Global Content Moderation Service Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Content Moderation Service Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Content moderation is when an online platform screen and monitor user-generated content based on platform-specific rules and guidelines to determine if the content should be published on the online platform, or not.

Market Overview:

The latest research study on the global Content Moderation Service market finds that the global Content Moderation Service market reached a value of USD 10272.64 million in 2022. It’s expected that the market will achieve USD 18751.42 million by 2028, exhibiting a CAGR of 10.55% during the forecast period.

Covid-19 forced many unprepared enterprises and processes to digitize at a tortuous speed, but there were some well-done cases: the daily active users of telecommuting and conference software increased from 10 million to 200 million. In the first quarter of 2020, the net sales of some important retail portals increased year on year. Internet has become the foundation of successful economic transformation in COVID-19 era. All-in-one service provides a powerful driving force for the Internet and a large number of services to continue to play an economic and social role.


When faced with the fear and pain of COVID-19 outbreak, it is difficult for people to consider certain situations in advance. Business leaders should not only focus on how to survive, but also think about how to develop under the background of COVID-19 era, because COVID-19 era is not the past, but a new reality.

COVID-19 has accelerated the social and technological changes, and has an impact on other aspects. This era is a technology-driven era, and people are forced to work at home, retail online, serve and entertain, and accept the trends of telemedicine and machine learning. This change reflects a profound behavioral change, which cannot be achieved even in ten years.


Because of mobility restrictions, people spend more time surfing the Internet. There are more false messages and illegal messages on the Internet than before, and the demand for Content Moderation Service is rising. However, due to the reduction of labor force and telecommuting, companies rely more on automated systems to detect and delete illegal content and disable accounts.

Rise of E-Commerce creates new avenues of growth.

The content moderation services industry has enormous scope of growth, as its end users encompass all companies, especially e-Commerce companies that allow their audiences to express or share user-generated content online. Internet retailers are preferring to outsource content moderation services to identify and remove offensive content on their e-Commerce websites, and the increasing growth of the e-Commerce industry will only magnify this trend in the future.

Absence of content moderation regulations may have a negative impact on the expansion of the content moderation services landscape.

The content moderation solutions market is at the center of a row over content moderation trampling the freedom of speech or expression, and there are ongoing debates on whether or not to regulate content moderation procedures. A large segment of the society is of the opinion that, content moderation restricts users capacity to freely express their opinions and ideas, as well as to access information. The absence of a third-party ombudsman is making it more difficult for content moderation companies to maintain transparency in its operation, which is likely to become a highly important criterion for end users before choosing a content moderation solutions provider. Absence of content moderation regulations may have a negative impact on the expansion of the content moderation solutions landscape in the coming years.

Region Overview:

In 2021, the share of the Content Moderation Service market in North America stood at 40.44%.

Company Overview:

Microsoft Corporation, Accenture PLC, Google, Inc., Webhelp and Appen Limited are the five key players in the global Content Moderation Service market. These companies have shown consistent growth in revenue, larger volumes of sales and a prominent presence in terms of share in the global Content Moderation Service market in the past 5 years.

Microsoft Corporation

Microsoft Corporation develops, manufactures, licenses, sells, and supports software products. The Company offers operating system software, server application software, business and consumer applications software, software development tools, and Internet and intranet software. Microsoft also develops video game consoles and digital music entertainment devices.

Accenture PLC

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Accenture PLC provides management and technology consulting services and solutions. The Company delivers a range of specialized capabilities and solutions to clients across all industries on a worldwide basis. Accenture operates a network of businesses provides consulting, technology, outsourcing, and alliances.

Segmentation Overview:

By type, Services segment accounted for the largest share of market in 2021.

Application Overview:

The market's largest segment by application is the segment Media & Entertainment, with a market share of 30.68% in 2021.

Key Companies in the global Content Moderation Service market covered in Chapter 3:

Google, Inc.
ICUC.Social
Community Sift
ALEGION
Cogito Tech LLC.
OneSpace
TELUS International (Lionbridge AI)
Accenture PLC
Microsoft Corporation
Clarifai, Inc.
Webhelp
Appen Limited
Besedo

In Chapter 4 and Chapter 14.2, on the basis of types, the Content Moderation Service market from 2018 to 2029 is primarily split into:

Software
Services

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Content Moderation Service market from 2018 to 2029 covers:

Media & Entertainment
Retail & E-commerce
Packaging & Labeling
Healthcare & Life Sciences
Automotive
Government
Telecom
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)