Global Adaptive Content Publishing Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Adaptive Content Publishing Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Adaptive learning is an integral part of educational technology and aims to improve student learning, participation and participation through the use of information technology (IT) and analysis. The user's experience is tailored to their capabilities and needs.

Market Overview:

The latest research study on the global Adaptive Content Publishing market finds that the global Adaptive Content Publishing market reached a value of USD 934.97 million in 2022. It’s expected that the market will achieve USD 1593.8 million by 2028, exhibiting a CAGR of 9.3% during the forecast period.

Influence of COVID-19 Outbreak on Adaptive Content Publishing Industry Development

Due to the global prevalence of COVID-19, many countries, especially in Europe and the United States, where the epidemic is severe, have issued a social isolation policy that requires people to stay in isolation and not go out at will. Schools have suspended classes, and education courses have shifted to online, which has promoted the development of the adaptive content publishing industry to a certain extent. More and more users are increasingly favoring adaptive learning courses to improve the quality of learning.
The adaptive content publishing market in the Americas is the largest market of all geographic regions, such as early adoption of technology and the availability of appropriate infrastructure in the northern region contributed to this result. The development of the adaptive content publishing market in the United States affects the development of the global adaptive content market. But the current epidemic in the United States is serious, many companies are forced to close, and almost every industry is laying off staff. Since President Trump declared a national emergency, more than 22 million Americans have applied for unemployment benefits. Per capita disposable income is reduced, and adaptive learning requires certain economic strength, which is bound to be detrimental to the development of the adaptive content publishing market.

Limitations

One of the biggest obstacles facing the education industry is the cost of installing software. Procurement of suitable modules and integration with other software are the main costs. Since most educational institutions use budget expenditures, key decision makers weigh the cost of implementation against the benefits of installing a feature-rich module student information system.
The adaptive learning system is based on the collection of big data technology and related data. In the process of student learning, relevant data is continuously collected in order to provide learning content that is more in line with the needs of the students. The starting point is good, but there is a risk of leaking the privacy of student education data. In addition, an online education platform needs to develop an artificial intelligence adaptive learning system. It often takes a lot of time to collect data and then sort and analyze it. In order to show better performance of the learning system, all adaptive education companies will pursue huge data This may lead to the creation of third-party data transactions, which also involve data ethics and privacy disclosure issues.

Region Overview:

North America had the highest growth rate of all regions.

Company Overview:

The top three companies are McGraw-Hill Education, Pearson Education, DreamBox Learning with the revenue market share of 12.22%，11.59% and 10.83% in 2019.

McGraw-Hill is a learning science company and one of the big three educational publishers that provides customized educational content, software, and services for pre-K through postgraduate education. The company also provides reference and trade publications for the medical, business, and engineering professions. McGraw-Hill currently operates in 28 countries, has more than 5,000 employees globally, and offers products and services to over 135 countries in 60+ languages.

Pearson Education is a British-owned education publishing and assessment service to schools and corporations, as well for students directly. Pearson owns educational media brands including Addison–Wesley, Peachpit, Prentice Hall, eCollege, Longman, Scott Foresman, and others. Pearson is part of Pearson plc, which formerly owned the Financial Times.

Segmentation Overview:

Among different product types, Technical segment is anticipated to contribute the largest market share in 2028.

Application Overview:

By application, the K-12 segment occupied the biggest share from 2018 to 2022.

Key Companies in the global Adaptive Content Publishing market covered in Chapter 3:

John Wiley & Sons
Cambridge University Press
Houghton Mifflin Harcourt
Oxford University Press
DreamBox Learning
Mcmillan
Scholastic
Pearson Education
McGraw-Hill Education
Cengage Learning

In Chapter 4 and Chapter 14.2, on the basis of types, the Adaptive Content Publishing market from 2018 to 2029 is primarily split into:

Technical
Non-technical

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Adaptive Content Publishing market from 2018 to 2029 covers:

K-12
Higher Education

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)