North America Running Watches Market Size, Share & Trends Analysis Report By End User (Men and Women), By Type, By Price Point (Medium, Economy, and Premium), By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

North America Running Watches Market Size, Share & Trends Analysis Report By End User (Men and Women), By Type, By Price Point (Medium, Economy, and Premium), By Distribution Channel, By Country and Growth Forecast, 2024 - 2031


The North America Running Watches Market would witness market growth of 4.8% CAGR during the forecast period (2024-2031).

The US market dominated the North America Running Watches Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $674.4 million by 2031. The Canada market is experiencing a CAGR of 7% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 6.1% during (2024 - 2031).

The running watches market has experienced significant growth in recent years, driven by technological innovation, rising health awareness, and the increasing popularity of fitness tracking. Once considered niche products catering to elite athletes, running watches have become mainstream, appealing to a broad demographic, including casual runners, professional athletes, and fitness enthusiasts.

The convergence of advanced features, such as GPS tracking, heart rate monitoring, and real-time data analysis, with sleek, user-friendly designs, has transformed running watches into essential tools for individuals looking to monitor and improve their physical performance. This growth is set against broader trends in wearable technology and the digital health landscape, which have collectively fostered greater demand for devices that help users achieve their fitness goals.

Running watches are in high demand in Mexico due to the growing health awareness of the populace. As the Mexican government and public health organizations emphasize the importance of physical activity to combat rising obesity rates and related health issues, more individuals are adopting fitness routines that include running and walking. This growing focus on health and wellness contributes to the rising demand for running watches in Mexico, making it an important market within the North American region. Hence, the running watches market in North America is experiencing robust growth.

Based on End User, the market is segmented into Men and Women. Based on Type, the market is segmented into Heart Rate Watches, Pedometer Watches, GPS Watches, and Multi Sport Watches. Based on Price Point, the market is segmented into Medium, Economy, and Premium. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Specialty Stores, Online Retail, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • >Garmin Ltd.
  • Apple, Inc.
  • Fitbit, Inc. (Google LLC)
  • Samsung Electronics Co. Ltd
  • Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
  • Nokia Corporation
  • Xiaomi Corporation
  • TomTom N.V.
  • Polar Electro Oy
  • Suunto Oy
North America Running Watches Market Report Segmentation

By End User
  • >Men
  • Women
By Type
  • >Heart Rate Watches
  • Pedometer Watches
  • GPS Watches
  • Multi Sport Watches
By Price Point
  • >Medium
  • Economy
  • Premium
By Distribution Channel
  • >Hypermarkets & Supermarkets
  • Specialty Stores
  • Online Retail
  • Others
By Country
  • >US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Running Watches Market, by End User
1.4.2 North America Running Watches Market, by Type
1.4.3 North America Running Watches Market, by Price Point
1.4.4 North America Running Watches Market, by Distribution Channel
1.4.5 North America Running Watches Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. North America Running Watches Market by End User
4.1 North America Men Market by Region
4.2 North America Women Market by Region
Chapter 5. North America Running Watches Market by Type
5.1 North America Heart Rate Watches Market by Country
5.2 North America Pedometer Watches Market by Country
5.3 North America GPS Watches Market by Country
5.4 North America Multi Sport Watches Market by Country
Chapter 6. North America Running Watches Market by Price Point
6.1 North America Medium Market by Country
6.2 North America Economy Market by Country
6.3 North America Premium Market by Country
Chapter 7. North America Running Watches Market by Distribution Channel
7.1 North America Hypermarkets & Supermarkets Market by Country
7.2 North America Specialty Stores Market by Country
7.3 North America Online Retail Market by Country
7.4 North America Others Market by Country
Chapter 8. North America Running Watches Market by Country
8.1 US Running Watches Market
8.1.1 US Running Watches Market by End User
8.1.2 US Running Watches Market by Type
8.1.3 US Running Watches Market by Price Point
8.1.4 US Running Watches Market by Distribution Channel
8.2 Canada Running Watches Market
8.2.1 Canada Running Watches Market by End User
8.2.2 Canada Running Watches Market by Type
8.2.3 Canada Running Watches Market by Price Point
8.2.4 Canada Running Watches Market by Distribution Channel
8.3 Mexico Running Watches Market
8.3.1 Mexico Running Watches Market by End User
8.3.2 Mexico Running Watches Market by Type
8.3.3 Mexico Running Watches Market by Price Point
8.3.4 Mexico Running Watches Market by Distribution Channel
8.4 Rest of North America Running Watches Market
8.4.1 Rest of North America Running Watches Market by End User
8.4.2 Rest of North America Running Watches Market by Type
8.4.3 Rest of North America Running Watches Market by Price Point
8.4.4 Rest of North America Running Watches Market by Distribution Channel
Chapter 9. Company Profiles
9.1 Apple, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Regional Analysis
9.1.4 Research & Development Expense
9.1.5 SWOT Analysis
9.2 Garmin Ltd.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expenses
9.2.5 Recent strategies and developments:
9.2.5.1 Product Launches and Product Expansions:
9.2.6 SWOT Analysis
9.3 Fitbit, Inc (Google LLC)
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segmental and Regional Analysis
9.3.4 Research & Development Expense
9.3.5 SWOT Analysis
9.4 Samsung Electronics Co., Ltd. (Samsung Group)
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 SWOT Analysis
9.5 Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 SWOT Analysis
9.6 Nokia Corporation
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expense
9.6.5 SWOT Analysis
9.7 Xiaomi Corporation
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expenses
9.7.5 SWOT Analysis
9.8 TomTom N.V.
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental and Regional Analysis
9.8.4 Research & Development Expenses
9.9 Polar Electro Oy
9.9.1 Company Overview
9.10. Suunto Oy
9.10.1 Company Overview

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