North America Short Video Platforms Market Size, Share & Industry Trends Analysis Report By End-use, By Platforms (iOS, Android and Others), By Type (Video Posts and Live Video), By Application, By Country and Growth Forecast, 2023 - 2029
The North America Short Video Platforms Market would witness market growth of 8.4% CAGR during the forecast period (2023-2029).
Short videos can be a great learning tool and an extremely successful teaching tool in the educational system. On these platforms, users can post comments, questions, and feedback to help create an innovative learning environment. Using these many educational-related features and capabilities of short video platforms might enhance a user's learning experience.
Online video platforms provide publishers & owners of video content with various services, including ingestion, editing, accessibility or sharing of material, storage, security of content, syndication, or distribution, as well as monetization & metrics, usage, and engagement analytics. It primarily manages and ensures cost-effective, seamless video content distribution to the target audience.
The market for short video platforms is expanding as internet videos become increasingly preferred to more conventional ways of watching video material. Most businesses spend more money on online video marketing. Also, the potential for live video streaming to increase is anticipated to offer attractive market expansion opportunities.
The advantages of influencer marketing have also not been disregarded in the United States, which is home to many of the social media stars with the largest followings worldwide. As the success of this innovative marketing format becomes more scalable daily, marketers are investing ever-increasing shares of their social media expenditures to influencer collaboration. Marketing professionals are expanding into the TikTok marketing industry as the social media landscape continues to change quickly. Dedicated content took the lead when it came to the most common kind of TikTok influencer marketing in the United States and Canada. These factors are anticipated to encourage the market for regional short video platforms to expand.
The US market dominated the North America Short Video Platforms Market by Country in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $682.6 Million by 2029. The Canada market is poised to grow at a CAGR of 10.9% during (2023 - 2029). Additionally, The Mexico market would witness a CAGR of 9.9% during (2023 - 2029).
Based on End-use, the market is segmented into Media & Entertainment, Education, Live Commerce and Others. Based on Platforms, the market is segmented into iOS, Android and Others. Based on Type, the market is segmented into Video Posts and Live Video. Based on Application, the market is segmented into Application-based and Website-based. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Meta Platforms, Inc., Vimeo.com, Inc., Tencent Holdings Ltd., Snow Co., Ltd. (Naver Corporation), Yixia Technology (Miaopai), Beijing Weiran Network Technology Co., Ltd. (Pear Video), Kuaishou Technology, Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai), Snap, Inc. (SnapChat) and ByteDance Ltd.
Scope of the Study
Market Segments covered in the Report:
By End-use
Media & Entertainment
Education
Live Commerce
Others
By Platforms
iOS
Android
Others
By Type
Video Posts
Live Video
By Application
Application-based
Website-based
By Country
US
Canada
Mexico
Rest of North America
Companies Profiled
Meta Platforms, Inc.
Vimeo.com, Inc.
Tencent Holdings Ltd.
Snow Co., Ltd. (Naver Corporation)
Yixia Technology (Miaopai)
Beijing Weiran Network Technology Co., Ltd. (Pear Video)
Kuaishou Technology
Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
Snap, Inc. (SnapChat)
ByteDance Ltd.
Unique Offerings from KBV Research
Exhaustive coverage
Highest number of market tables and figures
Subscription based model available
Guaranteed best price
Assured post sales research support with 10% customization free
- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 North America Short Video Platforms Market, by End-use
- 1.4.2 North America Short Video Platforms Market, by Platforms
- 1.4.3 North America Short Video Platforms Market, by Type
- 1.4.4 North America Short Video Platforms Market, by Application
- 1.4.5 North America Short Video Platforms Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market Overview
- 2.1 Introduction
- 2.1.1 Overview
- 2.1.1.1 Market Composition & Scenario
- 2.2 Key Factors Impacting the Market
