Global Carbon Plate Running Shoes Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Carbon Plate Running Shoes Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Carbon plate running shoes are running shoes with a thin carbon fiber plate embedded in the midsole of the running shoe. Carbon plates are made of thin but strong carbon crystalline filaments. Although very light, it is several times stronger and stiffer than steel. The carbon plate increases the stiffness of the shoe and allows the foam to compress and expand faster, saving energy. Carbon plate running shoes originated from Nike's Vaporfly 4, which promised to increase runners' performance by 4%. Carbon plate running shoes have taken the running world by storm with their innovative lightweight technology, allowing runners to enjoy a well-cushioned midsole without compromising weight or long-distance support.

Market Overview:

The latest research study on the global Carbon Plate Running Shoes market finds that the global Carbon Plate Running Shoes market reached a value of USD 1370.59 million in 2022. It’s expected that the market will achieve USD 5312.21 million by 2028, exhibiting a CAGR of 25.33% during the forecast period.

Impact on the market

The outbreak of COVID-19 has forced government authorities to take drastic measures, with the production of carbon-plate running shoes limited to what the lockdown allows. Many logistics companies and warehouses are closed for a limited time, limiting the sales of carbon running shoes. As the COVID-19 pandemic has disrupted the supply chains of several manufacturers, the production of carbon plate running shoes has been limited, and there is a huge gap between supply and demand. Many businesses are also facing liquidity issues, which could lead to the complete closure of their production facilities. Products didn't reach customers on time at the start of the pandemic due to supply chain issues. Companies have had to contend with expected higher prices, delivery delays, and global uncertainty. As the epidemic gradually came under control, some factories began to resume work. However, enterprises need to protect the life and health of employees during the production process, such as purchasing masks, disinfectants, and other anti-epidemic materials, disinfecting the working environment before and after production, and checking the temperature of employees every day to ensure the health of employees. These measures will increase production costs and affect the development of enterprises.
On the positive side, government restrictions such as social distancing and distancing regulations and the closure of sports facilities have led to widespread changes in physical activity, especially for team sports and other activities that require specific equipment and access to training facilities. However, running requires minimal necessary resources, providing an opportunity for individuals to maintain physical activity during the pandemic. As a result, running remains one of the most popular physical activities globally during COVID-19. Runners have increased their running volume during the pandemic while putting less emphasis on training intensity to boost immune defenses and prevent respiratory health complications associated with COVID-19. An increase in running activities has created growth opportunities for the carbon plate running shoe market.

Advantages of carbon plate running shoes

Carbon running shoes have many advantages. The combination of the carbon fiber plate and the foam allows the toes of the consumer to push forward like a springboard when they lift off the ground when running. When this propulsion is combined with speed, runners experience increased running efficiency, allowing them to run faster. There were significant differences in ground contact time, stride length, plantarflexion velocity, and vertical center of gravity swing in carbon plate running shoes compared to standard training shoes. According to estimates, carbon plate running shoes can save about a few seconds per kilometer, and about a few minutes in a marathon. In professional competitions, the difference of a few minutes can be decisive in the final result. In addition to this leverage-like assistance, the extra stiffness of the carbon plate will improve ankle stability and support and reduce the load on the calf muscles. Running requires bending the toes, but the carbon plate keeps the toes straight for less bending and less wasted energy. This more economical biomechanical movement conserves energy in the runner's body. Carbon running shoes slightly alter the biomechanics of the whole body and calf muscles, resulting in bigger and stronger calves. In addition, carbon plate running shoes reduce the workload of the knee joint, which puts more work on the back of the foot, which can prevent injury. Therefore, as the many advantages of carbon plate running shoes are becoming more and more well-known, the carbon plate running shoe industry is also in constant development.

Increasing demand for healthy and standard lifestyle

With growing interest in health and quality of life, people are looking for various ways to relieve the stress of their hectic lifestyles, leading to an increase in the demand for running sports. Since the introduction of technology and automation in the workplace, work, and lifestyles in modern society have become increasingly sedentary, with people busier and valuing convenience. The World Health Organization estimated that approximately 13% of the world's adult population (11% of men and 15% of women) were obese in 2016. Obesity contributes to a range of non-communicable diseases such as diabetes, cardiovascular disease, hypertension, stroke, and mental health problems. Consumers are prioritizing their health and are actively looking for ways to prevent diseases, such as yoga classes, gym memberships, and healthy eating. Social media is one of the driving forces behind the development of health awareness. Fitness enthusiasts and athletes promote healthy eating and proper exercise on social platforms. They use their social influence to secure sponsorship and advertising deals and influence the products and services their followers consume. As people increasingly seek information about health and wellness, media companies and content creators have increased the production of such information to educate the public about health, wellness, and nutrition. Since running a marathon is a remarkable achievement, it can demonstrate impressive physical and mental stamina, determination, and dedication to a training program. More and more running enthusiasts are completing marathons through continuous training, and the number of global marathon associations and competitions is gradually increasing. Therefore, consumers' pursuit of a healthy and standardized lifestyle has driven the increase in running sports and the demand for carbon running shoes.

Own shortcomings

Carbon plate running shoes also have some disadvantages. First of all, carbon running shoes are usually more expensive than ordinary running shoes, and they will last for a shorter time than ordinary shoes. Therefore, they are only suitable for high-speed training and racing. Not all carbon running shoes are allowed for every race or distance. For example, the Tokyo Olympics banned the use of Nike Alphafly. Carbon-plated running shoes are designed to reduce fatigue and muscle soreness during long marathon races, which means shorter races are less rewarding. Due to the structure, carbon plate running shoes are more prone to injury. The carbon plate is a rigid material, so the shoe doesn't flex too much, which could increase the load on the foot, ankle, and lower leg. Weakness in these areas combined with heavy use of carbon plate running shoes can lead to additional strain and injury. Carbon running shoes may not be suitable for anyone other than fast runners, and overweight or underweight runners may not get all the benefits from the shoes. All in all, these shortcomings of carbon plate running shoes limit the further development of the industry.

Region Overview:

In 2022, the share of the Carbon Plate Running Shoes market in United States stood at 35.79%.

Company Overview:

The major players operating in the Carbon Plate Running Shoes market include Nike, Adidas, HOKA ONE ONE, New Balance, Asics, etc. Among which, Nike ranked top in terms of sales and revenue in 2023.

Nike

NIKE, Inc., named for the Greek goddess of victory, is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide variety of sports and fitness activities.

Adidas

Adidas is a German sporting goods manufacturer that designs, distributes and markets sports and active lifestyle products, including shoes, apparel and accessories.

Segmentation Overview:

By type, 5mm-8mm segment accounted for the largest share of market in 2022.

Application Overview:

By application, the Men segment occupied the biggest share from 2018 to 2022.

Key Companies in the global Carbon Plate Running Shoes market covered in Chapter 3:

Asics
Brooks Running
Adidas
New Balance
Puma
On Holding Ag
Saucony
Nike
Skechers
HOKA ONE ONE

In Chapter 4 and Chapter 14.2, on the basis of types, the Carbon Plate Running Shoes market from 2018 to 2029 is primarily split into:

3mm-5mm
5mm-8mm
8mm-12mm

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Carbon Plate Running Shoes market from 2018 to 2029 covers:

Men
Women

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)