China Online Healthcare Market: Insights & Forecast with Potential Impact of COVID-19 (2024-2028)

China Online Healthcare Market: Insights & Forecast with Potential Impact of COVID-19 (2024-2028)


China online healthcare market is forecasted to reach US$583.68 billion in 2028, experiencing growth at a CAGR of 36.89% during the period spanning from 2024 to 2028. Growth in China online healthcare market is supported by factors such as aging population, rising health expenditure, support from Chinese government, technical innovations and rising internet penetration. However, the market growth is expected to be restrained by lack of motivation and lack of confidence trust of patients in online health care services.

China online healthcare market by type can be segmented as follows: online pharmacy, digital healthcare infrastructure, online enterprise service, online consultation, online consumer healthcare and others. In 2023, the dominant share of China online healthcare market was being held by online pharmacy, followed by digital healthcare infrastructure. China’s online pharmaceutical sales (including prescription and OTC pharmaceuticals) are likely to record a strong growth, outpacing the entire pharmaceutical market.

China online pharmacy market can be segmented as follows: medical devices, over-the-counter (OTC) drugs, nutrition products, prescription and other. In 2023, the dominant share of China online pharmacy market was being held by medical devices, followed by over-the-counter (OTC) drugs, driven by fewer restrictions from the authorities.

The COVID-19 pandemic has largely accelerated the development of online healthcare China. The first quarter of 2020 witnessed rapid surge in both new registered users and daily consultations on major online healthcare platforms.

Scope of the report:
  • The report provides a comprehensive analysis of the China online healthcare market with impact of COVID-19.
  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
  • The competitive landscape of the market, along with the company profiles of leading players (Alibaba Group Holding Limited, WeDoctor, Ltd., Miao Health, DXY.cn, JD.com, Inc., and Ping An Good Doctor) are also presented in detail.
Key Target Audience:
  • Internet Enterprises/ E-commerce Companies
  • Hospitals
  • Internet Hospitals
  • Consumers
  • Pharmaceutical companies
  • Investment Banks
  • Government Bodies & Regulating Authorities


1. Market Overview
1.1 Online Healthcare
1.1.1 Online Healthcare- Introduction
1.2 Benefits of Online Healthcare
Table 1: Benefits of Online Healthcare
1.3 Types of Online Healthcare Services
Table 2: Types of Online Healthcare Services
1.4 Value Chain Analysis
Table 3: Value Chain Analysis
1.5 Advantages of Online Healthcare
Table 4: Advantages of Online Healthcare
1.6 Disadvantages of Online Healthcare
Table 5: Disadvantages of Online Healthcare
2. Impact of COVID- 19
2.1 Impact of COVID-19 on China Online Healthcare Market
2.2 Increase in Online Healthcare Users
Table 6: Active Monthly Online Healthcare User in China (Nov-19- Nov-20)
2.3 Increased Online Pharmaceutical Sales
Table 7: Online Pharmaceutical Sales in China (2019-2025)
2.4 Surge in Demand for Health Supplements
2.5 Favorable Policies
2.6 Post-COVID Scenario
3. China Market Analysis
3.1 China Online Healthcare Market by Value
Table 8: China Online Healthcare Market by Value (2019-2023)
3.2 China Online Healthcare Market Forecast by Value
Table 9: China Online Healthcare Market Forecast by Value (2024-2028)
3.3 China Online Healthcare Market Penetration
Table 10: China Online Healthcare Market Penetration (2019-2023)
3.4 China Online Healthcare Market Penetration Forecast
Table 11: China Online Healthcare Market Penetration Forecast (2024-2028)
3.5 China Online Healthcare Market by Type
Table 12: China Online Healthcare Market by Type (2023)
3.5.1 China Online Pharmacy Healthcare Market Forecast by Value
Table 13: China Online Pharmacy Healthcare Market Forecast by Value (2021-2028)
3.5.2 China Digital Healthcare Infrastructure Healthcare Market Forecast by Value
Table 14: China Digital Healthcare Infrastructure Healthcare Market Forecast by Value (2021-2028)
3.5.3 China Online Enterprise Service Healthcare Market Forecast by Value
Table 15: China Online Enterprise Service Healthcare Market Forecast by Value (2021-2028)
3.5.4 China Online Consultation Healthcare Market Forecast by Value
Table 16: China Online Consultation Healthcare Market Forecast by Value (2021-2028)
3.5.5 China Online Consumer Healthcare Market Forecast by Value
Table 17: China Online Consumer Healthcare Market Forecast by Value (2021-2028)
3.6 China Online Healthcare Market by Region
Table 18: China Online Healthcare Market by Region (2023)
3.7 China Online Pharmacy Market by Segment
Table 19: China Online Pharmacy Market by Segment (2023)
3.7.1 China Online Medical Devices Market Forecast by Value
Table 20: China Online Medical Devices Market Forecast by Value (2021-2028)
3.7.2 China Online Medical Devices Market Penetration
Table 21: China Online Medical Devices Market Penetration (2021-2028)
3.7.3 China Online Over-the-counter (OTC) Drugs Market Forecast by Value
Table 22: China Online Over-the-counter (OTC) Drugs Market Forecast by Value (2021-2028)
3.7.4 China Online Nutrition Products Market Forecast by Value
Table 23: China Online Prescription Market Forecast by Value (2021-2028)
3.7.5 China Online Nutrition Products Market Penetration
Table 24: China Online Prescription Market Penetration (2021-2028)
3.7.6 China Online Prescription Market Forecast by Value
Table 25: China Online Nutrition Products Market Forecast by Value (2021-2028)
3.7.7 China Online Prescription Market Penetration
Table 26: China Online Nutrition Products Market Penetration (2021-2028)
3.8 China Internet Hospital by Number
Table 27: China Internet Hospital by Number (2019-2023)
3.9 China Internet Hospital by Initiator
Table 28: China Internet Hospital by Initiator (2023)
4. Market Dynamics
4.1 Growth Drivers
4.1.1 Aging Population
Table 29: China Population of Age 65 Years and Above (2017-2023)
4.1.2 Growing Internet Penetration
Table 30: China Online Medical Users (June 2020-December 2023)
4.1.3 Rising Health Expenditure
Table 31: China Total Health Expenditure (2020-2025)
4.1.4 Growing Need to Provide Better Management for Chronic Diseases
Table 32: China Chronic Disease Management Market (2019-2026)
4.1.5 Insurance & Membership Products
4.1.6 Growing Health Awareness
4.1.7 Support from Chinese Government
Table 33: China Online Healthcare Laws, Guidelines, Regulations (2018-2022)
4.2 Key Trends & Developments
4.2.1 Increased Use Of Online Healthcare Services Among Millennial
Table 34: China Online Healthcare User Breakdown By Age Group (2023)
4.2.2 Technological Innovations
4.2.3 Increasing Investments from Internet Companies
4.2.4 Popularization of Internet Hospitals
4.3 Challenges
4.3.1 Lack of Motivation
4.3.2 Lack of Confidence
5. Competitive Landscape
5.1 China Market
5.1.1 Online Pharmacies Market Share - Key Players
Table 35: Key Players – Online Pharmacies Market Share (2023)
6. Company Profiles
6.1 JD.com, Inc.
6.1.1 Business Overview
Table 36: Segments
6.2 Alibaba Group Holding Limited
6.2.1 Business Overview
Table 37: Segments
6.3 Ping An Good Doctor
6.3.1 Business Overview
6.4 WeDoctor
6.4.1 Business Overview
6.5 Miao Health
6.5.1 Business Overview
6.6 DXY.cn
6.6.1 Business Overview

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