Global PVC Figures Market Growth 2025-2031

The global PVC Figures market size is predicted to grow from US$ 8880 million in 2025 to US$ 21410 million in 2031; it is expected to grow at a CAGR of 15.8% from 2025 to 2031.

Figure, according to the literal meaning of the puppet, the meaning of humanoid, that is, the puppet from the anime works, and PVC refers to the material of PF-PVC. In Japan, figures often depict anime characters, and in the United States depictions of movie monsters are common. However, figures are produced depicting a wide range of subjects, from characters from horror, science fiction, fantasy films, television and comic books to nudes and pin-up girls to dinosaurs to original works of art, as well as upgrade and conversion figures for existing models.

Global key players of PVC figures include Good Smile Company, MaxFactory, ALTER, Aniplex, etc. Global top five manufacturers hold a share over 37%., showing a high market concentration. The core manufacturers are mainly concentrated in Japan, China and the United States. Enterprises in these three regions are in a leading position in terms of innovation, manufacturing capabilities and market demand.

The Asia-Pacific region is the world's largest market, accounting for nearly 58% of the market share. In terms of product types, anime characters, as a sub-market of PF figures, account for about 55% of the market share. This shows that the global influence of anime culture and the enthusiasm of fan groups are key factors driving market growth. In terms of application, the main application is offline sales, with a share of more than 69%. This shows that physical stores and specialty stores still have an irreplaceable role in selling PF figures, although the proportion of online sales is growing.



LP Information, Inc. (LPI) ' newest research report, the “PVC Figures Industry Forecast” looks at past sales and reviews total world PVC Figures sales in 2024, providing a comprehensive analysis by region and market sector of projected PVC Figures sales for 2025 through 2031. With PVC Figures sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world PVC Figures industry.

This Insight Report provides a comprehensive analysis of the global PVC Figures landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on PVC Figures portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global PVC Figures market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for PVC Figures and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global PVC Figures.

This report presents a comprehensive overview, market shares, and growth opportunities of PVC Figures market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:
Anime Figures
Movie Figures
Others

Segmentation by Application:
Offline Sales
Online Sales

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Good Smile Company
MaxFactory
ALTER
Aniplex
Bandai
Kaiyodo
Kotobukiya
Funko
Hasbro
Mattel
Hot Toys
Sideshow Collectibles
POP MART
Hobbymax

Key Questions Addressed in this Report

What is the 10-year outlook for the global PVC Figures market?

What factors are driving PVC Figures market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do PVC Figures market opportunities vary by end market size?

How does PVC Figures break out by Type, by Application?

Please note: The report will take approximately 2 business days to prepare and deliver.