Global Programmatic Digital Out-Of-Home (Pdooh) Market Growth (Status and Outlook) 2025-2031

Global Programmatic Digital Out-Of-Home (Pdooh) Market Growth (Status and Outlook) 2025-2031

The global Programmatic Digital Out-Of-Home (Pdooh) market size is predicted to grow from US$ 1061 million in 2025 to US$ 7793 million in 2031; it is expected to grow at a CAGR of 39.4% from 2025 to 2031.

Programmatic digital out-of-home, also known as programmatic DOOH or pDOOH, refers to the automated buying, selling, and delivery of out-of-home advertising – that"s ads on digital billboards and signage.

The main global Programmatic Digital Out-Of-Home (Pdooh) players include Ströer, Clear Channel, Focus Media, Lamar Advertising Company, OUTFRONT Media (CBS), etc. The top five Programmatic Digital Out-Of-Home (Pdooh) players account for approximately 39% of the total market. North America is the largest consumer market for Programmatic Digital Out-Of-Home (Pdooh), with a share about 46%, followed by Asia-Pacific. In terms of type, LED is the largest segment, with a share over 45%. And in terms of Vertical, the largest application is Entertainment, followed by Food & Beverage and Cosmetics.

LPI (LP Information)' newest research report, the “Programmatic Digital Out-Of-Home (Pdooh) Industry Forecast” looks at past sales and reviews total world Programmatic Digital Out-Of-Home (Pdooh) sales in 2024, providing a comprehensive analysis by region and market sector of projected Programmatic Digital Out-Of-Home (Pdooh) sales for 2025 through 2031. With Programmatic Digital Out-Of-Home (Pdooh) sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Programmatic Digital Out-Of-Home (Pdooh) industry.

This Insight Report provides a comprehensive analysis of the global Programmatic Digital Out-Of-Home (Pdooh) landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Programmatic Digital Out-Of-Home (Pdooh) portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Programmatic Digital Out-Of-Home (Pdooh) market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Programmatic Digital Out-Of-Home (Pdooh) and breaks down the forecast by Type, by Vertical, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Programmatic Digital Out-Of-Home (Pdooh).

This report presents a comprehensive overview, market shares, and growth opportunities of Programmatic Digital Out-Of-Home (Pdooh) market by product type, application, key players and key regions and countries.

Segmentation by Type:
Hardware LCD
Hardware LED
Solution (CMS)

Segmentation by Vertical:
BFSI
IT & Telecommunications
Automobile & Transportation
Education
Food & Beverage
Cosmetics
Entertainment
Government & Public Utilities
Real Estate

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
JCDecaux
Clear Channel
Lamar Advertising Company
OUTFRONT Media (CBS)
Focus Media
Ströer
Daktronics
Quotient Technology
Crimtan
TPS Engage

Please note: The report will take approximately 2 business days to prepare and deliver.