North America Content Analytics Market Size, Share & Industry Trends Analysis Report By Deployment, By Vertical, By Application (Text Analytics, Social Media Analytics, Web Analytics, Speech Analytics and Others), By Country and Growth Forecast, 2022 - 2028
The North America Content Analytics Market would witness market growth of 17.6% CAGR during the forecast period (2022-2028).
Persuasive content management software also provides services that let businesses manage and distribute material effectively. Organizations can use persuasive content management software to strategically organise all pertinent information or details. Cloud computing, big data, blockchain, and the Internet of Things are just a few of the technological developments and advancements that have made it necessary for aggressive content management software implementation across a variety of industries.
The need for content analytics is growing as internet usage increases globally, online content development increases, and the need to track viewer and consumer behaviour. Additionally, a growing need for business intelligence, advanced analytics, and real-time content analytics is driving the market.
As compared to other regions, the North American region has the highest acceptance of data modernization technologies across a variety of end-user industries, which is the primary driver for the acceptance of various analytical solutions, including content analytics in the region. Due to the presence of numerous major firms, like Oracle, IBM, SAP SE, and Google, amongst many others, the region continues to hold a prominent place in the ICT sector. Additionally, businesses in the United States are becoming more data-driven in all sectors.
The US market dominated the North America Content Analytics Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $4,266.6 million by 2028. The Canada market is poised to grow at a CAGR of 20.3% during (2022 - 2028). Additionally, The Mexico market would witness a CAGR of 19.3% during (2022 - 2028).
Based on Deployment, the market is segmented into Cloud and On-Premises. Based on Vertical, the market is segmented into Retail & Consumer Goods, IT & Telecom, Government, BFSI, Healthcare, Media & Entertainment, Travel & Hospitality and Others. Based on Application, the market is segmented into Text Analytics, Social Media Analytics, Web Analytics, Speech Analytics and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Oracle Corporation, SAP SE, OpenText Corporation, IBM Corporation, Microsoft Corporation, Qualtrics International Inc. (Clarabridge, Inc.), NICE Ltd., Verint Systems, Inc., Adobe, Inc., and SAS Institute, Inc.
Scope of the Study
Market Segments covered in the Report:
By Deployment
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