Allergy/Immunology Market Research Reports & Industry Analysis

An allergy is a hypersensitivity disorder of the immune system. It is an immunologically mediated reaction to a foreign antigen, resulting in abnormally intense immune responses, which cause tissue inflammation and organ dysfunction.Common allergic reactions include eczema, hives, hay fever, asthma attacks, food allergies, and reactions to the venom of stinging insects. Allergy sufferers are estimated to number around 60 to 70 million in the United States, with hay fever being the most common.

Allergies can be classified as seasonal, perennial and food allergies. Seasonal allergies are mainly confined to the outdoors and are caused by blooming trees (spring), grass (summer), and weeds (fall), whereas perennial allergies occur throughout the year and are triggered by indoor activities arising from dust and mold. Common food allergies include reactions to peanuts, shellfish, fish, milk, eggs, wheat and soybeans.

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Allergy/Immunology Industry Research & Market Reports

  • Cough, Cold and Allergy (Hay Fever) Remedies in Estonia

    ... sales surges, often rising by 30-40% in winter. The market's performance is closely tied to the severity of flu seasons, with sales fluctuating more in response to spikes in flu cases than to manufacturers’ efforts ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Kazakhstan

    ... more exposed to the elements, other people, and colds/coughs/flu. The rising number of allergy cases in the country has also benefited sales of antihistamines/allergy remedies in the year, as has the recent trend of taking ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Peru

    ... the Global Niño started in 2024, impacting the country. Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Peru report offers a comprehensive guide to the size and shape of the market at a ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Ireland

    ... after the disruption during and after the pandemic. While 2022 and 2023 saw big jumps in sales due to the tripledemic of RSV, flu, and COVID-19, 2024 is set to realign and return to more ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Costa Rica

    ... demand remaining reasonably stable. Following the return to pre-pandemic routines and the abandonment of social distancing and other measures previously adopted to curb the spread of COVID-19, circulation of seasonal respiratory viruses has increased, creating ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Saudi Arabia

    ... Products notably impacted by price rises include two of the largest value segments, antihistamines/allergy remedies (systemic) and cough remedies, along with decongestant rubs, and pharyngeal preparations covering a wide range of brands such as Clara, ... Read More

  • Consumer Health in Estonia

    ... key categories are experiencing stagnation or even decline due to these challenges. Nevertheless, self-care remains a prevailing trend, with many consumers continuing to focus on vitamins, dietary supplements, and herbal/traditional remedies as part of a ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Guatemala

    ... continue to hit profit margins in spite of inflation easing. These products are available across a broad range of distribution channels (both modern and traditional) in multiple formats, including traditional capsules or tablets, liquid suspension ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Egypt

    ... we note that herbal and natural remedies remain popular, with ingredients like honey, ginger, and eucalyptus being favoured for their perceived safety and effectiveness. We are seeing this trend both in cough, cold and allergy ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Ecuador

    ... products has subsequently been in decline. However, sales remain higher than pre-pandemic levels as many consumers have become accustomed to taking flu and cough medication without visiting a doctor. Euromonitor International's Cough, Cold and Allergy ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Nigeria

    ... 2023. This growth, however, is largely driven by rising prices due to high inflation and currency depreciation, which have increased the costs of raw materials and finished products. As a result of these price hikes ... Read More

  • Paediatric Consumer Health in Nigeria

    ... and constant value terms, largely due to inflationary pressures that have eroded consumer spending power. High unit price increases have also limited affordability for many consumers. Euromonitor International's Paediatric Consumer Health in Nigeria report offers ... Read More

  • Consumer Health in Guatemala

    ... highly price conscious and players continue to offer frequent discounts and promotions to support volume sales. There is also a degree of trading down, such as from branded to generics. Euromonitor International's Consumer Health in ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Portugal

    ... have led to more prolific symptoms in the post-pandemic era, as consumers had not been exposed to viruses for a significant period due to home seclusion and mask-wearing. Respiratory infections, as well as cold, cough ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in South Korea

    ... are commonly used for the symptoms of rhinitis, alternative methods of treatment are becoming increasingly popular, including nasal irrigation devices, or sinus rinses. There is a growing perception that cough, cold, and allergy remedies dry ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Finland

    ... are facing different fortunes – sales of cough and cold products are suffering more than allergy care sales. The overall decrease for the category is partly a result of the very strong performance seen earlier ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Australia

    ... September. While there was a concerning early start to the flu season in 2024, with unseasonably high rates of influenza and respiratory syncytial virus (RSV), as well as the nation’s first surge in whooping cough ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Dominican Republic

    ... and they are expected to register the highest current value growth in 2024. Demand for cough and cold remedies is highly seasonal, with the return to school period in particular generating significant sales, as with ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands

    ... This is being driven by increased social activity, irregular weather patterns and more frequent occurrences of colds and flu. These conditions are boosting sales of such remedies, resulting in notable growth. While price increases have ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Spain

    ... due to the normalisation effect following the pandemic era sales spikes, and part of this is due to a relatively low incidence of influenza cases. Indeed, this category is highly dependent on the specifics of ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Bosnia and Herzegovina

    ... during and immediately after the COVID-19 pandemic. While the demand for cold and flu remedies still peaks during seasonal outbreaks, allergy-related remedies have become a consistent driver of consumer demand, especially as allergies are becoming ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Georgia

    ... of flu, increasing consumer awareness regarding preventive measures. Concurrently, products that effectively address flu symptoms are also being heavily advertised. Despite a significant flu outbreak towards the end of the review period, cough and cold ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Denmark

    ... continued to extend. Although volume growth remained positive, it was somewhat lower than value growth due to the lingering effects of high inflation from the previous two years. However, inflation in 2024 was significantly more ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Bolivia

    ... particularly pronounced due to ongoing inflation. The primary driver behind the rising prices is the increased costs associated with financial intermediation in importing finished products and raw materials. Volume growth is influenced by the early ... Read More

  • Consumer Health in Denmark

    ... with lower inflation and a reduction in interest rates, has fostered a more optimistic consumer sentiment. Although many consumers are prioritising expenditures on travel and experiences, consumer health has not been significantly affected by these ... Read More

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