North America Hand Blender Market Size, Share & Trends Analysis Report By Product, By Application, By Distribution Channel (Offline, and Online), By Country and Growth Forecast, 2024 - 2031

North America Hand Blender Market Size, Share & Trends Analysis Report By Product, By Application, By Distribution Channel (Offline, and Online), By Country and Growth Forecast, 2024 - 2031


The North America Hand Blender Market would witness market growth of 10.7% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 21,307.77 thousand units, showcasing a growth of 11.9% (2020-2023).

Offline distribution channels in the hand blender market encompass various traditional retail environments, including supermarkets, specialty kitchen appliance stores, and department stores. These channels provide consumers with the opportunity to physically inspect and test hand blenders before making a purchase, which can enhance customer confidence and satisfaction. Retailers often offer a diverse range of brands and models, allowing shoppers to compare features, prices, and design options directly. Thus, the Canada market is expected to sale 238.4 thousand units of hand blender by offline distribution channel 2031.

The US market dominated the North America Hand Blender Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,543.5 Million by 2031. The Canada market is experiencing a CAGR of 12.9% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 12.1% during (2024 - 2031).

Various factors, including changing lifestyles, drive hand blender adoption, increased consumer awareness, and technological advancements. Hand blenders offer unmatched convenience, allowing users to blend ingredients directly in their cooking vessels. This eliminates the need for transferring hot liquids to traditional blenders, reducing the risk of spills and burns.

The compact size of hand blenders makes them ideal for kitchens with limited space. Unlike traditional blenders, which require countertop space, they can be easily stored in drawers or cabinets. Most hand blenders come with simple controls, making them user-friendly even for novice cooks.

The burgeoning e-commerce landscape in Mexico is reshaping consumer habits, making it easier for households to access various kitchen appliances, including hand blenders. With the ITA reporting a significant rise in e-commerce revenue to USD 26.2 billion in 2022, retailers are finding new opportunities to cater to an expanding customer base. This shift particularly benefits the hand blender market, as consumers increasingly seek innovative kitchen gadgets that simplify meal preparation and enhance culinary experiences.

Based on Product, the market is segmented into Corded, and Cordless. Based on Application, the market is segmented into Residential, and Commercial. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • Robert Bosch GmbH (BSH Home Appliances Corporation)
  • Koninklijke Philips N.V.
  • Panasonic Holdings Corporation
  • Whirlpool Corporation
  • Wonderchef Home Appliances Pvt. Ltd.
  • Breville Group Limited
  • SMEG S.p.A.
  • Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)
  • Cuisinart Corporation (Conair Corporation)
  • Spectrum Brands Holdings, Inc.
North America Hand Blender Market Report Segmentation

By Product (Volume, Thousand Units, USD Billion, 2020-2024)
  • Corded
  • Cordless
By Application (Volume, Thousand Units, USD Billion, 2020-2024)
  • Residential
  • Commercial
By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2024)
  • Offline
  • Online
By Country (Volume, Thousand Units, USD Billion, 2020-2024)
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Hand Blender Market, by Product
1.4.2 North America Hand Blender Market, by Application
1.4.3 North America Hand Blender Market, by Distribution Channel
1.4.4 North America Hand Blender Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. North America Hand Blender Market by Product
4.1 North America Corded Market by Region
4.2 North America Cordless Market by Region
Chapter 5. North America Hand Blender Market by Application
5.1 North America Residential Market by Country
5.2 North America Commercial Market by Country
Chapter 6. North America Hand Blender Market by Distribution Channel
6.1 North America Offline Market by Country
6.2 North America Online Market by Country
Chapter 7. North America Hand Blender Market by Country
7.1 US Hand Blender Market
7.1.1 US Hand Blender Market by Product
7.1.2 US Hand Blender Market by Application
7.1.3 US Hand Blender Market by Distribution Channel
7.2 Canada Hand Blender Market
7.2.1 Canada Hand Blender Market by Product
7.2.2 Canada Hand Blender Market by Application
7.2.3 Canada Hand Blender Market by Distribution Channel
7.3 Mexico Hand Blender Market
7.3.1 Mexico Hand Blender Market by Product
7.3.2 Mexico Hand Blender Market by Application
7.3.3 Mexico Hand Blender Market by Distribution Channel
7.4 Rest of North America Hand Blender Market
7.4.1 Rest of North America Hand Blender Market by Product
7.4.2 Rest of North America Hand Blender Market by Application
7.4.3 Rest of North America Hand Blender Market by Distribution Channel
Chapter 8. Company Profiles
8.1 Robert Bosch GmbH (BSH Home Appliances Corporation)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 SWOT Analysis
8.2 Koninklijke Philips N.V.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expense
8.2.5 SWOT Analysis
8.3 Panasonic Holdings Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 SWOT Analysis
8.4 Whirlpool Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Regional Analysis
8.4.4 Research & Development Expense
8.4.5 SWOT Analysis
8.5 Wonderchef Home Appliances Pvt. Ltd.
8.5.1 Company Overview
8.6 Breville Group Limited
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 SWOT Analysis
8.7 SMEG S.p.A.
8.7.1 Company overview
8.7.2 SWOT Analysis
8.8 Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Product and Regional Analysis
8.8.4 Regional Analysis
8.8.5 SWOT Analysis
8.9 Cuisinart Corporation (Conair Corporation)
8.9.1 Company Overview
8.10. Spectrum Brands Holdings, Inc.
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Segmental and Regional Analysis
8.10.4 Research & Development Expenses
8.10.5 SWOT Analysis

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