Global Smart Learning Device Market (by Sub Category, & Region): Insights and Forecast with Potential Impact of COVID-19 (2022-2027)

Global Smart Learning Device Market (by Sub Category, & Region): Insights and Forecast with Potential Impact of COVID-19 (2022-2027)

Market Insight:

Smart learning devices are sophisticated tools that allow learners to acquire knowledge and skills more effectively, efficiently, and easily. These devices contribute to the development of an interactive, collaborative, and visual paradigm with the goal of increasing student involvement and allowing teachers to adapt to students' abilities, interests, and learning preferences. The smart learning device market is concerned with the manufacture of smart learning devices for educational institutions, individual end users, and business organizations.

Increased internet penetration, digital transformation, growing demand for higher education, and a move towards e-learning are likely to boost overall market development over the forecasted period. The global smart learning device market is likely to reach US$79.14 billion by 2023, witnessing growth at a CAGR of 18.14% over the projected period.

Segment Covered:

• By Sub Category: In terms of sub-category, the report offers insights of the global smart learning device market into five segments: Educational tablets, Educational smart watches, Translation tools, Smart education robotics and Others. The educational tablets segment held the largest share of the global smart learning device market. Educational tablets provides additional features like highlight text, notes, dictionary, calculator and visual tools making learning process faster, easier and efficient for teachers and students. Smart education robotics is expected to be the fastest-growing segment in the forecasted period, owing to growing importance of skills in robotics and programming, digitalization and technology development.

Geographic Coverage:

According to this report, the global smart learning device market can be divided into five regions, namely North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. The countries covered in North America region are the US, Canada, and Mexico, while Europe includes Germany, France, UK, Italy, Spain and Rest of Europe. Moreover, China, Japan, India, Korea Rep., Australia and Rest of Asia Pacific are included in the Asia Pacific region.

North America held the maximum share in the market. Within North America, the US is the largest growing market owing to rising demand for higher education, rising number of universities and colleges and increasing investment in educational technologies.

Asia Pacific's smart learning device market is divided into six regions based on geographical operation, namely, China, Japan, India, Korea Rep., Australia and the Rest of Asia Pacific, where China held the highest share of the Asia pacific smart learning device market owing to large investments in education and government initiatives. China smart learning device market is further divided into two segments based on sub category, namely, B-Based Learning and C-Based Learning where China B-based learning accounted for the largest share and China C-Based learning is the fastest growing sub category. China C-Based smart learning device market is further divided into five sub categories, namely, education robotics, educational tablets, educational smart watches, translation tools and others with educational tablets holding the major share of the market.

Top Impacting Factors:

Growth Drivers

• Digital Transformation
• Rising Demand For Higher Education
• Shift towards E-Learning
• Increased Penetration of Internet

Challenges

• Poor Technical Training of Teachers
• Lack of Infrastructure

Trends

• Integration of Artificial Intelligence (AI) into Smart Learning Devices
• Rising Penetration of Cloud Computing
• Convergence with Virtual reality (VR) and Animation
• Emergence of 5G
• Driver: Digital Transformation

Several factors contribute to the rise of digital transformation, including the fact that adopting digital transformation technology makes institutions like schools and colleges more effective and efficient in managing learning outcomes. Educational institutions have been using software solutions like ERP and Learning management systems (LMS) to organize, implement and evaluate learning process as these software programs allow the instructor to generate and deliver curriculum, monitor student involvement and analyze student performance. These solutions also allow students features like video conference and discussion forums. Organizations of all sizes, local governments and traditional education institutions are using these solutions. Therefore, there is a growing demand for smart learning solutions to enhance learning outcomes creating a positive demand for the smart learning devices needed to use these solutions and hence contributing to the growth of smart learning device market.

• Challenge: Lack of Infrastructure

Classroom equipment in schools as well as other educational facilities is inadequate and there is a digital divide which exist among learners who utilize the technology. There is a gap in terms of internet connectivity as internet services differs from person to person in different locations and countries creating a divide in terms of accessibility of these online courses and resources across different locations. So, unavailability of high bandwidth internet connection for individuals may dampens the demand for online courses and hence negatively impact the demand for smart learning devices as well. Also, lack of infrastructure may be because of lack of awareness about smart learning education with majority of educational institutions still following traditional way of teaching and are not aware about the concept and benefits of smart learning. Both these factors are major challenge to the growth of smart learning device market.

• Trend: Emergence of 5G

Integration of 5G networks into education will revolutionize connectivity issues and streamline classroom logistics while improving the quality of the entire learning experience. 5G will improve interaction between teachers, students and peers in terms of better quality of video conferencing platforms, faster downloading of videos and learning materials and low lags in connectivity. It will also provide greater responsiveness and internet speed across all smart learning devices improving learning experiences of online courses. So, emergence of 5G will create more demand for online learning courses specially for under-resourced communities and hence boosting the demand for smart devices like smart phones, PCs and tablets which are needed for studying these online course materials.

The COVID-19 Analysis:

COVID-19 brought in many changes in the world in terms of reduced productivity, loss of life, business closures, closing down of factories and organizations, and shift to an online mode of work. With the increase in digitalization because of COVID-19, there was a shift towards virtual learning and online training programs in both educational institutions and corporate organisations with teaching process being undertaken remotely and on digital platforms. This resulted in an unprecedented push towards online learning and use of smart devices like smartphone, tablets and e-books for completion of coursework and continuation of work from home. So, COVID-19 had a positive effect on the growth in the smart learning device market.

Analysis of Key Players:

The market for smart learning devices has been fragmented. The key players of the smart learning device market are:

• Hewlett Packard Development Company LP
• Foxconn Technology Group (Smart Technologies ULC)
• Lenovo Group Limited (Lenovo)
• Alphabet Inc. (Google Cloud Platform)
• Dell Technologies Inc.,
• NetDragon Websoft Holdings Limited (Promethean, Inc.)
• Seiko Epson Corp. (Epson)
• Samsung Electronics Co. Ltd.
• Apple Inc.
• Huawei Investment and Holding Co. Ltd. (Huawei Technologies Co. Ltd.)
• Fujitsu Limited,
• BBK Electronics Corp. Ltd. (BBK Educational Electronics Corp., Ltd)
• Platinum Equity LLC (McGraw Hill Education)
• Readboy

BBK Educational Electronics Corp. Ltd. is a leading provider in China smart learning device market. Smart learning device service providers, such as Readboy, that have well-developed device portfolios with comprehensive digital educational resource offerings and established distribution channels, are better positioned to capture future growth opportunities. On the other hand, first movers that have established business relationships with primary and secondary schools can take advantage of the smart classroom solutions market expansion and tap a wider customer base. Also, it is very important to maintain market share and launch more high-quality digital educational resources/products given intensive competition in the industry. For instance, Youdao Inc. has proactively expanded its product matrix to listening pod in September, 2019; smart light in April, 2022; and learning pad in August 2022.