Global B2B Publishing Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global B2B Publishing Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

The B2B publishing market as the sale to business professionals and companies of business information, print and online directory advertising, print advertising in trade magazines, advertising on trade magazine websites, and trade magazine circulation spending. It also includes spending on print and electronic professional books.

Market Overview:

The latest research study on the global B2B Publishing market finds that the global B2B Publishing market reached a value of USD 232518.11 million in 2022. It’s expected that the market will achieve USD 264249.1 million by 2028, exhibiting a CAGR of 2.15% during the forecast period.

Influence of COVID-19 Outbreak on B2B Publishing Industry Development

The amount of time people spend online has soared during the pandemic. This is true in all respects, especially among corporate executives who have moved from office work to working from home. The pandemic has forced these business leaders into a new way of life in which, in many cases, mobile and desktop devices are people's only connection to the outside world. Increasing reliance on digital technology has increased the demand for information online.

Corporate email chains and Slack channels have changed over the past year, with professionals preferring newer communication channels and platforms. They are also more willing to get their news from emerging sources, including digital publications.

With more time at home, people have time to explore types of content they haven't explored before. Long-form journalism, for example, is a form of content that has grown substantially. These factors will promote the development of B2B Publishing industry.

Strength

Demand of downstream customers
Demand in major regions

Weakness

Publishers are ultimately responsible for the editorial and financial success of their publications
The labor cost of B2B Publishing will be more obvious

Opportunities

Move from ink-and-paper production to a digital-first workflow
Bespoke content will drive B2B Publishing industry demand

Threat

Competition in the industry is fierce
Digital transformation requires enterprises to seek new ways of development

Region Overview:

In 2021, the share of the B2B Publishing market in North America stood at 43.70%.

Company Overview:

RELX GROUP is one of the major players operating in the B2B Publishing market, holding a share of 1.36% in 2022.

Segmentation Overview:

Among different product types, Print segment is anticipated to contribute the largest market share in 2027.

Application Overview:

By application, the SMEs segment occupied the biggest share from 2017 to 2022.

Key Companies in the global B2B Publishing market covered in Chapter 3:

Future Plc
lnfoprg Digital
Altitude Marketing
The Drum
RELX GROUP
Sdu Qitgewers.
Hearst
IDG
Mark Allen
Cedar Communications Limited
Informa PLC
William Reed
wolters Kluwer
NIKKEI
Daily Mail and General Trust
Springer

In Chapter 4 and Chapter 14.2, on the basis of types, the B2B Publishing market from 2018 to 2029 is primarily split into:

Digital
Print

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the B2B Publishing market from 2018 to 2029 covers:

Large Enterprise
SMEs

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)