North America Advanced Driver Assistance System (ADAS) Market Size, Share & Trends Analysis Report By Vehicle Type, By Component (Sensors, Software, Processor, and Other Component), By Solution Type, By Country and Growth Forecast, 2024 - 2031

North America Advanced Driver Assistance System (ADAS) Market Size, Share & Trends Analysis Report By Vehicle Type, By Component (Sensors, Software, Processor, and Other Component), By Solution Type, By Country and Growth Forecast, 2024 - 2031

The North America Advanced Driver Assistance System (ADAS) Market would witness market growth of 10.3% CAGR during the forecast period (2024-2031).

The US market dominated the North America Advanced Driver Assistance System (ADAS) Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $16,885.5 million by 2031. The Canada market is experiencing a CAGR of 12.6% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 11.7% during (2024 - 2031).

Advanced driver assistance system (ADAS) encompasses many applications that enhance vehicle safety, comfort, and convenience. Many ADAS applications are tailored to individual driver preferences, allowing for customizable settings that adapt the vehicle’s behavior based on user profiles. For example, different drivers can have their lane departure alerts configured to suit their driving styles. Integration with navigation systems allows ADAS features like adaptive cruise control (ACC) to optimize speed based on real-time traffic data and route conditions, enhancing fuel efficiency and travel time.

ADAS technologies can be integrated into fleet management systems, providing real-time data on driver behavior, vehicle performance, and safety incidents. This information helps fleet operators improve safety protocols and reduce insurance costs. Features like Blind Spot Detection and Collision Avoidance are particularly beneficial for commercial trucks, helping protect cargo and drivers during transit, especially in high-traffic areas or when maneuvering tight spaces.

The Canadian government’s focus on road safety initiatives and regulations will likely propel the demand for ADAS. As awareness of the benefits of these systems grows among consumers, manufacturers are under increasing pressure to equip vehicles with advanced safety features. This trend not only aligns with consumer preferences for safer vehicles but also adheres to government regulations to reduce road fatalities and injuries. In conclusion, the significant automotive manufacturing capabilities in Mexico and the urgent need for enhanced road safety measures in Canada both serve as critical drivers for the growth of the market.

Based on Vehicle Type, the market is segmented into Passenger Car, and Commercial Vehicle (Light Commercial Vehicle, and Heavy Commercial Vehicle). Based on Component, the market is segmented into Sensors (Radar, LiDAR, Ultrasonic, and Other Sensors Type), Software, Processor, and Other Component. Based on Solution Type, the market is segmented into Adaptive Cruise Control (ACC), Blind Spot Detection System (BSD), Park Assistance, Autonomous Emergency Braking (AEB), Lane Departure Warning (LDWS) System, Tire Pressure Monitoring System (TPMS), Adaptive Front Lights (AFL), and Other Solution Type. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

• Autoliv, Inc.
• Denso Corporation
• Valeo SA
• NXP Semiconductors N.V.
• Continental AG
• Robert Bosch GmbH
• Garmin Ltd.
• Infineon Technologies AG
• Magna International, Inc.
• Panasonic Holdings Corporation

North America Advanced Driver Assistance System (ADAS) Market Report Segmentation

By Vehicle Type

• Passenger Car
• Commercial Vehicle
• Light Commercial Vehicle
• Heavy Commercial Vehicle

By Component

• Sensors
• Radar
• LiDAR
• Ultrasonic
• Other Sensors Type
• Software
• Processor
• Other Component

By Solution Type

• Adaptive Cruise Control (ACC)
• Blind Spot Detection System (BSD)
• Park Assistance
• Autonomous Emergency Braking (AEB)
• Lane Departure Warning (LDWS) System
• Tire Pressure Monitoring System (TPMS)
• Adaptive Front Lights (AFL)
• Other Solution Type

By Country

• US
• Canada
• Mexico
• Rest of North America