North America AI-Based Beauty Product Market Size, Share & Trends Analysis Report By Distribution Channel (Online Retail, Offline Retail, and Subscription Services), By End User, By Application, By Product Type, By Country and Growth Forecast, 2024 - 2031

North America AI-Based Beauty Product Market Size, Share & Trends Analysis Report By Distribution Channel (Online Retail, Offline Retail, and Subscription Services), By End User, By Application, By Product Type, By Country and Growth Forecast, 2024 - 2031


The North America AI-Based Beauty Product Market would witness market growth of 17.0% CAGR during the forecast period (2024-2031).

The US market dominated the North America AI-Based Beauty Product Market by Country in 2023 and would continue to be a dominant market till 2031; thereby, achieving a market value of $2,927 million by 2031. The Canada market is experiencing a CAGR of 19.6% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 18.5% during (2024 - 2031).

The beauty industry segment of the AI-based beauty product market integrates artificial intelligence (AI) technologies into various products and services. This market encompasses a wide range of applications where AI enhances beauty and skincare products' development, customization, effectiveness, and user experience. AI has brought about revolutionary applications in the beauty product industry, transforming how products are developed, marketed, and personalized for consumers.

AI-powered skincare diagnostic analyzes images of the skin or data from devices to assess skin conditions such as acne, wrinkles, pigmentation, and hydration levels. These diagnostic tools can suggest customized skincare regimens and products that cater to individual skin types and concerns. For example, apps and devices like HiMirror analyze skin health through high-resolution photos and provide personalized skincare advice based on AI algorithms that consider weather conditions, hormonal changes, and skincare habits.

In 2022, beauty and personal items were integral to online purchases in Mexico. The demand for certain beauty products purchased through e-commerce channels drives consumer expectations for AI-enhanced features. For example, if skincare products are highly sought after, Mexican consumers may increasingly seek AI-driven solutions such as personalized skincare diagnostics or virtual consultations to address specific skin concerns. This trend fuels innovation and adoption of AI technologies within the beauty industry to meet evolving consumer preferences.

Based on Distribution Channel, the market is segmented into Online Retail, Offline Retail, and Subscription Services. Based on End User, the market is segmented into General Consumer, Premium & Luxury, Professional, and Others. Based on Application, the market is segmented into Personalized Skincare, Virtual Makeup Try-On, Hair Analysis and Styling, Beauty Enhancement, and Others. Based on Product Type, the market is segmented into Skincare, Makeup, Haircare, Beauty, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • L'Oreal S.A.
  • The Estee Lauder Companies, Inc.
  • Johnson & Johnson
  • Coty, Inc.
  • Shiseido Company Limited
  • Givaudan S.A.
  • Chanel S.A.
  • FOREO AB
North America AI-Based Beauty Product Market Report Segmentation

By Distribution Channel
  • Online Retail
  • Offline Retail
  • Subscription Services
By End User
  • General Consumer
  • Premium & Luxury
  • Professional
  • Others
By Application
  • Personalized Skincare
  • Virtual Makeup Try-On
  • Hair Analysis and Styling
  • Beauty Enhancement
  • Others
By Product Type
  • Skincare
  • Makeup
  • Haircare
  • Beauty
  • Others
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America AI-Based Beauty Product Market, by Distribution Channel
1.4.2 North America AI-Based Beauty Product Market, by End User
1.4.3 North America AI-Based Beauty Product Market, by Application
1.4.4 North America AI-Based Beauty Product Market, by Product Type
1.4.5 North America AI-Based Beauty Product Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2023
4.2 Porter Five Forces Analysis
Chapter 5. North America AI-Based Beauty Product Market by Distribution Channel
5.1 North America Online Retail Market by Country
5.2 North America Offline Retail Market by Country
5.3 North America Subscription Services Market by Country
Chapter 6. North America AI-Based Beauty Product Market by End User
6.1 North America General Consumer Market by Country
6.2 North America Premium & Luxury Market by Country
6.3 North America Professional Market by Country
6.4 North America Others Market by Country
Chapter 7. North America AI-Based Beauty Product Market by Application
7.1 North America Personalized Skincare Market by Country
7.2 North America Virtual Makeup Try-On Market by Country
7.3 North America Hair Analysis and Styling Market by Country
7.4 North America Beauty Enhancement Market by Country
7.5 North America Others Market by Country
Chapter 8. North America AI-Based Beauty Product Market by Product Type
8.1 North America Skincare Market by Country
8.2 North America Makeup Market by Country
8.3 North America Haircare Market by Country
8.4 North America Beauty Market by Country
8.5 North America Others Market by Country
Chapter 9. North America AI-Based Beauty Product Market by Country
9.1 US AI-Based Beauty Product Market
9.1.1 US AI-Based Beauty Product Market by Distribution Channel
9.1.2 US AI-Based Beauty Product Market by End User
9.1.3 US AI-Based Beauty Product Market by Application
9.1.4 US AI-Based Beauty Product Market by Product Type
9.2 Canada AI-Based Beauty Product Market
9.2.1 Canada AI-Based Beauty Product Market by Distribution Channel
9.2.2 Canada AI-Based Beauty Product Market by End User
9.2.3 Canada AI-Based Beauty Product Market by Application
9.2.4 Canada AI-Based Beauty Product Market by Product Type
9.3 Mexico AI-Based Beauty Product Market
9.3.1 Mexico AI-Based Beauty Product Market by Distribution Channel
9.3.2 Mexico AI-Based Beauty Product Market by End User
9.3.3 Mexico AI-Based Beauty Product Market by Application
9.3.4 Mexico AI-Based Beauty Product Market by Product Type
9.4 Rest of North America AI-Based Beauty Product Market
9.4.1 Rest of North America AI-Based Beauty Product Market by Distribution Channel
9.4.2 Rest of North America AI-Based Beauty Product Market by End User
9.4.3 Rest of North America AI-Based Beauty Product Market by Application
9.4.4 Rest of North America AI-Based Beauty Product Market by Product Type
Chapter 10. Company Profiles
10.1 FOREO AB
10.1.1 Company Overview
10.2 Givaudan S.A.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 SWOT Analysis
10.3 L'Oreal S.A.
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Recent strategies and developments:
10.3.4.1 Partnerships, Collaborations, and Agreements:
10.3.4.2 Product Launches and Product Expansions:
10.3.5 SWOT Analysis
10.4 The Estee Lauder Companies, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Product Launches and Product Expansions:
10.4.6 SWOT Analysis
10.5 Coty, Inc.
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 SWOT Analysis
10.6 Shiseido Company Limited
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Segmental and Regional Analysis
10.6.4 Research & Development Expenses
10.6.5 SWOT Analysis
10.7 Chanel S.A.
10.7.1 Company Overview
10.8 Johnson & Johnson
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental & Regional Analysis
10.8.4 Research & Development Expenses
10.8.5 SWOT Analysis

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