Global Advertisement Production Services Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Advertisement Production Services Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Advertising production services refers to the process of creating and executing designs and plans involving proofing, storyboarding, casting, and shooting. It also includes layout designing, retouching, color matching, editing, translation, photography, dubbing, and subtitling. The adoption of various cost-optimization levers helps buyers of advertising production services realize direct cost savings and enhance category management and value benefits (including reduced procurement complexities).

Market Overview:

The latest research study on the global Advertisement Production Services market finds that the global Advertisement Production Services market reached a value of USD 36829.64 million in 2022. It’s expected that the market will achieve USD 59988.7 million by 2028, exhibiting a CAGR of 8.47% during the forecast period.

Market Challenges and Impact

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Region Overview:

From 2023-2028, Americas is estimated to witness robust growth prospects.

Company Overview:

WPP plc is one of the major players operating in the Advertisement Production Services market, holding a share of 6.45% in 2019.

WPP plc provides various communications services worldwide. The company operates through four segments: Advertising and Media Investment Management; Data Investment Management; Public Relations & Public Affairs; and Branding Consulting, Health & Wellness and Specialist Communications. The Advertising and Media Investment Management segment provides advertising services; and media planning and buying, and specialist sponsorship, and branded entertainment services.

Omnicom Group Inc., together with its subsidiaries, provides advertising, marketing, and corporate communications services. It provides a range of services in the areas of advertising, customer relationship management, public relations, and healthcare.

Segmentation Overview:

Among different product types, Translation & Photography segment is anticipated to contribute the largest market share in 2028.

Application Overview:

By application, the Retail segment occupied the biggest share from 2018 to 2022.

Key Companies in the global Advertisement Production Services market covered in Chapter 3:

Publicis Groupe S.A.
Omnicom Group Inc.
Interpublic
Hungry Man Productions
Asatsu-DK Inc.
Vivendi SA
Hakuhodo Inc.
Partizan Midi-Minuit
Dentsu Inc.
WPP plc
RSA Films

In Chapter 4 and Chapter 14.2, on the basis of types, the Advertisement Production Services market from 2018 to 2029 is primarily split into:

Retouching & Layout Designing
Color Matching & Editing
Translation & Photography
Dubbing & Subtitling

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Advertisement Production Services market from 2018 to 2029 covers:

Retail
Recreation
Banking
Transportation
Education
Other

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)