North America Software as a Service Market Size, Share & Trends Analysis Report By Component, By Deployment (Private Cloud, Public Cloud, and Hybrid Cloud), By Application, By Enterprise Size, By Industry, By Country and Growth Forecast, 2024 - 2031
The North America Software as a Service Market would witness market growth of 14.4% CAGR during the forecast period (2024-2031).
The US market dominated the North America Software as a Service Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $213,462.3 million by 2031. The Canada market is experiencing a CAGR of 16.7% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 15.9% during (2024 - 2031).
Software as a service (SaaS) is one of the fastest-growing segments of the global software industry, revolutionizing how businesses access, use, and manage software. SaaS has shifted traditional software deployment from a model where applications were installed on individual machines and maintained by internal IT departments to a subscription-based, cloud-driven platform where users can access applications over the internet. With its numerous benefits, such as reduced costs, scalability, flexibility, and maintenance, SaaS has seen rapid adoption across various sectors, making it a cornerstone of digital transformation initiatives.
SaaS applications cover many business functions, making them indispensable for companies looking to streamline operations, enhance collaboration, and improve customer engagement. CRM software is one of the most common and significant SaaS applications. Leading platforms like Salesforce, HubSpot, and Zoho have revolutionized how companies manage and engage with customers. These platforms enable businesses to track real-time sales leads, customer interactions, and service requests, fostering better communication and driving sales growth.
In Canada, the government’s investment of $198.6 billion over ten years to improve healthcare services is expected to drive significant demand for SaaS solutions within the healthcare sector. As the country works toward enhancing healthcare accessibility, infrastructure, and quality, SaaS-based platforms will need to support electronic health records (EHR), telemedicine, patient management systems, and data analytics. These solutions can help optimize healthcare delivery, streamline administrative tasks, and improve patient outcomes through data-driven insights. SaaS applications can also facilitate collaboration across healthcare providers, ensuring the effective delivery of services in line with the government’s ambitious healthcare goals. Therefore, together, the growth of retail and healthcare sectors in both Mexico and Canada is likely to accelerate the adoption of SaaS platforms
Based on Component, the market is segmented into Software and Services. Based on Deployment, the market is segmented into Private Cloud, Public Cloud, and Hybrid Cloud. Based on Application, the market is segmented into Customer Relationship Management (CRM), Enterprise Resource planning (ERP), Content, Collaboration & Communication, Human Capital Management, BI & Analytics, and Other Application. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Industry, the market is segmented into Banking, Financial Services and Insurance (BFSI), Retail & Consumer goods, Healthcare, Manufacturing, Education, Travel & Hospitality, and Other Industry. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Hewlett Packard Enterprise Company
- Microsoft Corporation
- Oracle Corporation
- IBM Corporation
- SAP SE
- Google LLC
- Epicor Software Corporation
- ServiceNow, Inc.
- Salesforce, Inc.
- VMware, Inc. (Broadcom Inc.)
North America Software as a Service Market Report Segmentation
By Component
By Deployment
- Private Cloud
- Public Cloud
- Hybrid Cloud
By Application
- Customer Relationship Management (CRM)
- Enterprise Resource planning (ERP)
- Content, Collaboration & Communication
- Human Capital Management
- BI & Analytics
- Other Application
By Enterprise Size
- Large Enterprises
- Small & Medium Enterprises
By Industry
- Banking, Financial Services and Insurance (BFSI)
- Retail & Consumer goods
- Healthcare
- Manufacturing
- Education
- Travel & Hospitality
- Other Industry
By Country
- US
- Canada
- Mexico
- Rest of North America