North America Laundry Care Market Size, Share & Industry Trends Analysis Report By Product Type (Laundry Detergents, Fabric Softeners & Conditioners, Laundry Aides), By Distribution Channel, By Country and Growth Forecast, 2022 – 2028
The North America Laundry Care Market would witness market growth of 3.2% CAGR during the forecast period (2022-2028).
Due to the growing population in emerging countries, the market is primarily driven by the rising demand for laundry care products. The availability of a variety of wash & care products encourages customers to spend more on fabric care and cleaning. Consumer awareness of cleanliness and health is a crucial factor driving demand for laundry care products all over the world. Additionally, increased daily use of laundry care products due to necessity, as well as rising consumer preference for eco-friendly and scented laundry care products, will propel the market forward over the forecast period.
The growing demand for sustainable and environmentally friendly laundry care products is likely to open up new chances for this industry, boosting the laundry care market's growth in the future years. The market will be spurred in the near future by the growing importance of healthier lives, as well as increased consumer concerns about health and sanitary living, including germ-free, dust-free, and filth-free clothing.
One of the main drivers for the laundry detergents market in North America over the last few years has been the adoption of a healthier lifestyle combined with an increased concern for hygiene. The well-established real estate sector and household expenditure, as well as the increase in housing units, are some of the major drivers driving up household cleaner sales in the United States. According to 'The World Bank Group,' the United States' final consumption expenditure in 2017 was approximately USD 17 trillion. The industry is being influenced by the increased demand for organic and eco-friendly laundry care products. This promotes different sellers to sell organic and environmentally friendly goods. This demand is likely to boost the market's revenue. Vendors, for example, are constantly releasing goods that contain biodegradable chemicals like coconut oil & mineral-based surfactants, natural washing soda, and plant-based enzymes.
The US market dominated the North America Laundry Care Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $23,348.2 Million by 2028. The Canada market is poised to grow at a CAGR of 5.6% during (2022 - 2028). Additionally, The Mexico market would display a CAGR of 4.6% during (2022 - 2028).
Based on Product Type, the market is segmented into Laundry Detergents, Fabric Softeners & Conditioners, Laundry Aides, and Others. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter and Gamble Company, Unilever PLC, Kao Corporation, Henkel AG & Company, KGaA, The Clorox Company, Reckitt Benckiser Group PLC, The Colgate-Palmolive Company, Church & Dwight Co., Inc., Godrej Consumer Products Ltd., and S. C. Johnson & Son, Inc
Scope of the Study
Market Segments covered in the Report:
By Product Type
- Laundry Detergents
- Fabric Softeners & Conditioners
- Laundry Aides
- Others
- Offline
- Online
- US
- Canada
- Mexico
- Rest of North America
- The Procter and Gamble Company
- Unilever PLC
- Kao Corporation
- Henkel AG & Company, KGaA
- The Clorox Company
- Reckitt Benckiser Group PLC
- The Colgate-Palmolive Company
- Church & Dwight Co., Inc.
- Godrej Consumer Products Ltd.
- S. C. Johnson & Son, Inc.
