Over-the-Counter Drugs Market Research Reports & Industry Analysis

Because most adults prefer to treat minor ailments themselves before seeking professional care, over-the-counter (OTC) drugs play an increasingly vital role in our healthcare system. MarketResearch.com’s comprehensive OTC drug market research reports provide full coverage of OTC drugs, including the cough remedy, contraceptive, and smoking cessation markets.

Over the Counter (OTC) Drugs Market Data

  • Our reports focus on consumer health trends and developments and include data on OTC drug market segmentation, size, and growth in the U.S., U.K., Europe, Asia, and global markets.
  • We also provide expert insights into category data, prospects and opportunities, the competitive landscape, and retailing developments.
  • In addition, our research covers the growing demand for natural and herbal remedies, the increasing role of e-commerce, and the rise of self-care and preventive health practices.

Drive Growth Through Objective Research

The OTC drugs industry is a key segment of healthcare filled with promising opportunities. As you navigate this dynamic industry, let our reports be your guide, helping you make informed decisions and discover untapped avenues for growth. To get started, browse our collection of OTC drugs industry research reports today.

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Over-the-Counter Drugs Industry Research & Market Reports

  • Herbal/Traditional Products in the United Kingdom

    ... consumers surrounding the impact of exposure to certain chemicals and ingredients. Albeit from a much lower sales base, this trend is also applicable to herbal/traditional paediatric dietary supplements. According to Euromonitor International’s Voice of the ... Read More

  • Sleep Aids in Chile

    ... the remarkable figures observed in 2021, when the category experienced double-digit growth due to the impact of confinement measures on the population. Euromonitor International's Sleep Aids in Chile report offers a comprehensive guide to the ... Read More

  • Dermatologicals in Belgium

    ... price rises underpin the anticipated positive, if slower, growth in retail current value sales at the end of the review period. Dermatologicals are not perceived as essential consumer health products and the purchase of these ... Read More

  • Sleep Aids in Mexico

    ... on health and wellbeing, more people are looking for solutions to improve the quality of their sleep. This includes increased demand for more sleep, as well as deeper, more restful sleep. The population in Mexico ... Read More

  • Digestive Remedies in Belgium

    ... Belgium is slowing, but remains relatively high for the market in 2024. Higher prices are affecting retail volume sales, which are projected to decrease at the end of the review period. Another main reason for ... Read More

  • Consumer Health in Argentina

    ... has one of the highest inflation rates in the world, forcing consumer health brands to increase prices. Household budgets remain under pressure as the cost of living escalates and austerity measures are imposed by the ... Read More

  • Global OTC Herbal and Traditional Medicines Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030

    ... flowers for medicinal purposes. Herbalism has a long tradition of use outside of conventional medicine. It is becoming more mainstream as improvements in analysis and quality control along with advances in clinical research show the ... Read More

  • Herbal/Traditional Products in New Zealand

    ... addition to retail volume growth, some of this value growth is due to continued price rises as a result of inflationary pressures and rising costs, although price rises are starting to slow. Euromonitor International's Herbal/Traditional ... Read More

  • Analgesics in China

    ... of lockdown restrictions in the final quarter of 2022. The strong growth of these anti-fever products in Q1 2023 has created a challenge to growth in 2024, and is set to drive a decline in ... Read More

  • Consumer Health in Chile

    ... for consumers amid the health crisis. This was combined with high liquidity from government aid and pension fund withdrawals, resulting in strong growth and high consumption levels. Since 2022, marked by inflation levels not seen ... Read More

  • Consumer Health in Belgium

    ... while OTC is suffering from a shift to more natural products, sports nutrition is thriving, benefiting from growing participation in physical activity. Elsewhere, vitamins and dietary supplements continue to perform well. Euromonitor International's Consumer Health ... Read More

  • Consumer Health in New Zealand

    ... Zealand in the years since COVID-19 first hit the country’s shores. With international and domestic supply chains severely disrupted as demand returned at pace following the removal of movement and travel restrictions, a consequence of ... Read More

  • Consumer Health in Italy

    ... strong but short-lived flu wave, which led to an early drop in sales in the related categories, such as analgesics and cough, cold and allergy (hay fever) remedies. In contrast, the early arrival of the ... Read More

  • Consumer Health in Thailand

    ... noncommunicable diseases such as heart disease, cancer, chronic respiratory disease, and diabetes, along with general joint pain as they age. Many are also taking a more holistic approach to their overall health and wellbeing by ... Read More

  • Consumer Health in Hong Kong, China

    ... boosted the demand for vitamins and dietary supplements, and over-the-counter (OTC) products, as consumers seek to address their healthcare and self-medication needs. At the forefront of this shift is the surging interest in sports and ... Read More

  • Consumer Health in the Philippines

    ... a lasting impact on Filipino lifestyles, with health and wellbeing remaining central concerns. Prior to the pandemic, spending was largely concentrated on medicinal products like cold remedies and analgesics. However, there has been a significant ... Read More

  • Analgesics in Mexico

    ... more normal rate of increase in 2023, and this more stable level of growth is set to be maintained in 2024. The consumption of analgesics in Mexico is significant and rising due to several factors, ... Read More

  • Analgesics in Italy

    ... 14.5 million infections reported by RespiVirNet, the flu season showed an unusual pattern. In fact, the high number of infections was contrasted by a rather narrow time frame, with the peak concentrated at the end ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Argentina

    ... with many Argentinean households facing reduced purchasing power in the face of rising inflation. With consumers sticking to essential products, cough, cold and allergy remedies are considered less essential. The triple-digit current value category growth ... Read More

  • Analgesics in Vietnam

    ... relief from mild pain caused by headaches, stress-related ailments, and age-related conditions. As the population ages, there is a greater need for analgesics. Players continue to expand their product offerings to cater to the needs ... Read More

  • Analgesics in Japan

    ... major event that impacted Japan in May 2023 was the reclassification of COVID-19, from a second-class to a fifth-class infectious disease – essentially equating it to seasonal influenza. This shift led many Japanese consumers to ... Read More

  • Dermatologicals in Chile

    ... growth following the lifting of COVID-19 restrictions, there are factors contributing to the increased use of these products. Euromonitor International's Dermatologicals in Chile report offers a comprehensive guide to the size and shape of the ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Vietnam

    ... more mature. Although still seeing solid growth, consumer demand for such products has become more stable since the end of the COVID-19 pandemic. However, other factors continue to contribute to growth, including the more polluted ... Read More

  • Sleep Aids in China

    ... retail current value terms in 2024. With the increasing pressures of modern life, and shifts in daily dietary habits, such as the consumption of caffeinated beverages, insomnia has gradually extended beyond the elderly to affect ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in the Philippines

    ... This trend is being driven by rising urbanisation, which creates favourable conditions for the spread of mild to moderate viral respiratory illnesses among the population. As the country continues to develop, an increasing number of ... Read More

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