Global Advertising Market Growth (Status and Outlook) 2025-2031

The global Advertising market size is predicted to grow from US$ 231480 million in 2025 to US$ 330410 million in 2031; it is expected to grow at a CAGR of 6.1% from 2025 to 2031.

The major players in global of advertising market include Interpublic Group, WPP and Omnicom. The top three players occupy about 15% shares of the global market. Internet advertising is the main type, with a share about 52%. Food and beverage is the main application, which holds a share about 22%.

LPI (LP Information)' newest research report, the “Advertising Industry Forecast” looks at past sales and reviews total world Advertising sales in 2024, providing a comprehensive analysis by region and market sector of projected Advertising sales for 2025 through 2031. With Advertising sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Advertising industry.

This Insight Report provides a comprehensive analysis of the global Advertising landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Advertising portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Advertising market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Advertising and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Advertising.

This report presents a comprehensive overview, market shares, and growth opportunities of Advertising market by product type, application, key players and key regions and countries.

Segmentation by Type:
TV Advertising
Newspaper Advertising
Outdoor Advertising
Radio Advertising
Internet Advertising
Other

Segmentation by Application:
Food and Beverage
Auto Industry
Healthcare
Consumer Good
Travel
Education
Others

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
WPP
Interpublic Group
Omnicom
Blue Media
PublicisGroupe
LEO Digital
Dentsu Inc
Hakuhodo
GIMC
Havas Group (Vivendi)
Hylink
INLY
ADK Holdings Inc. (Bain Capital)
SIMEI
Aspiration
INSIGHT
Three's Company Media Group Co Ltd
Fidsolid
GDGZRB
BBCM
CTV
BRAY
Focus Media

Please note: The report will take approximately 2 business days to prepare and deliver.