Over-the-Counter Drugs Market Research Reports & Industry Analysis
Because most adults prefer to treat minor ailments themselves before seeking professional care, over-the-counter (OTC) drugs play an increasingly vital role in our healthcare system. MarketResearch.com’s comprehensive OTC drug market research reports provide full coverage of OTC drugs, including the cough remedy, contraceptive, and smoking cessation markets.
Over the Counter (OTC) Drugs Market Data
- Our reports focus on consumer health trends and developments and include data on OTC drug market segmentation, size, and growth in the U.S., U.K., Europe, Asia, and global markets.
- We also provide expert insights into category data, prospects and opportunities, the competitive landscape, and retailing developments.
- In addition, our research covers the growing demand for natural and herbal remedies, the increasing role of e-commerce, and the rise of self-care and preventive health practices.
Drive Growth Through Objective Research
The OTC drugs industry is a key segment of healthcare filled with promising opportunities. As you navigate this dynamic industry, let our reports be your guide, helping you make informed decisions and discover untapped avenues for growth. To get started, browse our collection of OTC drugs industry research reports today.
Over-the-Counter Drugs Industry Research & Market Reports
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Dermatologicals in Taiwan
... trend. Taiwan's subtropical climate, characterised by high humidity and warm temperatures, fosters conditions that can lead to fungal infections, such as tinea and athlete's foot. Additionally, the spicy foods commonly found in Taiwanese cuisine can ... Read More
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Dermatologicals in Ukraine
... in Ukraine while foreign currency exchange rates have come under pressure, which has taken its toll on dermatologicals which relies on a number of imported products. This has placed a cap on volume growth as ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Slovenia
... the number of people affected by commonly transmitted coughs and colds. With the full reopening of society and return to schools and workplaces, the number of cough and cold cases are back to pre-pandemic levels ... Read More
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Sleep Aids in Ukraine
... and traditional methods do not always help and therefore many people have been looking for other solutions. Rx sleep aids are usually only considered in more serious cases which leaves a gap in the market ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Serbia
... incidence of coughs and colds at the beginning of 2024. Unit prices continued to rise in line with the arrival of several new launches in 2023-24. The leading brand Prospan has launched a new syrup ... Read More
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Herbal/Traditional Products in South Africa
... sleep aids, and cough, cold and allergy (hay fever) remedies, also continues to increase. Herbal/traditional products benefit from the perception that they have fewer side effects than OTC options, a factor that supports their dominance ... Read More
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Digestive Remedies in Kenya
... of processed foods, high-fat diets, and irregular eating habits often contribute to common digestive issues, increasing demand for both OTC and prescription medications. This trend is heightened by the need for convenience foods and the ... Read More
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Herbal/Traditional Products in Switzerland
... potentially harmful chemical ingredients. These products benefit from the perception that they are safer and have fewer side effects compared to conventional OTC medications. However, Swiss medical authorities continue to caution consumers about the potential ... Read More
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Dermatologicals in Sweden
... more time socialising outside the home, they were more exposed to environments which could lead to lice infestations. Similarly, hair loss treatments continued to see growth in 2024. With life back to normal after the ... Read More
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Eye Care in Turkey
... challenges to the sales of eye care include vitamins and dietary supplements, with the health and wellness trend leading consumers to seek natural options. The rising competition from outside of the eye care landscape, has ... Read More
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Herbal/Traditional Products in Turkey
... health industry and invest in innovative solutions with their herbal formulations increasing in demand. For example, in 2023, Cuca, a food supplement containing 20% fig extract, was offered for sale in pharmacies by Pharmacisa. Figs ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Kenya
... symptoms. Rising pollution levels has been driving sales in 2024, with both indoor and outdoor air pollution causing respiratory issues. Consumers benefit from the convenience of purchasing these medications without a prescription, which has encouraged ... Read More
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Analgesics in Serbia
... peaking during the cold and flu season. Consumers are more accustomed to buying analgesics since the pandemic, when these products were used to treat symptoms of COVID-19. However, due to its maturity volume growth is ... Read More
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Digestive Remedies in Switzerland
... influenced by the resurgence of travel following the conclusion of the COVID-19 pandemic. Despite this, laxatives and diarrhoeal remedies remain the largest subcategories within digestive remedies.. As Swiss consumers reconnect with their pre-pandemic lifestyles, social ... Read More
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Analgesics in Kenya
... for the Kenyan market. This player has also leveraged targeted marketing to compete with international brands like GSK Consumer Healthcare’s Panadol. Beta Healthcare’s marketing tactics include using simple, relatable messaging to target middle... Euromonitor International's ... Read More
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Dermatologicals in Serbia
... encouraging sales. Moreover, Serbians are getting better access to medical checkups and therefore advice from a doctor which is supporting sales of dermatologicals. Euromonitor International's Dermatologicals in Serbia report offers a comprehensive guide to the ... Read More
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Dermatologicals in Kenya
... natural ingredients, such as African black soap and shea butter, which are perceived as safer and more beneficial for long-term skin health. Brands like Earthy Skin Essentials are gaining traction by highlighting their use of ... Read More
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Herbal/Traditional Products in Taiwan
... This shift is largely due to rising concerns about the potential side effects and contraindications of active pharmaceutical ingredients in standard OTC medications. Older adults, in particular, are drawn to herbal alternatives, fearing negative interactions ... Read More
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Digestive Remedies in Uzbekistan
... down during the early stages of implementation of new regulations, which led to a decline in sales. However, the introduction of VAT in early 2024 also influenced price points and sales, boosting value growth, which ... Read More
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Analgesics in South Africa
... Consumer Healthcare and Adco-dol from Adcock Ingram Holdings Ltd), and adult acetaminophen (dominated by Panado from Adcock Ingram Holdings Ltd), which can target a wide range of symptoms and ailments. Albeit from a low sales ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Taiwan
... infections, compounded by the country’s high asthma prevalence. Environmental pollution is a key factor exacerbating asthma, with approximately two million Taiwanese affected, many of whom are unaware of their condition. Chronic cough, a key asthma ... Read More
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Herbal/Traditional Products in Pakistan
... more natural and holistic approach to their overall health, demand for herbal/traditional products is growing. Also, herbal/traditional products are seen as safer to use as they contain no chemicals and as such are seen as ... Read More
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Dermatologicals in Slovenia
... rising prices due to inflation. Consumer demand for dermatologicals in Slovenia is largely driven by ongoing innovation and new product development by renowned manufacturers. The growth of e-commerce is also supporting the expansion of the ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in South Africa
... mainly driven by combination products, cough remedies, decongestants, medicated confectionery and pharyngeal preparations. Albeit from a low base, decongestant rubs is recording particularly dynamic retail volume growth. Euromonitor International's Cough, Cold and Allergy (Hay Fever) ... Read More
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Dermatologicals in Turkey
... working environment, social arena and growing use of social media. Specifically, beauty and personal appearance boost the demand for dermatologicals to improve skin health and/or support a more youthful look, such as more robust, fuller ... Read More
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