North America Portable Generator Market Size, Share & Industry Trends Analysis Report

North America Portable Generator Market Size, Share & Industry Trends Analysis Report By Application, By End User, By Power Rating, By Product Type (Conventional Generator, and Inverter Generator), By Fuel, By Country and Growth Forecast, 2023 - 2030


The North America Portable Generator Market would witness market growth of 5.6% CAGR during the forecast period (2023-2030).

Delays in the regular power supply caused by extreme weather, such as heavy rain, heat waves, storms, hurricanes, and fog, necessitate using backup power sources in several sectors which may raise the need for portable generators. For camping, tailgating, and recreational vehicles, portable generators are widely used. The market has witnessed growth in the recent past due to features like long battery life and effective fuel capacities.

Portable generators produce electricity for usage in household, commercial, and industrial settings. To gain significant market share, expand their range of goods & services, and sustain intense competition, the leading suppliers in the market have used creative new product launches as a vital growth strategy. Businesses have also started using collaboration tactics to introduce new ideas, enhance operational performance, and introduce new technology, all driving the market higher.

According to the government of Canada, Canadians experienced unprecedented extreme weather and these disasters' severe personal and economic effects. The government of Canada is striving to cut emissions, safeguard the environment, and stop the loss of biodiversity. As a nation, they will also need to adapt to the changes that have already occurred. Canadians and their communities will be safer and healthier as a result of adequately preparing for and adapting to the effects of the changing climate. This will also protect the economy from shocks and help prevent some high and rising costs related to extreme weather.

The US market dominated the North America Portable Generator Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $710 million by 2030. The Canada market is exhibiting a CAGR of 8% during (2023 - 2030). Additionally, The Mexico market would witness a CAGR of 7% during (2023 - 2030).

Based on Application, the market is segmented into Emergency, and Prime/Continuous. Based on End User, the market is segmented into Residential, Commercial, and Industrial. Based on Power Rating, the market is segmented into 5 -10 KW, Below 5 KW, and More than 10 KW. Based on Product Type, the market is segmented into Conventional Generator, and Inverter Generator. Based on Fuel, the market is segmented into Gasoline, Diesel, Natural Gas, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Siemens AG, Generac Holdings, Inc., Atlas Copco AB, Honeywell International, Inc., Caterpillar, Inc., Wacker Neuson SE, Honda Motor Co. Ltd., Yamaha Motor Co., Ltd., Kohler Co., and Briggs & Stratton, LLC (KPS Capital Partners)

Scope of the Study

Market Segments covered in the Report:

