Global Matcha Tea Powder Market Growth 2024-2030

Global Matcha Tea Powder Market Growth 2024-2030

According to our LPI (LP Information) latest study, the global Matcha Tea Powder market size was valued at US$ 338.2 million in 2023. With growing demand in downstream market, the Matcha Tea Powder is forecast to a readjusted size of US$ 590.9 million by 2030 with a CAGR of 8.3% during review period.

The research report highlights the growth potential of the global Matcha Tea Powder market. Matcha Tea Powder are expected to show stable growth in the future market. However, product differentiation, reducing costs, and supply chain optimization remain crucial for the widespread adoption of Matcha Tea Powder. Market players need to invest in research and development, forge strategic partnerships, and align their offerings with evolving consumer preferences to capitalize on the immense opportunities presented by the Matcha Tea Powder market.

Matcha Tea Powder is shade-grown green tea, and it is famous for being used in the tea ceremony of Japan; the leaves of which are hand-picked, steamed, air dried, de-stemmed and slow-ground on granite wheels to produce a calming, antioxidant powerhouse drink which burns fat and increases energy and focus.

It is special in two aspects of farming and processing: the green tea plants for matcha are shade-grown for about three weeks before harvest, and the stems and veins are removed in processing. During shaded growth, the plant Camellia sinensis produces more theanine and caffeine. This combination of chemicals is considered to account for the calm energy people might feel from drinking matcha. The powdered form of matcha is consumed differently from tea leaves or tea bags, and is dissolved in a liquid, typically water or milk.

Matcha tea is unique because the process of shading and harvesting increases the content of L-Theanine, an amino acid that helps balance the caffeine. While matcha may contain the same caffeine as other types of tea, the L-Theanine is known to create calmness without drowsiness.

In the Tang Dynasty in China, green tea was powdered and dried into bricks for easy use. People could then break off a small piece of the dried tea brick and stir into hot water. This provided a shelf stable green tea that was easy to travel with.

In the 1100s, a Japanese monk brought the idea of powdered tea to Japan, and this eventually evolved into the traditional chanoyu ceremony. Though the tradition of drinking powdered green teas has lost popularity in China until recent years, the tradition has persisted in Japan. Though originally only royalty and Samurai warriors were given Matcha because it was so time consuming and expensive to produce, it is now a popular drink throughout Japan.

For Matcha, the best tea bushes are selected and shaded from the sun for 3 weeks before harvest. Then, the best leaves are selected and ground by hand to produce a fine, bright green powder.

Key Features:

The report on Matcha Tea Powder market reflects various aspects and provide valuable insights into the industry.

Market Size and Growth: The research report provide an overview of the current size and growth of the Matcha Tea Powder market. It may include historical data, market segmentation by Type (e.g., Drinking-use Matcha Tea, Additive-use Matcha Tea), and regional breakdowns.

Market Drivers and Challenges: The report can identify and analyse the factors driving the growth of the Matcha Tea Powder market, such as government regulations, environmental concerns, technological advancements, and changing consumer preferences. It can also highlight the challenges faced by the industry, including infrastructure limitations, range anxiety, and high upfront costs.

Competitive Landscape: The research report provides analysis of the competitive landscape within the Matcha Tea Powder market. It includes profiles of key players, their market share, strategies, and product offerings. The report can also highlight emerging players and their potential impact on the market.

Technological Developments: The research report can delve into the latest technological developments in the Matcha Tea Powder industry. This include advancements in Matcha Tea Powder technology, Matcha Tea Powder new entrants, Matcha Tea Powder new investment, and other innovations that are shaping the future of Matcha Tea Powder.

Downstream Procumbent Preference: The report can shed light on customer procumbent behaviour and adoption trends in the Matcha Tea Powder market. It includes factors influencing customer ' purchasing decisions, preferences for Matcha Tea Powder product.

Government Policies and Incentives: The research report analyse the impact of government policies and incentives on the Matcha Tea Powder market. This may include an assessment of regulatory frameworks, subsidies, tax incentives, and other measures aimed at promoting Matcha Tea Powder market. The report also evaluates the effectiveness of these policies in driving market growth.

Environmental Impact and Sustainability: The research report assess the environmental impact and sustainability aspects of the Matcha Tea Powder market.

Market Forecasts and Future Outlook: Based on the analysis conducted, the research report provide market forecasts and outlook for the Matcha Tea Powder industry. This includes projections of market size, growth rates, regional trends, and predictions on technological advancements and policy developments.

Recommendations and Opportunities: The report conclude with recommendations for industry stakeholders, policymakers, and investors. It highlights potential opportunities for market players to capitalize on emerging trends, overcome challenges, and contribute to the growth and development of the Matcha Tea Powder market.

Market Segmentation:

Matcha Tea Powder market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value.

Segmentation by type
Drinking-use Matcha Tea
Additive-use Matcha Tea

Segmentation by application
Drinking Tea
Pastry
Ice Cream
Beverage

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Guizhou Gui Tea Group Co.,Ltd.
Aiya
Marushichi Seicha
ShaoXing Royal Tea Village CO.,LTD.
Zhejiang Huamingyuan Tea Co., Ltd.
Marukyu Koyamaen
Yanoen
DoMatcha
ujimatcha
AOI Seicha

Key Questions Addressed in this Report

What is the 10-year outlook for the global Matcha Tea Powder market?

What factors are driving Matcha Tea Powder market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do Matcha Tea Powder market opportunities vary by end market size?

How does Matcha Tea Powder break out type, application?

Please note: The report will take approximately 2 business days to prepare and deliver.