Global Air Fryer Market Growth 2025-2031

Global Air Fryer Market Growth 2025-2031

The global Air Fryer market size is predicted to grow from US$ 1709 million in 2025 to US$ 2412 million in 2031; it is expected to grow at a CAGR of 5.9% from 2025 to 2031.

An air fryer is a kitchen appliance that cooks by circulating hot air around food using a convection mechanism. A mechanical fan circulates the hot air around the food at high speed, cooking the food and creating a crispy layer through two browning reactions. In caramelization, sugars break down and chemically transform into complex brown substances, while in the Maillard reaction, commonly seen where meat is grilled or stir-fried, carbohydrates/sugars and proteins in the food react with each other to form Schiff bases, which then form other flavorful compounds, including brown cyclic compounds containing one or more nitrogen atoms in the ring, such as pyrazines and pyridines. The Maillard reaction requires temperatures between 280-330°F (140-165°C), while caramelization temperatures, depending on the sugar being caramelized, range from 230-360°F (110-180°C).

Global key players of air fryer include Philips, SEB, Hyundai, Joyoung, Midea, etc. The top five players hold a share about 46%. China is the largest producer, has a share about 46%, followed by North America and Europe, with share 23% and 13%, respectively. The largest market is North America, with a share about 36%, followed by Europe and China, with share 24% and 14%, separately.

The driving factors of the air fryer market mainly include the following aspects:

Increased health awareness of consumers

As consumers become more aware of the side effects of excessive consumption of unhealthy diets, they begin to turn to healthier, low-fat alternatives. Air fryers, with their unique working principle, use powerful convection hot air instead of traditional high-temperature frying to better achieve the low-oil and fat-reducing cooking effect of food, meeting consumers' demand for healthy diets. This trend not only drives individual consumers to buy air fryers, but also leads to growing demand for air fryers in commercial environments such as hospitals, hotels and restaurants.

Changes in consumer preferences

In recent years, the reduction in junk food consumption and the increasing popularity of low-fat or low-oil foods have driven kitchen appliance manufacturers to launch innovative products with health awareness. As one of the leaders, air fryers have been favored by consumers for their convenience and healthiness in cooking. In addition, social media, blogs and websites are also paying more and more attention to health and wellness trends, promoting low-oil or oil-free foods and related benefits, which has further promoted the growth of the air fryer market.

Increased demand in commercial kitchens

The growing demand for air fryers in commercial kitchens is mainly attributed to their effectiveness, adaptability, and ability to produce healthier alternatives to fried foods. Air fryers not only meet the dietary choices of health-conscious consumers, but also speed up the cooking process in professional environments. Commercial environments such as hospitals, hotels, and restaurants use air fryers as effective kitchen appliances, providing a healthier alternative to traditional frying technology, meeting customers' growing demand for healthy meals.

Technological innovation and product upgrades

The continued growth of the air fryer market is also due to technological innovation and product upgrades. As production technology continues to mature, more brands have entered the market, and consumers have more diverse choices. At the same time, companies continue to increase their R&D investment to promote the continuous optimization of air fryer performance and functions. For example, new smart air fryer products have achieved precise time and temperature control and remote control under WIFI connection, and provide a technical basis for more personalized needs. These technological innovations not only enhance the competitiveness of products, but also meet the increasingly diverse needs of consumers.

Development potential in emerging markets

Despite the slowdown in the domestic market, there is still huge room for expansion in the air fryer market worldwide. The development potential of emerging markets is particularly significant. As global consumers pursue healthy diets and change cooking methods, the demand for air fryers in emerging markets continues to increase. In addition, as a major manufacturer of consumer electrical appliances and durable goods, China's own brands are expected to continue to grow in overseas markets.

In summary, the driving factors of the air fryer market mainly include the increase in consumer health awareness, changes in consumer preferences, the increase in demand for commercial kitchens, technological innovation and product upgrades, and the development potential of emerging markets. These factors have jointly promoted the continued growth and development of the air fryer market.

LP Information, Inc. (LPI) ' newest research report, the “Air Fryer Industry Forecast” looks at past sales and reviews total world Air Fryer sales in 2024, providing a comprehensive analysis by region and market sector of projected Air Fryer sales for 2025 through 2031. With Air Fryer sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Air Fryer industry.

This Insight Report provides a comprehensive analysis of the global Air Fryer landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Air Fryer portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Air Fryer market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Air Fryer and breaks down the forecast by Type, by Sales Channels, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Air Fryer.

This report presents a comprehensive overview, market shares, and growth opportunities of Air Fryer market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:
Touch Type Air Fryer
Mechanical Type Air Fryer

Segmentation by Sales Channels:
Online Sales
Offline Sales

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Philips
SEB
Hyundai
Joyoung
Midea
Liren
LOCK&LOCK
Jiale Smart
Tianxi Kitchen Appliances
Bears Electric
Mi
Ningbo Biyi Electric Co., Ltd.
Royalstar
Aux
Hongxin
Xinbao Electric
GoWISE USA
German Pool Group

Key Questions Addressed in this Report

What is the 10-year outlook for the global Air Fryer market?

What factors are driving Air Fryer market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do Air Fryer market opportunities vary by end market size?

How does Air Fryer break out by Type, by Sales Channels?

Please note: The report will take approximately 2 business days to prepare and deliver.