North America Barley Flakes Market Size, Share & Trends Analysis Report By Product, By Distribution Channel (Hypermarkets & Supermarkets, Online, Convenience Stores, and Other Distribution Channels), By Country and Growth Forecast, 2024 - 2031

North America Barley Flakes Market Size, Share & Trends Analysis Report By Product, By Distribution Channel (Hypermarkets & Supermarkets, Online, Convenience Stores, and Other Distribution Channels), By Country and Growth Forecast, 2024 - 2031


The North America Barley Flakes Market would witness market growth of 13.9% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 198.45 kilo tonnes, showcasing a growth of 10.0% (2020-2023).

Conventional barley flakes are made using barley grown with synthetic fertilizers and pesticides. They are cost-effective and widely available, making them a staple in the food processing industry. Common applications include breakfast cereals, granola bars, and baked goods. Conventional barley flakes appeal to consumers prioritizing affordability and convenience over organic certification. Hence, by the year 2031, it is expected that 289.02 kilo tonnes of Conventional barley flakes would be utilized by US.

The US market dominated the North America Barley Flakes Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $4,373.8 million by 2031. The Canada market is expected to witness a CAGR of 15.8% during (2024 - 2031). Additionally, The Mexico market would registers a CAGR of 15.3% during (2024 - 2031).

Barley flakes, derived from the cereal grain barley (Hordeum vulgare), are a nutritious and versatile food product. These flakes are produced by steaming, rolling, and drying whole barley kernels, resulting in a flattened, flake-like appearance. Barley flakes are known for their high fiber content, vitamins, minerals, and other essential nutrients, making them a popular choice for health-conscious consumers.

In addition, barley flakes have a broad range of applications in the food and beverage industry. One of the most common uses is in breakfast cereals. They can be consumed alone or mixed with other grains to create nutritious and filling breakfast options. The high fiber content in barley flakes helps maintain digestive health and provides sustained energy throughout the day.

Canada's food and beverage processing industry, the largest manufacturing sector in terms of production value, reached sales of $156.5 billion in 2022. The barley flakes market is greatly aided by this sector, as evidenced by the record $54.3 billion in processed food and beverage exports in 2021—a 14.1% growth. The industry's growth reflects a robust infrastructure capable of producing high-quality barley flakes. This expansion aligns with increasing consumer preferences for healthy, functional foods. Canadian food processors' focus on innovation and quality assurance can lead to the development of new barley flake products that cater to diverse consumer needs. In conclusion, the rising e-commerce sector and the increasing food processing industry in the region drive the market's growth.

Based on Product, the market is segmented into Conventional and Organic. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Online, Convenience Stores, and Other Distribution Channels. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • Nestle S.A.
  • King Arthur Baking Company, Inc.
  • Briess Malt & Ingredients Co.
  • Bob’s Red Mill Natural Foods, Inc.
  • Kellogg Company
  • PepsiCo, Inc. (The Quaker Oats Company)
  • Nature’s Path Foods, Inc.
  • Grain Millers, Inc.
  • Post Holdings, Inc. (Attune Foods LLC)
North America Barley Flakes Market Report Segmentation

By Product (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • Conventional
  • Organic
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • Hypermarkets & Supermarkets
  • Online
  • Convenience Stores
  • Other Distribution Channels
By Country (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Barley Flakes Market, by Product
1.4.2 North America Barley Flakes Market, by Distribution Channel
1.4.3 North America Barley Flakes Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. North America Barley Flakes Market by Product
4.1 North America Conventional Market by Region
4.2 North America Organic Market by Region
Chapter 5. North America Barley Flakes Market by Distribution Channel
5.1 North America Hypermarkets & Supermarkets Market by Country
5.2 North America Online Market by Country
5.3 North America Convenience Stores Market by Country
5.4 North America Other Distribution Channels Market by Country
Chapter 6. North America Barley Flakes Market by Country
6.1 US Barley Flakes Market
6.1.1 US Barley Flakes Market by Product
6.1.2 US Barley Flakes Market by Distribution Channel
6.2 Canada Barley Flakes Market
6.2.1 Canada Barley Flakes Market by Product
6.2.2 Canada Barley Flakes Market by Distribution Channel
6.3 Mexico Barley Flakes Market
6.3.1 Mexico Barley Flakes Market by Product
6.3.2 Mexico Barley Flakes Market by Distribution Channel
6.4 Rest of North America Barley Flakes Market
6.4.1 Rest of North America Barley Flakes Market by Product
6.4.2 Rest of North America Barley Flakes Market by Distribution Channel
Chapter 7. Company Profiles
7.1 Nestle S.A.
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.1.4 Research & Development Expenses
7.1.5 SWOT Analysis
7.2 King Arthur Baking Company, Inc.
7.2.1 Company Overview
7.3 Briess Malt & Ingredients Co.
7.3.1 Company Overview
7.3.2 SWOT Analysis
7.4 Bob’s Red Mill Natural Foods, Inc.
7.4.1 Company Overview
7.5 Kellogg Company
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental and Regional Analysis
7.5.4 Research & Development Expense
7.5.5 SWOT Analysis
7.6 PepsiCo, Inc. (The Quaker Oats Company)
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental and Regional Analysis
7.6.4 Research & Development Expense
7.7 Nature’s Path Foods, Inc.
7.7.1 Company Overview
7.8 Grain Millers, Inc.
7.8.1 Company Overview
7.8.2 SWOT Analysis
7.9 Post Holdings, Inc. (Attune Foods LLC)
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Segmental and Regional Analysis
7.9.4 Research & Development Expenses
7.9.5 SWOT Analysis

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings