North America Sleeping Bag Market Size, Share & Trends Analysis Report By Material, By Type (Rectangular, Mummy, and Others), By Price Point, By Sales Channel (Specialty Stores, Supermarkets & Hypermarkets, E-commerce, and Others), By Country and Growth Forecast, 2024 - 2031
The North America Sleeping Bag Market would witness market growth of 5.2% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 3,502.24 thousand units, showcasing a growth of 22.8% (2020-2023).
Rectangular sleeping bags are versatile and popular among outdoor enthusiasts and casual campers alike due to their spacious design and flexibility. They offer ample room to stretch out, making them ideal for individuals who prefer more freedom of movement or those who find mummy-style bags too constricting. This design is particularly favored in family camping scenarios where comfort and ease of use are prioritized over extreme weight savings. Thus, in Canada, 481.18 thousand units of rectangular sleeping bags were utilized in 2023.
The US market dominated the North America Sleeping Bag Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $534.4 million by 2031. The Canada market is exhibiting a CAGR of 7.5% during (2024 - 2031). Additionally, The Mexico market would experience a CAGR of 7.2% during (2024 - 2031).
In recent years, the market has experienced substantial development, which has been fueled by the growing prominence of outdoor activities, technological advancements, and increasing disposable incomes. As essential gear for outdoor enthusiasts, sleeping bags have evolved from simple, practical items to sophisticated products incorporating cutting-edge materials and design innovations. This evolution reflects broader trends in the outdoor recreation industry and consumers' changing preferences and needs. The market is a dynamic and vibrant segment that provides a diverse selection of products that are suitable for a variety of users, including professional adventurers and casual campers.
One of the key drivers of the market is the increasing popularity of outdoor activities such as camping, hiking, and backpacking. These activities have become more accessible and appealing to a broader demographic due to the proliferation of information and inspiration available through social media and other digital platforms. This trend has directly translated into higher demand for sleeping bags, a critical gear for anyone planning to spend a night outdoors.
The Mexican Ministry of Tourism reported increased domestic tourism, with more Mexicans exploring natural and protected areas. Eco-tourism and adventure tourism, including camping, hiking, and mountaineering, have become increasingly popular. The diverse landscapes, from beaches and jungles to mountains and deserts, provide ample opportunities for outdoor enthusiasts to engage in camping and related activities. This increasing trend towards outdoor exploration and adventure tourism drives the demand for high-quality sleeping bags suitable for various climates and terrains. Therefore, the region will present lucrative growth opportunities for the regional market.
Based on Material, the market is segmented into Synthetic Fill (Polarguard, Thermolite, and Others), and Down Fill. Based on Type, the market is segmented into Rectangular, Mummy, and Others. Based on Price Point, the market is segmented into Luxury, Mid, and Low. Based on Sales Channel, the market is segmented into Specialty Stores, Supermarkets & Hypermarkets, E-commerce, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- AMG Group Ltd.
- The Coleman Company, Inc. (Newell Brands, Inc.)
- Columbia Sportswear Company
- Exxel Outdoors, LLC
- Gelert Limited
- Jack Wolfskin Ausrüstung für Draussen GmbH & Co. KGaA
- Johnson Outdoors Inc.
- Kefi Outdoors
- Oase Outdoors ApS
- NEMO Equipment, Inc.
North America Sleeping Bag Market Report Segmentation
By Material (Volume, Thousand Units, USD Billion, 2020-2031)
- Synthetic Fill
- Polarguard
- Thermolite
- Others
- Down Fill
By Type (Volume, Thousand Units, USD Billion, 2020-2031)
By Price Point (Volume, Thousand Units, USD Billion, 2020-2031)
By Sales Channel (Volume, Thousand Units, USD Billion, 2020-2031)
- Specialty Stores
- Supermarkets & Hypermarkets
- E-commerce
- Others
By Country (Volume, Thousand Units, USD Billion, 2020-2031)
- US
- Canada
- Mexico
- Rest of North America