Global Marketing Automation Software Market Growth (Status and Outlook) 2023-2029
Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
LPI (LP Information)' newest research report, the “Marketing Automation Software Industry Forecast” looks at past sales and reviews total world Marketing Automation Software sales in 2022, providing a comprehensive analysis by region and market sector of projected Marketing Automation Software sales for 2023 through 2029. With Marketing Automation Software sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Marketing Automation Software industry.
This Insight Report provides a comprehensive analysis of the global Marketing Automation Software landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Marketing Automation Software portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Marketing Automation Software market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Marketing Automation Software and breaks down the forecast by type, by application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Marketing Automation Software.
The global Marketing Automation Software market size is projected to grow from US$ 3221.4 million in 2022 to US$ 9379.3 million in 2029; it is expected to grow at a CAGR of 16.5% from 2023 to 2029.
Global Marketing Automation Software key players include Oracle, IBM, Adobe Systems, etc. Global top three manufacturers hold a share about 30%.
United States is the largest market, with a share over 50%, followed by UK and Norway, both have a share about 15 percent.
In terms of product, Email Marketing is the largest segment, with a share over 30%. And in terms of application, the largest application is Large Enterprises, followed by Small and Mid-sized Enterprises (SMEs).
This report presents a comprehensive overview, market shares, and growth opportunities of Marketing Automation Software market by product type, application, key players and key regions and countries.
Market Segmentation:
Segmentation by type
Campaign Management
Email Marketing
Mobile Application
Inbound Marketing
Lead Nurturing and Lead Scoring
Reporting and Analytics
Social Media Marketing
Others
Segmentation by application
Large Enterprises
Small and Mid-sized Enterprises (SMEs)
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
HubSpot
Marketo
Act-On Software
Salesforce
Adobe Systems
Oracle
Infusionsoft
IBM
Cognizant
ETrigue
GreenRope
Hatchbuck
IContact
LeadSquared
MarcomCentral
Salesfusion
SALESmanago
SAP
SAS Institute
SharpSpring
Aprimo
Please note: The report will take approximately 2 business days to prepare and deliver.
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