Global Social Casino Games Market (by Type, Genre, Platform & Region): Insights & Forecast with Potential Impact of COVID-19 (2024-2028)

Global Social Casino Games Market (by Type, Genre, Platform & Region): Insights & Forecast with Potential Impact of COVID-19 (2024-2028)


The global social casino games market is expected to record a value of US$9.82 billion in 2028, rising at a CAGR of 6.23%, for the time period of 2024-2028. Factors such as rapid expansion of the gaming industry, rising number of mobile gaming users, growing number of smart devices and connections, mounting penetration of internet users and surging number of social media users would drive the growth of the market. However, the market growth would be challenged by reliance on third party platforms, migration from free-to-play to real-money games and stringent regulatory framework. A few notable trends include escalating spending on mobile gaming advertising, surging adoption of fifth-generation wireless (5G) technology, incorporation of augmented reality/virtual reality (AR/VR) and growing adoption of cloud gaming.

The global social casino games market has been segmented on the basis of type, genre and platform. In term of type, the global market can be bifurcated into free online games and paid wired games. Depending on genre, global social casino games market can be categorized into the following: Slots, Bingo, Poker and other games. Whereas, according to the platform, the global social casino games market can be divided into mobile, web and others.

The fastest growing regional market was North America due to surging popularity of social casino games among all age groups and the availability of smartphones and tablets even among teenagers in the region, increasing technology-based offerings and surging adoption of 5G technology. Further, the outbreak of COVID-19 pandemic positively influenced the market growth during 2020 as many people turned to social casino games in an attempt to escape the boredom of being stuck at home due to mandated isolation and social distancing.

Scope of the report:
  • The report provides a comprehensive analysis of the global social casino games tools market segmented on the basis of type, genre, platform and region, with potential impact of COVID-19.
  • The major regional and country markets (North America, Asia Pacific, Europe and Rest of the World) have been analyzed.
  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
  • The competitive landscape of the market, along with the company profiles of leading players (Caesars Entertainment, Inc., Aristocrat Leisure Limited, Zynga Inc., Playtika Ltd., Scientific Games Corporation and DoubleU Games Co., Ltd.,) are also presented in detail.
Key Target Audience:
  • Social Casino Game Developers
  • End-Users (Gaming Population and Mobile Users)
  • Research Associations related to Social Casino Games
  • Technology Investors & Venture Capitalists
  • Government Bodies & Regulating Authorities


