many governments have imposed stringent rules and regulations on the sales and distribution of these products. Moreover, there are restrictions on advertisements and promotions of such products, which restricts the marketing strategies available to the manufacturers. In addition, some governments also support campaigns and non-government organizations (NGOs) that condemn the use of such beverages. These factors act as major hindrances to market growth.

Region Overview:

Geographically, Asia Pacific held the largest market share – 34.1% in 2022.

Company Overview

Anheuser–Busch InBev is one of the major players operating in the Draught Beer market, holding a share of 22.24% in 2022.

Anheuser–Busch InBev

Anheuser-Busch InBev SA/NV, commonly known as AB InBev, is a Belgian multinational drink and brewing company based in Leuven, Belgium. AB InBev has a global functional management office in New York City, and regional headquarters in São Paulo, London, St. Louis, Mexico City, Bremen, Johannesburg and others. It has approximately 630 beer brands in 150 countries.

Heineken

Heineken N.V. is a Dutch multinational brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. As of 2019, Heineken owns over 165 breweries in more than 70 countries. It produces 348 international, regional, local and speciality beers and ciders and employs approximately 85,000 people.

Application Overview:

By application, the Commercial Use segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Draught Beer market covered in Chapter 3:

San Miguel
Heineken
Grupo Petrópolis
Duvel
Yanjing
Tsingtao Brewery
Carlsberg
Gold Star
Asahi
Anheuser–Busch InBev
Kirin
CR Beer
Molson Coors
Constellation Brands
Groupé Castel
Anadolu Efes

In Chapter 4 and Chapter 14.2, on the basis of types, the Draught Beer market from 2018 to 2029 is primarily split into:

Keg Beer
Cask Ale

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Draught Beer market from 2018 to 2029 covers:

Commercial Use
Home Use

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)