- 2.2.1 Market Drivers
- 2.2.2 Market Restraints
- Chapter 3. Competition Analysis - Global
- 3.1 KBV Cardinal Matrix
- 3.2 Recent Industry Wide Strategic Developments
- 3.2.1 Partnerships, Collaborations and Agreements
- 3.2.2 Product Launches and Product Expansions
- 3.2.3 Acquisition and Mergers
- 3.3 Top Winning Strategies
- 3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
- Chapter 4. North America Short Video Platforms Market by End-use
- 4.1 North America Media & Entertainment Market by Country
- 4.2 North America Education Market by Country
- 4.3 North America Live Commerce Market by Country
- 4.4 North America Others Market by Country
- Chapter 5. North America Short Video Platforms Market by Platforms
- 5.1 North America iOS Market by Country
- 5.2 North America Android Market by Country
- 5.3 North America Others Market by Country
- Chapter 6. North America Short Video Platforms Market by Type
- 6.1 North America Video Posts Market by Country
- 6.2 North America Live Video Market by Country
- Chapter 7. North America Short Video Platforms Market by Application
- 7.1 North America Application-based Market by Country
- 7.2 North America Website-based Market by Country
- Chapter 8. North America Short Video Platforms Market by Country
- 8.1 US Short Video Platforms Market
- 8.1.1 US Short Video Platforms Market by End-use
- 8.1.2 US Short Video Platforms Market by Platforms
- 8.1.3 US Short Video Platforms Market by Type
- 8.1.4 US Short Video Platforms Market by Application
- 8.2 Canada Short Video Platforms Market
- 8.2.1 Canada Short Video Platforms Market by End-use
- 8.2.2 Canada Short Video Platforms Market by Platforms
- 8.2.3 Canada Short Video Platforms Market by Type
- 8.2.4 Canada Short Video Platforms Market by Application
- 8.3 Mexico Short Video Platforms Market
- 8.3.1 Mexico Short Video Platforms Market by End-use
- 8.3.2 Mexico Short Video Platforms Market by Platforms
- 8.3.3 Mexico Short Video Platforms Market by Type
- 8.3.4 Mexico Short Video Platforms Market by Application
- 8.4 Rest of North America Short Video Platforms Market
- 8.4.1 Rest of North America Short Video Platforms Market by End-use
- 8.4.2 Rest of North America Short Video Platforms Market by Platforms
- 8.4.3 Rest of North America Short Video Platforms Market by Type
- 8.4.4 Rest of North America Short Video Platforms Market by Application
- Chapter 9. Company Profiles
- 9.1 Meta Platforms, Inc.
- 9.1.1 Company Overview
- 9.1.2 Financial Analysis
- 9.1.3 Segment and Regional Analysis
- 9.1.4 Research & Development Expense
- 9.1.5 Recent strategies and developments:
- 9.1.5.1 Product Launches and Product Expansions:
- 9.1.6 SWOT Analysis
- 9.2 Vimeo.com, Inc.
- 9.2.1 Company Overview
- 9.2.2 Financial Analysis
- 9.2.3 Regional Analysis
- 9.2.4 Research & Development Expenses
- 9.2.5 Recent strategies and developments:
- 9.2.5.1 Product Launches and Product Expansions:
- 9.2.5.2 Acquisition and Mergers:
- 9.3 Snap, Inc. (SnapChat)
- 9.3.1 Company Overview
- 9.3.2 Financial Analysis
- 9.3.3 Regional Analysis
- 9.3.4 Research & Development Expenses
- 9.3.5 Recent strategies and developments:
- 9.3.5.1 Partnerships, Collaborations, and Agreements:
- 9.3.5.2 Product Launches and Product Expansions:
- 9.3.5.3 Acquisition and Mergers:
- 9.4 Tencent Holdings Ltd.
- 9.4.1 Company Overview
- 9.4.2 Financial Analysis
- 9.4.3 Segmental and Regional Analysis
- 9.4.4 Research & Development Expenses
- 9.4.5 Recent strategies and developments:
- 9.4.5.1 Partnerships, Collaborations, and Agreements:
- 9.4.5.2 Product Launches and Product Expansions:
- 9.5 Kuaishou Technology
- 9.5.1 Company Overview
- 9.5.2 Financial Analysis
- 9.5.3 Regional Analysis
- 9.5.4 Research & Development Expenses
- 9.5.5 Recent strategies and developments:
- 9.5.5.1 Partnerships, Collaborations, and Agreements:
- 9.5.5.2 Product Launches and Product Expansions:
- 9.6 Snow Co., Ltd. (Naver Corporation)
- 9.6.1 Company Overview
- 9.6.2 Financial Analysis
- 9.6.3 Regional Analysis
- 9.6.4 Research & Development Expenses
- 9.7 ByteDance Ltd.
- 9.7.1 Company Overview
- 9.7.2 Recent strategies and developments:
- 9.7.2.1 Partnerships, Collaborations, and Agreements:
- 9.7.2.2 Product Launches and Product Expansions:
- 9.7.2.3 Acquisition and Mergers:
- 9.8 Yixia Technology (Miaopai)
- 9.8.1 Company Overview
- 9.9 Beijing Weiran Network Technology Co., Ltd. (Pear Video)
- 9.9.1 Company Overview
- 9.10. Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
- 9.10.1 Company Overview
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook