Market Research

North America ATV and UTV Market Size, Share & Industry Trends Analysis Report

Best Price Guarantee Length Publisher Published Date SKU
from $1,500 121 Pages Knowledge Based Value (KBV) Research June, 2023 KBV18113766
Best Price Guarantee
Price from $1,500
Length 121 Pages
Publisher Knowledge Based Value (KBV) Research
Published Date June, 2023
SKU KBV18113766

North America ATV and UTV Market Size, Share & Industry Trends Analysis Report By Vehicle Type, By Fuel Type, By End Use (Mountaineering, Military, Agriculture, and Others), By Displacement, By Power Output, By Country and Growth Forecast, 2023 - 2030


The North America ATV and UTV Market would witness market growth of 6.9% CAGR during the forecast period (2023-2030).

Over the past few years, ATVs and UTVs have become popular as practical means to carry equipment and supplies while enabling access to remote areas. ATVs and UTVs are additionally utilized for transportation purposes by eliminating the use of animals. The military, marine, and army ground units also use these vehicles for patrol, security, and reconnaissance purposes. For instance, in November 2020, Polaris Government & Defense developed Sportsman MV850 ATV for military uses, such as training and forward operations' administrative, security, patrol, and reconnaissance purposes.

In addition, continuous government support for using off-road vehicles in various industries, including military & defense, agriculture, and others, creates more opportunities for the market to expand. The use of electric ATVs and UTVs is governed by state-specific legislation and rules. Off-road vehicles, or LSVs, must also be insured and registered in some states. The use of these vehicles may also be governed by local laws in some towns and cities. Most states require that drivers of electric ATVs and UTVs be at least 16 years old.

The North American region is anticipated to have a significant demand for off-road vehicles during the forecasted period. All-terrain vehicles significantly rose as youth’s interest in outdoor and adventurous activities increased. The growth of leisure spending and the quantity of off-roading activities in the area are the two main factors driving the market. The availability of a wide range of ATVs at various price points is also anticipated to promote growth.

The US market dominated the North America ATV and UTV Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $4,129.7 million by 2030. The Canada market is showcasing a CAGR of 9.3% during (2023 - 2030). Additionally, The Mexico market would witness a CAGR of 8.4% during (2023 - 2030).

Based on Vehicle Type, the market is segmented into UTV, and ATV. Based on Fuel Type, the market is segmented into Gasoline Powered, Diesel Powered, Electric Powered, and Solar Powered. Based on End Use, the market is segmented into Mountaineering, Military, Agriculture, and Others. Based on Displacement, the market is segmented into More Than 800 CC, 400 CC To 800 CC, and Less Than 400 CC. Based on Power Output, the market is segmented into 50kW to 100 kW, Less Than 50kW, and Above 100 kW. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Bombardier Recreational Products, Inc., Zhejiang CFMoto Power Co., Ltd., Deere & Company, Honda Motor Co. Ltd., Kawasaki Heavy Industries, Ltd., KUBOTA Corporation, Kwang Yang Motor Company Ltd., Suzuki Motor Corporation, Textron, Inc., and Yamaha Motor Co., Ltd.

Scope of the Study

Market Segments covered in the Report:

By Vehicle Type
  • UTV
  • ATV
By Fuel Type
  • Gasoline Powered
  • Diesel Powered
  • Electric Powered
  • Solar Powered
By End User
  • Mountaineering
  • Military
  • Agriculture
  • Others
By Displacement
  • More Than 800 CC
  • 400 CC To 800 CC
  • Less Than 400 CC
By Power Output
  • 50kW To 100 kW
  • Less Than 50kW
  • Above 100 kW
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America
Companies Profiled
  • Bombardier Recreational Products, Inc.
  • Zhejiang CFMoto Power Co., Ltd.
  • Deere & Company
  • Honda Motor Co. Ltd.
  • Kawasaki Heavy Industries, Ltd.
  • KUBOTA Corporation
  • Kwang Yang Motor Company Ltd.
  • Suzuki Motor Corporation
  • Textron, Inc.
  • Yamaha Motor Co., Ltd.
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Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America ATV and UTV Market, by Vehicle Type
1.4.2 North America ATV and UTV Market, by Fuel Type
1.4.3 North America ATV and UTV Market, by End User
1.4.4 North America ATV and UTV Market, by Displacement
1.4.5 North America ATV and UTV Market, by Power Output
1.4.6 North America ATV and UTV Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition and scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2020, Mar – 2023, Mar) Leading Players
Chapter 4. North America ATV and UTV Market by Vehicle Type
4.1 North America UTV Market by Country
4.2 North America ATV Market by Country
Chapter 5. North America ATV and UTV Market by Fuel Type
5.1 North America Gasoline Powered Market by Country
5.2 North America Diesel Powered Market by Country
5.3 North America Electric Powered Market by Country
5.4 North America Solar Powered Market by Country
Chapter 6. North America ATV and UTV Market by End Use
6.1 North America Mountaineering Market by Country
6.2 North America Military Market by Country
6.3 North America Agriculture Market by Country
6.4 North America Others Market by Country
Chapter 7. North America ATV and UTV Market by Displacement
7.1 North America More Than 800 CC Market by Country
7.2 North America 400 CC To 800 CC Market by Country
7.3 North America Less Than 400 CC Market by Country
Chapter 8. North America ATV and UTV Market by Power Output
8.1 North America 50kW To 100 kW Market by Country
8.2 North America Less Than 50kW Market by Country
8.3 North America Above 100 kW Market by Country
Chapter 9. North America ATV and UTV Market by Country
9.1 US ATV and UTV Market
9.1.1 US ATV and UTV Market by Vehicle Type
9.1.2 US ATV and UTV Market by Fuel Type
9.1.3 US ATV and UTV Market by End Use
9.1.4 US ATV and UTV Market by Displacement
9.1.5 US ATV and UTV Market by Power Output
9.2 Canada ATV and UTV Market
9.2.1 Canada ATV and UTV Market by Vehicle Type
9.2.2 Canada ATV and UTV Market by Fuel Type
9.2.3 Canada ATV and UTV Market by End Use
9.2.4 Canada ATV and UTV Market by Displacement
9.2.5 Canada ATV and UTV Market by Power Output
9.3 Mexico ATV and UTV Market
9.3.1 Mexico ATV and UTV Market by Vehicle Type
9.3.2 Mexico ATV and UTV Market by Fuel Type
9.3.3 Mexico ATV and UTV Market by End Use
9.3.4 Mexico ATV and UTV Market by Displacement
9.3.5 Mexico ATV and UTV Market by Power Output
9.4 Rest of North America ATV and UTV Market
9.4.1 Rest of North America ATV and UTV Market by Vehicle Type
9.4.2 Rest of North America ATV and UTV Market by Fuel Type
9.4.3 Rest of North America ATV and UTV Market by End Use
9.4.4 Rest of North America ATV and UTV Market by Displacement
9.4.5 Rest of North America ATV and UTV Market by Power Output
Chapter 10. Company Profiles
10.1 Bombardier Recreational Products, Inc.
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Regional Analysis
10.1.4 Research & Development Expenses
10.1.5 Recent strategies and developments:
10.1.5.1 Product Launches and Product Expansions:
10.2 Zhejiang CFMoto Power Co., Ltd.
10.2.1 Company Overview
10.2.2 Recent strategies and developments:
10.2.2.1 Product Launches and Product Expansions:
10.2.2.2 Partnerships, Collaborations, and Agreements:
10.3 Deere & Company
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Research & Development Expenses
10.3.5 Recent strategies and developments:
10.3.5.1 Product Launches and Product Expansions:
10.3.5.2 Acquisition and Mergers:
10.4 Honda Motor Co. Ltd.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Product Launches and Product Expansions:
10.4.6 SWOT Analysis
10.5 Kawasaki Heavy Industries, Ltd.
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Research & Development Expense
10.5.5 Recent strategies and developments:
10.5.5.1 Product Launches and Product Expansions:
10.6 KUBOTA Corporation
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Segmental and Regional Analysis
10.6.4 Research & Development Expenses
10.6.5 Recent strategies and developments:
10.6.5.1 Product Launches and Product Expansions:
10.6.5.2 Partnerships, Collaborations, and Agreements:
10.7 Kwang Yang Motor Company Ltd.
10.7.1 Company Overview
10.7.2 Recent strategies and developments:
10.7.2.1 Product Launches and Product Expansions:
10.8 Suzuki Motor Corporation
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expenses
10.8.5 Recent strategies and developments:
10.8.5.1 Product Launches and Product Expansions:
10.8.5.2 Partnerships, Collaborations, and Agreements:
10.9 Textron, Inc.
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Segmental and Regional Analysis
10.9.4 Research & Development Expenses
10.9.5 Recent strategies and developments:
10.9.5.1 Partnerships, Collaborations, and Agreements:
10.10. Yamaha Motor Co., Ltd.
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental and Regional Analysis
10.10.4 Research & Development Expense
10.10.5 Recent strategies and developments:
10.10.5.1 Product Launches and Product Expansions:

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