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- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 North America Laundry Care Market, by Product Type
- 1.4.2 North America Laundry Care Market, by Distribution Channel
- 1.4.3 North America Laundry Care Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market Overview
- 2.1 Introduction
- 2.1.1 Overview
- 2.1.1.1 Market Composition and Scenario
- 2.2 Key Factors Impacting the Market
- 2.2.1 Market Drivers
- 2.2.2 Market Restraints
- Chapter 3. Competition Analysis - Global
- 3.1 KBV Cardinal Matrix
- 3.2 Recent Industry Wide Strategic Developments
- 3.2.1 Partnerships, Collaborations and Agreements
- 3.2.2 Product Launches and Product Expansions
- 3.2.3 Acquisition and Mergers
- 3.2.4 Geographical Expansions
- 3.3 Top Winning Strategies
- 3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)
- 3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2018, Apr – 2022, Apr) Leading Players
- Chapter 4. North America Laundry Care Market by Product Type
- 4.1 North America Laundry Detergents Market by Country
- 4.2 North America Fabric Softeners & Conditioners Market by Country
- 4.3 North America Laundry Aides Market by Country
- 4.4 North America Others Market by Country
- Chapter 5. North America Laundry Care Market by Distribution Channel
- 5.1 North America Offline Market by Country
- 5.2 North America Online Market by Country
- Chapter 6. North America Laundry Care Market by Country
- 6.1 US Laundry Care Market
- 6.1.1 US Laundry Care Market by Product Type
- 6.1.2 US Laundry Care Market by Distribution Channel
- 6.2 Canada Laundry Care Market
- 6.2.1 Canada Laundry Care Market by Product Type
- 6.2.2 Canada Laundry Care Market by Distribution Channel
- 6.3 Mexico Laundry Care Market
- 6.3.1 Mexico Laundry Care Market by Product Type
- 6.3.2 Mexico Laundry Care Market by Distribution Channel
- 6.4 Rest of North America Laundry Care Market
- 6.4.1 Rest of North America Laundry Care Market by Product Type
- 6.4.2 Rest of North America Laundry Care Market by Distribution Channel
- Chapter 7. Company Profiles
- 7.1 The Procter and Gamble Company
- 7.1.1 Company Overview
- 7.1.2 Financial Analysis
- 7.1.3 Segmental and Regional Analysis
- 7.1.4 Research & Development Expense
- 7.1.5 Recent strategies and developments:
- 7.1.5.1 Partnerships, Collaborations, and Agreements:
- 7.1.5.2 Product Launches and Product Expansions:
- 7.1.5.3 Acquisition and Mergers:
- 7.2 Unilever PLC
- 7.2.1 Company Overview
- 7.2.2 Financial Analysis
- 7.2.3 Segmental and Regional Analysis
- 7.2.4 Research & Development Expense
- 7.2.5 Recent strategies and developments:
- 7.2.5.1 Partnerships, Collaborations, and Agreements:
- 7.2.5.2 Product Launches and Product Expansions:
- 7.2.5.3 Acquisition, Joint Ventures and Mergers:
- 7.3 Kao Corporation
- 7.3.1 Company Overview
- 7.3.2 Financial Analysis
- 7.3.3 Segmental and Regional Analysis
- 7.3.4 Research & Development Expenses
- 7.3.5 Recent strategies and developments:
- 7.3.5.1 Partnerships, Collaborations, and Agreements:
- 7.3.5.2 Product Launches and Product Expansions:
- 7.3.5.3 Acquisition and Mergers:
- 7.4 Henkel AG & Company, KGaA
- 7.4.1 Company Overview
- 7.4.2 Financial Analysis
- 7.4.3 Segmental and Regional Analysis
- 7.4.4 Research & Development Expense
- 7.4.5 Recent strategies and developments:
- 7.4.5.1 Partnerships, Collaborations, and Agreements:
- 7.4.5.2 Acquisition and Mergers:
- 7.5 The Clorox Company
- 7.5.1 Company Overview
- 7.5.2 Financial Analysis
- 7.5.3 Segmental and Regional Analysis
- 7.5.4 Research & Development Expense
- 7.6 Reckitt Benckiser Group PLC
- 7.6.1 Company Overview
- 7.6.2 Financial Analysis
- 7.6.3 Segmental and Regional Analysis
- 7.6.4 Research & Development Expenses
- 7.6.5 Recent strategies and developments:
- 7.6.5.1 Partnerships, Collaborations, and Agreements:
- 7.6.5.2 Product Launches and Product Expansions:
- 7.6.5.3 Geographical Expansions:
- 7.7 The Colgate Palmolive Company
- 7.7.1 Company Overview
- 7.7.2 Financial Analysis
- 7.7.3 Segmental and Regional Analysis
- 7.7.4 Research & Development Expense
- 7.7.5 Recent strategies and developments:
- 7.7.5.1 Product Launches and Product Expansions:
- 7.8 Church and Dwight Co., Inc.
- 7.8.1 Company Overview
- 7.8.2 Financial Analysis
- 7.8.3 Segmental Analysis
- 7.8.4 Research & Development Expense
- 7.9 Godrej Consumer Products Ltd. (Godrej Group)
- 7.9.1 Company Overview
- 7.9.2 Financial Analysis
- 7.9.3 Segmental Analysis
- 7.9.4 Recent strategies and developments:
- 7.9.4.1 Product Launches and Product Expansions:
- 7.10. S. C. Johnson & Son, Inc.
- 7.10.1 Company Overview
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