Global Color Label Printer Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Color Label Printer Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Color label printer is a kind of printer that can print color labels, which is widely used in many industries. Color label printer can print not only monochrome labels, but also color labels, which has the characteristics of wear resistance, water resistance, high and low temperature resistance, etc

Market Overview:

The latest research study on the global Color Label Printer market finds that the global Color Label Printer market reached a value of USD 157.64 million in 2022. It’s expected that the market will achieve USD 267.5 million by 2028, exhibiting a CAGR of 9.21% during the forecast period.

Medical industry

Whether it's manufacturing test kits for mobile testing sites, medical supplies and PPE for hospitals, or hand sanitizers for medical professionals or consumers, color labels are widely used in the medical industry. Color labels are especially important for improving the safety of patients and nursing staff, and help to strengthen the country's medical infrastructure. Each label is attached to each patient's file, the amount of information in the test sample is different, and the length of the label is different. Since the test personnel wear protective equipment and gloves, the extended liner on the continuous label material enables them to more easily peel the label from the backing for application.

Food and beverage industry

Food and beverage manufacturers must comply with established labelling regulations to ensure the health and safety of consumers, such as containing nutritional and allergen information or weight/price details of fresh food. With the increase of orders in the United States, China and other countries, take-out and delivery services have become more and more popular. Companies have labeled pre-packaged and take-and-go meals with take-away labels, food safety seals and labels.
Some handmade breweries and wineries have shifted their focus from producing alcohol to making alcohol-based hand sanitizers. With color label printers, artisanal brewers and brewers have the flexibility to perform packaging operations–adapting to new label creations, incorporating brands into newer packages, and saving costs and waste associated with preprinting labels. Color labels not only enhance security by including photo logos, color coded warnings and color highlighting information, but also help improve readability and reduce errors.

Compared with ordinary label printers, color label printers have better performance

Compared with the ordinary label printer which only prints monochrome (black font), the color label printer can print not only monochrome labels but also color labels. The color label printer has clear and excellent printing effect, and the printed picture is vivid, the text is clear, the image is not blurred, and the ink is not easy to drop. Compared with ordinary label printers, color label printers have better performance, so the demand for color label printers has increased, thus promoting the development of the color label printer industry.

Color label printer has some shortcomings

Color label printers use a variety of label materials, including paper and synthetic polymer ( plastic ) materials. Direct thermal printers use thermal paper (similar to thermal fax paper). Direct thermal labels tend to fade with time (usually 6 to 12 months); Life will be shortened if exposed to high temperature, direct sunlight or chemical vapor. Therefore, direct thermal labels are mainly used for short-term applications, such as shipping labels. Color label printer has some shortcomings, which affects the development of the industry.

Competition in the industry is fierce

For new entrants, the company's main competitors are the global large-scale color label printer manufacturers with international recognition and strong capabilities. In recent years, the global color label printer industry has experienced new changes, and the demand for high-end color label printers has been increasing, and the demand in Asia-Pacific and emerging markets has been released continuously. New entrants need to enhance their competitiveness through digital transformation, consolidation of technological advantages and cost control measures. However, if the market competition intensifies, the company can't effectively enhance its competitive advantage, quickly adapt to the industry trend and changing market environment, and consolidate its competitive advantage in the industry, which leads to the risk of losing market share and weakening profitability.

Region Overview:

In 2022, the share of the Color Label Printer market in United States stood at 38.94%.

Company Overview:

Astronova is one of the major players operating in the Color Label Printer market, holding a share of 24.32% in 2023.

Astronova

AstroNova offers a complete line-up from industry-leading tabletop printers to high-volume presses and the widest variety of label materials. Astronova focuses on digital color label printer, inkjet label printer, barcode label printer, label software, custom printed label, thermal transfer ribbon, internal printing and private label.

Epson

Epson Corporation, often referred to as Epson, is a Japanese electronics company and one of the world's largest manufacturers of computer printers, information and imaging related equipment. The company mainly produces inkjet printers, laser printers, dot matrix printers, scanners and watches, desktop computers, business and home projectors, large-scale home theater TVs, robots, and industrial automation equipment, POS invoice printers and cash registers, notes Type computers, integrated circuits, LCD components and other related electronic equipment.

Segmentation Overview:

As for product types, the Desktop segment held the largest market share in 2022.

Application Overview:

By application, the Large Business & Workgroups segment occupied the biggest share from 2018 to 2022.

Key Companies in the global Color Label Printer market covered in Chapter 3:

Epson
Afinia Label
Astronova
VIPColor
Primera Technology
Brother
OKI
Addmaster Corporation
iSys Label
NeuraLabel

In Chapter 4 and Chapter 14.2, on the basis of types, the Color Label Printer market from 2018 to 2029 is primarily split into:

Desktop
Portable

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Color Label Printer market from 2018 to 2029 covers:

Home & Home Office
Small & Medium Business
Large Business & Workgroups
School
Government

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)