Global Period Panties (Menstrual Underwear) Market Growth 2025-2031

Global Period Panties (Menstrual Underwear) Market Growth 2025-2031

The global Period Panties (Menstrual Underwear) market size is predicted to grow from US$ 554 million in 2025 to US$ 3603 million in 2031; it is expected to grow at a CAGR of 36.6% from 2025 to 2031.

Panties in American English (typically called knickers in British English) are a form of underwear usually worn by women for Cross-dressing or for other reasons. Most of period panties provide leak-proof protection; some can actually be worn instead of a pad or tampon.

North America is the largest consumption place, with a consumption market share nearly 50%. Following Europe is the second largest consumption place with the consumption market share of about 30%. Key period panties (menstrual underwear) participant Include THINX, Knixwear, Modibodi, Dear Kate, Ruby Love and Aisle. THINX is the largest player, with about 30% market share in global.In terms of product, brief is the largest segment, with a share over 80%. And in terms of application, the largest application is women (25-50), followed by girls (15-24).

LP Information, Inc. (LPI) ' newest research report, the “Period Panties (Menstrual Underwear) Industry Forecast” looks at past sales and reviews total world Period Panties (Menstrual Underwear) sales in 2024, providing a comprehensive analysis by region and market sector of projected Period Panties (Menstrual Underwear) sales for 2025 through 2031. With Period Panties (Menstrual Underwear) sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Period Panties (Menstrual Underwear) industry.

This Insight Report provides a comprehensive analysis of the global Period Panties (Menstrual Underwear) landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Period Panties (Menstrual Underwear) portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Period Panties (Menstrual Underwear) market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Period Panties (Menstrual Underwear) and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Period Panties (Menstrual Underwear).

This report presents a comprehensive overview, market shares, and growth opportunities of Period Panties (Menstrual Underwear) market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:
Brief
Boyshort
Hi-Waist
Others

Segmentation by Application:
Women (25-50)
Girls (15-24)

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
THINX
Knixwear
Modibodi
Dear Kate
Ruby Love
Aisle

Key Questions Addressed in this Report

What is the 10-year outlook for the global Period Panties (Menstrual Underwear) market?

What factors are driving Period Panties (Menstrual Underwear) market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do Period Panties (Menstrual Underwear) market opportunities vary by end market size?

How does Period Panties (Menstrual Underwear) break out by Type, by Application?

Please note: The report will take approximately 2 business days to prepare and deliver.