North America Automation Testing Market Size, Share & Trends Analysis Report By Offering (Services and Testing Types), By Endpoint Interface (Web, Desktop, and Embedded Software), By Vertical, By Country and Growth Forecast, 2023 - 2030
The North America Automation Testing Market would witness market growth of 14.7% CAGR during the forecast period (2023-2030).
Automation testing has become integral in software development, offering several advantages and reflecting evolving market trends based on the types of services provided. In terms of uses, it involves utilizing specialized software tools to execute pre-scripted test cases, significantly reducing manual intervention in repetitive testing processes.
The US market dominated the North America Automation Testing Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $19,151.9 million by 2030. The Canada market is experiencing a CAGR of 17.3% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 16.3% during (2023 - 2030).
Automated tests verify mobile apps' functionality, compatibility, and performance across diverse devices and operating systems. Automation testing extends beyond the user interface to encompass API testing, validating the interactions between different software components.
Additionally, a prominent trend in the is the shift-left approach, emphasizing the integration of testing earlier in the software development lifecycle. By incorporating testing at the outset of the development process, organizations identify and rectify defects sooner, reducing the cost and time associated.
This includes adopting advanced technologies to enhance content creation, distribution, and user experience. Automation testing ensures the quality and reliability of digital platforms, applications, and streaming services. As per the data provided by Statistics Canada, operating revenue in the film, television, and video production industry increased by 20.2% from 2019 to $11.3 billion in 2021. Hence, the rising media entertainment and BFSI industries in North America will boost the demand for it in the region.
Based on Offering, the market is segmented into Services (Advisory & Consulting Services, Planning & Development Services, Support & Maintenance Services, Documentation & Training Services, Implementation Services, Managed Services and Others) and Testing Types (Dynamic Testing {Functional Testing and Non-Functional Testing} and Static Testing). Based on Non-Functional Testing Type, the market is segmented into Security Testing, Performance Testing, Compatibility & Usability Testing, Compliance Testing and Others. Based on Endpoint Interface, the market is segmented into Web, Desktop, and Embedded Software. Based on Vertical, the market is segmented into BFSI, Aerospace & Defense, Energy & Utilities, Healthcare & Lifesciences, Automotive, Manufacturing, Retail, IT & Telecom and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- IBM Corporation
- Apexon
- Accenture PLC
- Capgemini SE
- Microsoft Corporation
- Keysight Technologies, Inc.
- Parasoft Corporation
- Sauce Labs Inc.
- Cognizant Technology Solutions Corporation
- Broadcom, Inc.
By Offering
- Services
- Advisory & Consulting Services
- Planning & Development Services
- Support & Maintenance Services
- Documentation & Training Services
- Implementation Services
- Managed Services
- Others
- Testing Types
- Dynamic Testing
Non-Functional Testing
- Security Testing
- Performance Testing
- Compatibility & Usability Testing
- Compliance Testing
- Others
- Static Testing
- Web
- Desktop
- Embedded Software
- Mobile
- BFSI
- Aerospace & Defense
- Energy & Utilities
- Healthcare & Lifesciences
- Automotive
- Manufacturing
- Retail
- IT & Telecom
- Others
- US
- Canada
- Mexico
- Rest of North America
- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 North America Automation Testing Market, by Offering
- 1.4.2 North America Automation Testing Market, by Endpoint Interface
- 1.4.3 North America Automation Testing Market, by Vertical
- 1.4.4 North America Automation Testing Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market at a Glance
- 2.1 Key Highlights
- Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
- Chapter 4. Competition Analysis - Global
- 4.1 KBV Cardinal Matrix
- 4.2 Recent Industry Wide Strategic Developments
- 4.2.1 Partnerships, Collaborations and Agreements
- 4.2.2 Acquisition and Mergers
- 4.3 Market Share Analysis, 2022
- 4.4 Top Winning Strategies
- 4.4.1 Key Leading Strategies: Percentage Distribution (2019-2023)
- 4.4.2 Key Strategic Move: (Partnership & Collaboration: 2019, Aug – 2024, Jan) Leading Players
- 4.5 Porter Five Forces Analysis
- Chapter 5. North America Automation Testing Market by Offering
- 5.1 North America Services Market by Region
- 5.2 North America Automation Testing Market by Services Type
- 5.2.1 North America Advisory & Consulting Services Market by Country
- 5.2.2 North America Planning & Development Services Market by Country
- 5.2.3 North America Support & Maintenance Services Market by Country
- 5.2.4 North America Documentation & Training Services Market by Country
- 5.2.5 North America Implementation Services Market by Country
- 5.2.6 North America Managed Services Market by Country
- 5.2.7 North America Others Market by Country
- 5.3 North America Testing Types Market by Region
- 5.4 North America Automation Testing Market by Testing Type
- 5.4.1 North America Dynamic Testing Market by Region
