North America Roadside Assistance Market Size, Share & Trends Analysis Report By Service, By Vehicle (Passenger Vehicles, and Commercial Vehicles), By Provider (Motor Insurance, Independent Service Provider, OEM, and Others), By Country and Growth Forecas

North America Roadside Assistance Market Size, Share & Trends Analysis Report By Service, By Vehicle (Passenger Vehicles, and Commercial Vehicles), By Provider (Motor Insurance, Independent Service Provider, OEM, and Others), By Country and Growth Forecast, 2023 - 2030


The North America Roadside Assistance Market would witness market growth of 4.9% CAGR during the forecast period (2023-2030).

Competition also occurs through differentiation in service offerings. Some companies differentiate themselves by providing specialized services for electric vehicles, luxury vehicles, or commercial fleets. Others focus on eco-friendly initiatives or unique add-on services to attract specific customer segments. Competing on pricing strategies and value-added benefits is common. Companies may offer competitive pricing structures or additional perks like discounted partner services to entice customers and retain their loyalty. Ensuring an effortless user experience and delivering exceptional customer service are critical factors in maintaining a competitive edge. Companies invest in customer-centric approaches, focusing on transparent communication, ease of access, and satisfaction to distinguish themselves.

Overall, the competition in the market is multifaceted, with companies striving to differentiate themselves through technological innovation, service diversification, customer-centric approaches, and strategic partnerships. As a result, customers have various options, driving providers to continuously innovate and improve their offerings to stay competitive in this dynamic market.

As per the Select USA, the United States possesses one of the most widespread automotive sectors. In the United States, 14.5 million light vehicles were sold in 2020. The United States exported 108,754 medium and heavy tractors and 1.4 million new light vehicles (equivalent to over $52 billion) to over 200 international markets in 2020. Furthermore, the country exported automotive parts worth an additional $66.7 billion. Thus, the growing automotive sector in the region is propelling the growth of the market.

The US market dominated the North America Roadside Assistance Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $9,099.8 Million by 2030. The Canada market is showcasing a CAGR of 7.3% during (2023 - 2030). Additionally, The Mexico market would register a CAGR of 6.4% during (2023 - 2030).

Based on Service, the market is segmented into Towing, Tire Replacement, Fuel Delivery, Jump Start & Pull Start, Battery Assistance, Lockout & Replacement Key Service, Trip Routing & Navigational Assistance, Winch, and Others. Based on Vehicle, the market is segmented into Passenger Vehicles, and Commercial Vehicles. Based on Provider, the market is segmented into Motor Insurance, Independent Service Provider, OEM, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • Allstate Insurance Company
  • Agero, Inc. (The Cross Country Group, LLC.)
  • Falck A/S
  • Paragone Motor Club, Inc.
  • SOS Internation A/S
  • Viking Assistance Group (P&C Insurance Holding Ltd.)
  • ARC Europe SA
  • Chubb Limited
  • Allianze SE
  • Prime Assistance Inc. (Sompo Holdings)
North America Roadside Assistance Market Report Segmentation

By Service
  • Towing
  • Tire Replacement
  • Fuel Delivery
  • Jump Start & Pull Start
  • Battery Assistance
  • Lockout & Replacement Key Service
  • Trip Routing & Navigational Assistance
  • Winch
  • Others
By Vehicle
  • Passenger Vehicles
  • Commercial Vehicles
By Provider
  • Motor Insurance
  • Independent Service Provider
  • OEM
  • Others
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Roadside Assistance Market, by Service
1.4.2 North America Roadside Assistance Market, by Vehicle
1.4.3 North America Roadside Assistance Market, by Provider
1.4.4 North America Roadside Assistance Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter’s Five Forces Analysis
Chapter 4. North America Roadside Assistance Market by Service
4.1 North America Towing Market by Country
4.2 North America Tire Replacement Market by Country
4.3 North America Fuel Delivery Market by Country
4.4 North America Jump Start & Pull Start Market by Country
4.5 North America Battery Assistance Market by Country
4.6 North America Lockout & Replacement Key Service Market by Country
4.7 North America Trip Routing & Navigational Assistance Market by Country
4.8 North America Winch Market by Country
4.9 North America Others Market by Country
Chapter 5. North America Roadside Assistance Market by Vehicle
5.1 North America Passenger Vehicles Market by Country
5.2 North America Commercial Vehicles Market by Country
Chapter 6. North America Roadside Assistance Market by Provider
6.1 North America Motor Insurance Market by Country
6.2 North America Independent Service Provider Market by Country
6.3 North America OEM Market by Country
6.4 North America Others Market by Country
Chapter 7. North America Roadside Assistance Market by Country
7.1 US Roadside Assistance Market
7.1.1 US Roadside Assistance Market by Service
7.1.2 US Roadside Assistance Market by Vehicle
7.1.3 US Roadside Assistance Market by Provider
7.2 Canada Roadside Assistance Market
7.2.1 Canada Roadside Assistance Market by Service
7.2.2 Canada Roadside Assistance Market by Vehicle
7.2.3 Canada Roadside Assistance Market by Provider
7.3 Mexico Roadside Assistance Market
7.3.1 Mexico Roadside Assistance Market by Service
7.3.2 Mexico Roadside Assistance Market by Vehicle
7.3.3 Mexico Roadside Assistance Market by Provider
7.4 Rest of North America Roadside Assistance Market
7.4.1 Rest of North America Roadside Assistance Market by Service
7.4.2 Rest of North America Roadside Assistance Market by Vehicle
7.4.3 Rest of North America Roadside Assistance Market by Provider
Chapter 8. Company Profiles
8.1 Allstate Insurance Company
8.1.1 Company Overview
8.1.2 Recent strategies and developments:
8.1.2.1 Partnerships, Collaborations, and Agreements:
8.1.3 SWOT Analysis
8.2 Agero, Inc. (The Cross Country Group, LLC.)
8.2.1 Company Overview
8.2.2 SWOT Analysis
8.3 Falck A/S
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 SWOT Analysis
8.4 Paragone Motor Club, Inc.
8.4.1 Company Overview
8.5 SOS International A/S
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 SWOT Analysis
8.6 Viking Assistance Group (P&C Insurance Holding Ltd.)
8.6.1 Company Overview
8.6.2 SWOT Analysis
8.7 ARC Europe SA
8.7.1 Company Overview
8.7.2 SWOT Analysis
8.8 Chubb Limited
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental and Regional Analysis
8.8.4 SWOT Analysis
8.9 Allianze SE
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Recent strategies and developments:
8.9.3.1 Partnerships, Collaborations, and Agreements:
8.9.4 SWOT Analysis
8.10. Prime Assistance Inc. (Sompo Holdings)
8.10.1 Company Overview

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