Global Connected TV (CTV) Advertising Platforms Software Market Growth (Status and Outlook) 2024-2030

Global Connected TV (CTV) Advertising Platforms Software Market Growth (Status and Outlook) 2024-2030

Connected TV (CTV) Advertising Platforms Software refers to technology solutions that enable advertisers to deliver targeted advertisements to viewers on connected television devices. These platforms leverage data and analytics to optimize ad placements and enhance the effectiveness of advertising campaigns.

The global Connected TV (CTV) Advertising Platforms Software market size is projected to grow from US$ million in 2024 to US$ million in 2030; it is expected to grow at a CAGR of %from 2024 to 2030.

LPI (LP Information)' newest research report, the “Connected TV (CTV) Advertising Platforms Software Industry Forecast” looks at past sales and reviews total world Connected TV (CTV) Advertising Platforms Software sales in 2022, providing a comprehensive analysis by region and market sector of projected Connected TV (CTV) Advertising Platforms Software sales for 2023 through 2029. With Connected TV (CTV) Advertising Platforms Software sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Connected TV (CTV) Advertising Platforms Software industry.

This Insight Report provides a comprehensive analysis of the global Connected TV (CTV) Advertising Platforms Software landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Connected TV (CTV) Advertising Platforms Software portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Connected TV (CTV) Advertising Platforms Software market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Connected TV (CTV) Advertising Platforms Software and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Connected TV (CTV) Advertising Platforms Software.

United States market for Connected TV (CTV) Advertising Platforms Software is estimated to increase from US$ million in 2023 to US$ million by 2030, at a CAGR of % from 2024 through 2030.

China market for Connected TV (CTV) Advertising Platforms Software is estimated to increase from US$ million in 2023 to US$ million by 2030, at a CAGR of % from 2024 through 2030.

Europe market for Connected TV (CTV) Advertising Platforms Software is estimated to increase from US$ million in 2023 to US$ million by 2030, at a CAGR of % from 2024 through 2030.

Global key Connected TV (CTV) Advertising Platforms Software players cover MNTN, OpenX, PubMatic, Simpli.fi, Target Video, etc. In terms of revenue, the global two largest companies occupied for a share nearly % in 2023.

This report presents a comprehensive overview, market shares, and growth opportunities of Connected TV (CTV) Advertising Platforms Software market by product type, application, key players and key regions and countries.

Segmentation by Type:
Cloud-based
On-premise

Segmentation by Application:
Large Enterprise
SMEs

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

Segmentation by Type:
Cloud-based
On-premise

Segmentation by Application:
Large Enterprise
SMEs

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
MNTN
OpenX
PubMatic
Simpli.fi
Target Video
Infillion
Viant Technology
Vplayed
The Trade Desk

Please note: The report will take approximately 2 business days to prepare and deliver.