By Application
  • Emergency
  • Prime/Continuous
By End User
  • Residential
  • Commercial
  • Industrial
By Power Rating
  • 5 -10 KW
  • Below 5 KW
  • More than 10 KW
By Product Type
  • Conventional Generator
  • Inverter Generator
By Fuel
  • Gasoline
  • Diesel
  • Natural Gas
  • Others
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America
Companies Profiled
  • Siemens AG
  • Generac Holdings, Inc.
  • Atlas Copco AB
  • Honeywell International, Inc.
  • Caterpillar, Inc.
  • Wacker Neuson SE
  • Honda Motor Co. Ltd.
  • Yamaha Motor Co., Ltd.
  • Kohler Co.
  • Briggs & Stratton, LLC (KPS Capital Partners)
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Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Portable Generator Market, by Application
1.4.2 North America Portable Generator Market, by End User
1.4.3 North America Portable Generator Market, by Power Rating
1.4.4 North America Portable Generator Market, by Product Type
1.4.5 North America Portable Generator Market, by Fuel
1.4.6 North America Portable Generator Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.2.4 Geographical Expansions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2020, Sep – 2023, May) Leading Players
Chapter 4. North America Portable Generator Market by Application
4.1 North America Emergency Market by Country
4.2 North America Prime/Continuous Market by Country
Chapter 5. North America Portable Generator Market by End User
5.1 North America Residential Market by Country
5.2 North America Commercial Market by Country
5.3 North America Industrial Market by Country
Chapter 6. North America Portable Generator Market by Power Rating
6.1 North America 5 -10 KW Market by Country
6.2 North America Below 5 KW Market by Country
6.3 North America More than 10 KW Market by Country
Chapter 7. North America Portable Generator Market by Product Type
7.1 North America Conventional Generator Market by Country
7.2 North America Inverter Generator Market by Country
Chapter 8. North America Portable Generator Market by Fuel
8.1 North America Gasoline Market by Country
8.2 North America Diesel Market by Country
8.3 North America Natural Gas Market by Country
8.4 North America Others Market by Country
Chapter 9. North America Portable Generator Market by Country
9.1 US Portable Generator Market
9.1.1 US Portable Generator Market by Application
9.1.2 US Portable Generator Market by End User
9.1.3 US Portable Generator Market by Power Rating
9.1.4 US Portable Generator Market by Product Type
9.1.5 US Portable Generator Market by Fuel
9.2 Canada Portable Generator Market
9.2.1 Canada Portable Generator Market by Application
9.2.2 Canada Portable Generator Market by End User
9.2.3 Canada Portable Generator Market by Power Rating
9.2.4 Canada Portable Generator Market by Product Type
9.2.5 Canada Portable Generator Market by Fuel
9.3 Mexico Portable Generator Market
9.3.1 Mexico Portable Generator Market by Application
9.3.2 Mexico Portable Generator Market by End User
9.3.3 Mexico Portable Generator Market by Power Rating
9.3.4 Mexico Portable Generator Market by Product Type
9.3.5 Mexico Portable Generator Market by Fuel
9.4 Rest of North America Portable Generator Market
9.4.1 Rest of North America Portable Generator Market by Application
9.4.2 Rest of North America Portable Generator Market by End User
9.4.3 Rest of North America Portable Generator Market by Power Rating
9.4.4 Rest of North America Portable Generator Market by Product Type
9.4.5 Rest of North America Portable Generator Market by Fuel
Chapter 10. Company Profiles
10.1 Siemens AG
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.5 Recent strategies and developments:
10.1.5.1 Acquisition and Mergers:
10.1.5.2 Geographical Expansions:
10.1.6 SWOT Analysis
10.2 Generac Holdings, Inc.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental Analysis
10.2.4 Research & Development Expenses
10.2.5 Recent strategies and developments:
10.2.5.1 Product Launches and Product Expansions:
10.2.5.2 Acquisition and Mergers:
10.3 Atlas Copco AB
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Research & Development Expenses
10.3.5 Recent strategies and developments:
10.3.5.1 Product Launches and Product Expansions:
10.4 Honeywell International, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expenses
10.4.5 Recent strategies and developments:
10.4.5.1 Partnerships, Collaborations, and Agreements:
10.4.6 SWOT Analysis
10.5 Caterpillar, Inc.
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Research & Development Expense
10.5.5 Recent strategies and developments:
10.5.5.1 Product Launches and Product Expansions:
10.6 Wacker Neuson SE
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Segmental and Regional Analysis
10.6.4 Research & Development Expenses
10.7 Honda Motor Co. Ltd.
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Segmental and Regional Analysis
10.7.4 Research & Development Expense
10.7.5 Recent strategies and developments:
10.7.5.1 Product Launches and Product Expansions:
10.7.6 SWOT Analysis
10.8 Yamaha Motor Co., Ltd.
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expense
10.8.5 Recent strategies and developments:
10.8.5.1 Partnerships, Collaborations, and Agreements:
10.8.5.2 Product Launches and Product Expansions:
10.9 Kohler Co.
10.9.1 Company Overview
10.9.2 Recent strategies and developments:
10.9.2.1 Product Launches and Product Expansions:
10.9.2.2 Acquisition and Mergers:
10.10. Briggs & Stratton, LLC (KPS Capital Partners)
10.10.1 Company Overview
10.10.2 Recent strategies and developments:
10.10.2.1 Acquisition and Mergers:

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