- 5.4.2 North America Automation Testing Market by Dynamic Testing Type
- 5.4.2.1 North America Functional Testing Market by Country
- 5.4.2.2 North America Non-Functional Testing Market by Country
- 5.4.2.3 North America Automation Testing Market by Non-Functional Testing Type
- 5.4.2.3.1 North America Security Testing Market by Country
- 5.4.2.3.2 North America Performance Testing Market by Country
- 5.4.2.3.3 North America Compatibility & Usability Testing Market by Country
- 5.4.2.3.4 North America Compliance Testing Market by Country
- 5.4.2.3.5 North America Others Market by Country
- 5.4.3 North America Static Testing Market by Region
- Chapter 6. North America Automation Testing Market by Endpoint Interface
- 6.1 North America Web Market by Country
- 6.2 North America Desktop Market by Country
- 6.3 North America Embedded Software Market by Country
- 6.4 North America Mobile Market by Country
- Chapter 7. North America Automation Testing Market by Vertical
- 7.1 North America BFSI Market by Country
- 7.2 North America Aerospace & Defense Market by Country
- 7.3 North America Energy & Utilities Market by Country
- 7.4 North America Healthcare & Lifesciences Market by Country
- 7.5 North America Automotive Market by Country
- 7.6 North America Manufacturing Market by Country
- 7.7 North America Retail Market by Country
- 7.8 North America IT & Telecom Market by Country
- 7.9 North America Others Market by Country
- Chapter 8. North America Automation Testing Market by Country
- 8.1 US Automation Testing Market
- 8.1.1 US Automation Testing Market by Offering
- 8.1.1.1 US Automation Testing Market by Services Type
- 8.1.1.1.1 US Automation Testing Market by Testing Type
- 8.1.1.1.1.1 US Automation Testing Market by Dynamic Testing Type
- 8.1.2 US Automation Testing Market by Endpoint Interface
- 8.1.3 US Automation Testing Market by Vertical
- 8.2 Canada Automation Testing Market
- 8.2.1 Canada Automation Testing Market by Offering
- 8.2.1.1 Canada Automation Testing Market by Services Type
- 8.2.1.1.1 Canada Automation Testing Market by Testing Type
- 8.2.1.1.1.1 Canada Automation Testing Market by Dynamic Testing Type
- 8.2.2 Canada Automation Testing Market by Endpoint Interface
- 8.2.3 Canada Automation Testing Market by Vertical
- 8.3 Mexico Automation Testing Market
- 8.3.1 Mexico Automation Testing Market by Offering
- 8.3.2 Mexico Automation Testing Market by Services Type
- 8.3.2.1 Mexico Automation Testing Market by Testing Type
- 8.3.2.1.1 Mexico Automation Testing Market by Dynamic Testing Type
- 8.3.2.1.1.1 Mexico Automation Testing Market by Non-Functional Testing Type
- 8.3.3 Mexico Automation Testing Market by Vertical
- 8.4 Rest of North America Automation Testing Market
- 8.4.1 Rest of North America Automation Testing Market by Offering
- 8.4.1.1 Rest of North America Automation Testing Market by Services Type
- 8.4.1.1.1 Rest of North America Automation Testing Market by Testing Type
- 8.4.1.1.1.1 Rest of North America Automation Testing Market by Dynamic Testing Type
- 8.4.2 Rest of North America Automation Testing Market by Endpoint Interface
- 8.4.3 Rest of North America Automation Testing Market by Vertical
- Chapter 9. Company Profiles
- 9.1 IBM Corporation
- 9.1.1 Company Overview
- 9.1.2 Financial Analysis
- 9.1.3 Regional & Segmental Analysis
- 9.1.4 Research & Development Expenses
- 9.1.5 Recent strategies and developments:
- 9.1.5.1 Partnerships, Collaborations, and Agreements:
- 9.1.5.2 Acquisition and Mergers:
- 9.1.6 SWOT Analysis
- 9.2 Apexon
- 9.2.1 Company Overview
- 9.2.2 SWOT Analysis
- 9.3 Accenture PLC
- 9.3.1 Company Overview
- 9.3.2 Financial Analysis
- 9.3.3 Segmental Analysis
- 9.3.4 Research & Development Expenses
- 9.3.5 Recent strategies and developments:
- 9.3.5.1 Partnerships, Collaborations, and Agreements:
- 9.3.5.2 Acquisition and Mergers:
- 9.3.6 SWOT Analysis
- 9.4 Capgemini SE
- 9.4.1 Company Overview
- 9.4.2 Financial Analysis
- 9.4.3 Regional Analysis
- 9.4.4 Recent strategies and developments:
- 9.4.4.1 Partnerships, Collaborations, and Agreements:
- 9.4.5 SWOT Analysis
- 9.5 Microsoft Corporation
- 9.5.1 Company Overview
- 9.5.2 Financial Analysis
- 9.5.3 Segmental and Regional Analysis
- 9.5.4 Research & Development Expenses
- 9.5.5 Recent strategies and developments:
- 9.5.5.1 Partnerships, Collaborations, and Agreements:
- 9.5.6 SWOT Analysis
- 9.6 Keysight Technologies, Inc.
- 9.6.1 Company Overview
- 9.6.2 Financial Analysis
- 9.6.3 Segmental and Regional Analysis
- 9.6.4 Research & Development Expenses
- 9.6.5 Recent strategies and developments:
- 9.6.5.1 Partnerships, Collaborations, and Agreements:
- 9.6.5.2 Acquisition and Mergers:
- 9.6.6 SWOT Analysis
- 9.7 Parasoft Corporation
- 9.7.1 Company Overview
- 9.7.2 Recent strategies and developments:
- 9.7.2.1 Partnerships, Collaborations, and Agreements:
- 9.8 Sauce Labs Inc.
- 9.8.1 Company Overview
- 9.9 Cognizant Technology Solutions Corporation
- 9.9.1 Company overview
- 9.9.2 Financial Analysis
- 9.9.3 Segmental and Regional Analysis
- 9.9.4 Recent strategies and developments:
- 9.9.4.1 Partnerships, Collaborations, and Agreements:
- 9.9.5 SWOT Analysis
- 9.10. Broadcom, Inc.
- 9.10.1 Company Overview
- 9.10.2 Financial Analysis
- 9.10.3 Segmental and Regional Analysis
- 9.10.4 Research & Development Expense
- 9.10.5 SWOT Analysis
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