Over-the-Counter Drugs Market Research Reports & Industry Analysis

Because most adults prefer to treat minor ailments themselves before seeking professional care, over-the-counter (OTC) drugs play an increasingly vital role in our healthcare system. MarketResearch.com’s comprehensive OTC drug market research reports provide full coverage of OTC drugs, including the cough remedy, contraceptive, and smoking cessation markets.

Over the Counter (OTC) Drugs Market Data

  • Our reports focus on consumer health trends and developments and include data on OTC drug market segmentation, size, and growth in the U.S., U.K., Europe, Asia, and global markets.
  • We also provide expert insights into category data, prospects and opportunities, the competitive landscape, and retailing developments.
  • In addition, our research covers the growing demand for natural and herbal remedies, the increasing role of e-commerce, and the rise of self-care and preventive health practices.

Drive Growth Through Objective Research

The OTC drugs industry is a key segment of healthcare filled with promising opportunities. As you navigate this dynamic industry, let our reports be your guide, helping you make informed decisions and discover untapped avenues for growth. To get started, browse our collection of OTC drugs industry research reports today.

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Over-the-Counter Drugs Industry Research & Market Reports

  • Herbal/Traditional Products in Ukraine

    ... brew tea made with self-picked herbs (eg camomile, valerian, yarrow, St John’s Wort, motherwort, rosehip, oak bark etc) to target a diverse range of health issues related to digestion, stress or skin complaints, among many ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Switzerland

    ... return to normal lifestyles following the pandemic. Cough remedies are expected to be the primary growth driver, as the transmission of viruses and flu frequently results in coughing that requires relief. While air quality across ... Read More

  • Herbal/Traditional Products in Uzbekistan

    ... an increased preference for herbal alternatives. A heightened demand marked this shift for trusted yet alternative remedies, which Bionorica was well-positioned to meet. Additionally, the tragedy following a contaminated paediatric syrup from India, leading to ... Read More

  • Analgesics in Sweden

    ... concerns regarding the economy abated and inflation decreased significantly. The consumption of analgesics has returned to normal levels following the strong growth seen during the pandemic. Retail volume sales of adult analgesics have returned to ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Turkey

    ... having more confidence in items they are familiar with. Consequently, over 2024, all significant product areas will continue to record positive retail volume growth despite heightened prices. This mirrors the development of cough, cold and ... Read More

  • Consumer Health in Pakistan

    ... in spite of continuing soaring inflation, though growth has eased significantly from the previous year. The economy is showing signs of stabilisation and the currency is also more stable, and this is boosting consumer confidence. ... Read More

  • Consumer Health in Uzbekistan

    ... led to limited availability and instability, with the range of options falling. Consequently, there is set to be a noticeable decrease in sales volume, particularly affecting market players who are unable to implement the necessary ... Read More

  • Consumer Health in Switzerland

    ... well within the Swiss National Bank’s target of below 2%. As a result, prices are expected to stay relatively stable. However, the high cost of living continues to impact Swiss households, particularly lower-income families, who ... Read More

  • Consumer Health in Sweden

    ... for part of the year, some consumers were feeling more optimistic about their financial situation with many consumers preferring to spend money on travel and experiences. Consumer health products have fared well too with most ... Read More

  • Consumer Health in Taiwan

    ... population, which is especially prone to chronic conditions such as arthritis, allergies, and digestive issues. This has led to a heightened demand for OTC medications aimed at addressing the symptoms of these common concerns. Euromonitor ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Latvia

    ... return to their usual routines and adjust their purchasing habits demand for these OTC products is stabilising. Latvia is famous for its harsh winter climate, where the seasonal cold and flu season can last for ... Read More

  • Sleep Aids in Norway

    ... the increasingly stressful character of everyday life, sedentary work, the demands of working life, and increased use of smartphones and computers, including right before going to sleep, have contributed to a growing number of Norwegians ... Read More

  • Dermatologicals in Slovakia

    ... awareness among Slovak women regarding vaginal health and the risks associated with untreated fungal infections, coupled with an expanding range of product offerings, is significantly boosting demand for vaginal antifungals. At the same time. increased ... Read More

  • Herbal/Traditional Products in Slovakia

    ... These products are often perceived by consumers as safer alternatives to OTC medications, as they typically have fewer or no side effects compared to chemical-based treatments. This perception has led many parents to feel more ... Read More

  • Analgesics in Uruguay

    ... notably across the first half of 2024, as the attractiveness of buying products in Argentina diminished. As a result, analgesics in Uruguay are now purchased by local retailers, boosting value growth on the landscape. Euromonitor ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Uruguay

    ... Argentina. Argentina’s exchange rate appreciated in the first quarter of 2024, with an immediate impact on prices of cough, cold and allergy (hay fever) remedies. Consequently, small-scale illicit trade, which had previously accounted for many ... Read More

  • Dermatologicals in Morocco

    ... choices, as consumers seek products that effectively address their concerns. Additionally, price points play a critical role in purchase decisions, particularly in the current climate of rising living costs. Euromonitor International's Dermatologicals in Morocco report ... Read More

  • Digestive Remedies in Lithuania

    ... H2 blockers, with brands such as Nolpaza doing well in this situation. Nolpaza is praised for blocking the final step in the pathway of acid secretion in the stomach, while the former blocks only one ... Read More

  • Eye Care in Morocco

    ... eyes and eye fatigue become more prevalent due to increased screen time a rising number of Moroccans require such products. Further, an ageing population ageing is positively impacting category performance, with older adults more susceptible ... Read More

  • Dermatologicals in Israel

    ... daily basis. This has prompted good sales growth in topical germicidals aimed at solving fungal complaints and other skin and nail problems. In addition, products such as haemorrhoid treatments and antipruritics have also benefitted from ... Read More

  • Sleep Aids in Slovakia

    ... Ukraine and the rising cost of living, along with the excessive use of digital screens, have negatively impacted sleep patterns across the population. While an improving economy may contribute to a gradual easing of demand, ... Read More

  • Herbal/Traditional Products in Morocco

    ... found in both OTC and prescription (Rx) medications. This growing apprehension has significantly enhanced interest in herbal and traditional products. Euromonitor International's Herbal/Traditional Products in Morocco report offers a comprehensive guide to the size and ... Read More

  • Dermatologicals in Lithuania

    ... the industry, growth is largely generated by rising prices rather than higher volume sales. Euromonitor International's Dermatologicals in Lithuania report offers a comprehensive guide to the size and shape of the market at a national ... Read More

  • Herbal/Traditional Products in Norway

    ... at a slower pace than the overall consumer health industry, despite developing from a relatively low base. The herbal/traditional products category is struggling to gain significant popularity in Norway due to a high degree of ... Read More

  • Consumer Health in Côte d'Ivoire

    ... disease. Many consumers self-medicate for cost reasons and they rely on family, friends and pharmacists for advice. Moreover, inflation obstructs imports and sees prices rise locally. Thus, there is wide use of the illicit trade, ... Read More

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