1. Market Overview
1.1 Introduction
1.2 Breakdown of Social Casino Monetization Progression
Table 1: Monetization Progression of Social Casino
1.3 Various Types of Social Casino Games
Table 2: Various Types of Social Casino Games
1.4 Business Models of Social Casino Gaming Industry
Table 3: The Freemium or Free-to-Play Model
1.5 Different Types of Social Casino Companies
Table 4: Different Types of Social Casino Companies
1.6 Advantages & Disadvantages of Social Casino
Table 5: Advantages & Disadvantages of Social Casino
1.7 Top Grossing Social Casino Games on Iphone & Android
Table 6: Top Grossing Social Casino Games on Iphone & Android (The U.S., July 12, 2021)
2. Impact of COVID-19
2.1 Spike in Adoption of Social Casinos Games
Table 7: Global Social Casino App Downloads Year-over-Year (2018-2020)
2.2 Rise in In-App Purchase Transactions
Table 8: Average Value of In-App Purchase Transactions per Paying Mobile Gaming User Worldwide, by Genre (2019 v/s 2020)
2.3 Growth in Mobile Game Downloads
Table 9: Number of Mobile Game Download Worldwide by App Stores (3Q19-2Q20)
3. Global Market Analysis
3.1 Global Social Casino Games Market by Value
Table 10: Global Social Casino Games Market by Value (2019-2023)
3.2 Global Social Casino Games Market Forecast by Value
Table 11: Global Social Casino Games Market Forecast by Value (2024-2028)
3.3 Global Social Casino Games Market by Type
Table 12: Global Social Casino Games Market by Type (2023)
3.3.1 Global Social Casino Games Type Market by Value
Table 13: Global Social Casino Games Type Market by Value (2019-2023)
3.3.2 Global Social Casino Games Type Market Forecast by Value
Table 14: Global Social Casino Games Type Market Forecast by Value (2024-2028)
3.4 Global Social Casino Games Market by Genre
Table 15: Global Social Casino Games Market by Genre (2023)
3.4.1 Global Slots Social Casino Games Market by Value
Table 16: Global Slots Social Casino Games Market by Value (2019-2023)
3.4.2 Global Slots Social Casino Games Market Forecast by Value
Table 17: Global Slots Social Casino Games Market Forecast by Value (2024-2028)
3.4.3 Global Bingo Social Casino Games Market by Value
Table 18: Global Bingo Social Casino Games Market by Value (2019-2023)
3.4.4 Global Bingo Social Casino Games Market Forecast by Value
Table 19: Global Bingo Social Casino Games Market Forecast by Value (2024-2028)
3.4.5 Global Poker Social Casino Games Market by Value
Table 20: Global Poker Social Casino Games Market by Value (2019-2023)
3.4.6 Global Poker Social Casino Games Market Forecast by Value
Table 21: Global Poker Social Casino Games Market Forecast by Value (2024-2028)
3.5 Global Social Casino Games Market by Platform
Table 22: Global Social Casino Games Market by Platform (2023)
3.5.1 Global Mobile Social Casino Games Market by Value
Table 23: Global Mobile Social Casino Games Market by Value (2019-2023)
3.5.2 Global Mobile Social Casino Games Market Forecast by Value
Table 24: Global Mobile Social Casino Games Market Forecast by Value (2024-2028)
3.5.3 Global Web Social Casino Games Market by Value
Table 25: Global Web Social Casino Games Market by Value (2019-2023)
3.5.4 Global Web Social Casino Games Market Forecast by Value
Table 26: Global Web Social Casino Games Market Forecast by Value (2024-2028)
3.6 Global Social Casino Games Market by Region
Table 27: Global Social Casino Games Market by Region (2023)
4. Regional Market Analysis
4.1 North America
4.1.1 North America Social Casino Games Market by Value
Table 28: North America Social Casino Games Market by Value (2019-2023)
4.1.2 North America Social Casino Games Market Forecast by Value
Table 29 North America Social Casino Games Market Forecast by Value (2024-2028)
4.1.3 The U.S. Social Casino Games Market Forecast by Value
Table 30: The U.S. Social Casino Games Market Forecast by Value (2022-2028)
4.2 Asia Pacific
4.2.1 Asia Pacific Social Casino Games Market by Value
Table 31: Asia Pacific Social Casino Games Market by Value (2019-2023)
4.4.2 Asia Pacific Social Casino Games Market Forecast by Value
Table 32: Asia Pacific Social Casino Games Market Forecast by Value (2024-2028)
4.3 Europe
4.3.1 Europe Social Casino Games Market by Value
Table 33: Europe Social Casino Games Market by Value (2019-2023)
4.3.2 Europe Social Casino Games Market Forecast by Value
Table 34: Europe Social Casino Games Market Forecast by Value (2024-2028)
4.4 RoW
4.4.1 RoW Social Casino Games Market by Value
Table 35: RoW Social Casino Games Market by Value (2019-2023)
4.4.2 RoW Social Casino Games Market Forecast by Value
Table 36: RoW Social Casino Games Market Forecast by Value (2024-2028)
5. Market Dynamics
5.1 Growth Drivers
5.1.1 Rapid Expansion of Gaming Industry
Table 37: Global Games Market (2019-2024)
5.1.2 Rising Number of Mobile Gaming Users
Table 38: Number of Mobile Gaming Users Worldwide by Region (2023)
5.1.3 Growing Number of Smart Devices & Connections
Table 39: Global Mobile Devices and Connections Growth (2018-2023)
5.1.4 Mounting Penetration of Internet Users
Table 40: Internet User Growth Worldwide (2018-2023)
5.1.5 Surging Number of Social Media Users
Table 41: Global Number of Social Network Users (2019-2025)
5.1.6 Upsurge in Smartphone & Gaming Traffic
Table 42: Global Smartphone Traffic & Gaming Traffic Share (2017-2023)
5.2 Key Trends & Developments
5.2.1 Escalating Spending on Mobile Gaming Advertising
Table 43: Global Mobile Gaming Advertising Spending (2021-2025)
5.2.2 Surging Adoption of Fifth-Generation Wireless (5G) Technology
Table 44: Global Adoption of 5G Connections and Coverage (2021-2025)
5.2.3 Incorporation of Augmented Reality/Virtual Reality (AR/VR)
Table 45: Global Augmented Reality/Virtual Reality (AR/VR) Market (2021-2024)
5.2.4 Growing Adoption of Cloud Gaming
Table 46: Global Cloud Gaming Market (2021-2024)
5.3 Challenges
5.3.1 Reliance on Third-Party Platforms
5.3.2 Migration from Free-to-play to Real-Money Games
5.3.3 Stringent Regulatory Framework
6. Competitive Landscape
6.1 Global Market
6.1.1 Global Social Casino Games Market Share by Key Players
Table 47: Global Social Casino Games Market Share by Key Players (2023)
6.1.2 Global Social Slots Market Share by Key Players
Table 48: Global Social Slots Market Share by Key Players (2023)
7. Company Profiles
7.1 Caesars Entertainment, Inc.
7.1.1 Business Overview
7.2 Aristocrat Leisure Limited
7.2.1 Business Overview
7.3 Zynga Inc.
7.3.1 Business Overview
7.4 Playtika Ltd.
7.4.1 Business Overview
7.5 Scientific Games Corporation (SciPlay Corporation)
7.5.1 Business Overview
7.6 DoubleU Games Co., Ltd.
7.6.1 Business Overview

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