Global Air Care Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Air Care Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Market Overview:

The latest research study on the global Air Care market finds that the global Air Care market reached a value of USD 12458.61 million in 2022. It’s expected that the market will achieve USD 14606.02 million by 2028, exhibiting a CAGR of 2.69% during the forecast period.

Influence of COVID-19 Outbreak on Air Care Industry Development

Due to the global prevalence of COVID-19, many countries have promulgated social isolation policies. People are required to be isolated at home, many factories and enterprises are closed, and schools are closed. The production of air care products is affected. Because many people are unemployed due to the epidemic, their incomes have decreased, and the demand for air care products has also declined. People should minimize going out, so sales of air care products are also affected. At present, COVID-19 has the possibility of a long-term epidemic, and the development of subsequent epidemics and policy measures will also have a continuous impact on the market of air care industry.

Increase in disposable income per capita

With the improvement of the living standards of global consumers, the increase in people's disposable income has promoted the development of the air freshener industry. At the same time, increasing concerns about indoor air quality have led to a high global demand for air fresheners. In addition, the rapid growth of car sales, the surge in pet ownership, and the increased consumer willingness to use high-end air fresheners are expected to drive the growth of the global air freshener market. Increasing urbanization, better living standards, the supply of new and innovative air fresheners, increasing attention to air quality and increased demand from business users are expected to drive the growth of the air freshener market. In addition, natural and chemical-free air freshener products continue to increase and are expected to drive market growth in the coming years.

Contains allergic or harmful substances

Many product air fresheners contain chemicals that refresh the air, including synthetic fragrances, which are considered to be one of the main causes of human allergic reactions. The presence of toxic chemicals that have adverse health effects may hinder the growth of the global air freshener market. The most obvious defect of the air freshener is the damage it may cause to the human body. At present, there are many types of air fresheners on the market, but they are basically composed of ether, fragrance and other components. The gas generated after the chemical decomposition of these substances in the air. Some components are themselves air pollutants, which exacerbates the air in the car. Pollution degree, long-term use will produce adverse stimulation to the human body. In addition, the fragrance contained in the air freshener will also harm the human nervous system and stimulate the mucous membrane of the respiratory tract of children.

Risk of explosion

The propellants used in spray-type air fresheners can be divided into two categories: non-combustible and flammable. The former are fluorocarbons (such as Freon), and the latter are low-level saturated hydrocarbons (propane, butane, etc.) and ethers (dimethyl ether). In addition, there are products that use compressible gas to increase the pressure in the aerosol canister. There are also products that use nitrogen, carbon dioxide, low-oxygen nitrogen, etc. instead of propellants. Because many aerosols and sprays contain flammable substances, they may explode during production, transportation, and use. This risk may limit the development of the air care industry.

Region Overview:

Geographically, North America held the largest market share – 36.98% in 2022.

Company Overview:

Procter & Gamble Co is one of the major players operating in the Air Care market, holding a share of 19.23% in 2023.

Procter & Gamble Co

The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer health, and personal care and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care.

Reckitt Benckiser Group, Plc.

Reckitt Benckiser Group plc (RB) is a British multinational consumer goods company headquartered in Slough, England. It is a producer of health, hygiene and home products. The company was formed in 1999 by the merger of British company Reckitt & Colman plc and Dutch company Benckiser NV. RB's brands include the air freshener Air Wick, Calgon, Clearasil, Cillit Bang, Durex, Lysol, Mycil and Vanish.

Segmentation Overview:

Among different product types, Spray/Aerosol Air Fresheners segment is anticipated to contribute the largest market share in 2028.

Application Overview:

The market's largest segment by application is the segment Households, with a market share of 65.81% in 2022.

Key Companies in the global Air Care market covered in Chapter 3:

Reckitt Benckiser Inc
WD-40 Co
Henkel Group
Godrej Household Products Ltd
Newell Brands
Kobayashi Pharmaceutical Co. Ltd
Candle-lite, Inc
Church & Dwight Co. Inc
Procter & Gamble Co
SC Johnson & Son Inc
Car Freshner Corporation
Farcent Enterprise Co. Ltd

In Chapter 4 and Chapter 14.2, on the basis of types, the Air Care market from 2018 to 2029 is primarily split into:

Spray/Aerosol Air Fresheners
Electric Air Fresheners
Car Air Fresheners
Gel Air Fresheners
Candle Air Fresheners
Liquid Air Fresheners
Others Air Fresheners

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Air Care market from 2018 to 2029 covers:

Households
Corporate
Car
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)