Global Tomato Powder Market Size, Share & Trends Analysis Report By Product Type (Conventional and Organic) By Application, By Distribution Channel, By Regional Outlook and Forecast, 2024 - 2031

Global Tomato Powder Market Size, Share & Trends Analysis Report By Product Type (Conventional and Organic) By Application, By Distribution Channel, By Regional Outlook and Forecast, 2024 - 2031

The Global Tomato Powder Market size is expected to reach $3.7 billion by 2031, rising at a market growth of 11.6% CAGR during the forecast period. In the year 2023, the market attained a volume of 41,459.3 tonnes, experiencing a growth of 5.4% (2020-2023).

Countries across the region are seeing an increasing preference for convenient, ready-to-use products, and tomato powder offers an ideal solution with its long shelf life, ease of use, and ability to enhance flavor in a wide range of dishes. The demand for tomato powder has steadily increased in India, particularly due to the nation's love for rich, flavorful curries and gravies. With tomatoes playing a key role in Indian cuisine, tomato powder has become a convenient alternative to fresh tomatoes, especially in regions where fresh produce may not be readily available year-round. Thus, the Asia Pacific region acquired 25% revenue share in the market 2023. In terms of volume the Asia Pacific region is expected to utilize 36,832.3 tonnes of tomato powder by 2031.

The consumption of ready-to-eat (RTE) and easy-to-prepare meals has increased because of the increasing pace of urbanization and the hectic work schedules that characterize contemporary lifestyles. Consumers are in search of food alternatives that are both flavorful and nutritious yet also simple and fast to prepare. Additionally, the growing snack food segment has also been a key area where tomato powder has seen increased utilization. With the rise in demand for healthy, savory snacks, tomato powder is used as a seasoning in chips, crackers, and extruded snacks. Its ability to deliver a robust tomato flavor without needing fresh ingredients or artificial additives aligns with the consumer preference for healthier and more natural snack options. Therefore, the rapid expansion of the processed food industry has significantly boosted the demand for tomato powder.

However, alternatives like canned tomatoes, tomato paste, fresh tomatoes, and tomato puree are often more widely available in retail and food service sectors, making them a familiar and easily accessible choice for consumers. The widespread availability of these substitutes in supermarkets, grocery stores, and online platforms provides consumers multiple options, often pushing tomato powder down the preference list, especially in regions where fresh or canned products are more popular. Thus, these elevated processing costs directly impact the pricing of tomato powder in the market.

Distribution Channel Outlook

Based on distribution channel, the market is divided into hypermarkets & supermarkets, convenience stores, specialty stores, online, and others. The hypermarkets & supermarkets segment garnered 40% revenue share in the market in 2023. In terms of volume, 30,658.0 tonnes of Hypermarkets and supermarkets provide a convenient shopping experience with a vast variety of product options, including different brands and packaging sizes of tomato powder.

Product Type Outlook

On the basis of product type, the market is classified as organic and conventional. The organic segment acquired 28% revenue share in the market in 2023. In terms of volume, 19,232.7 tonnes of organic are expected to be utilized by 2031. With a growing preference for clean-label, pesticide-free products, particularly in developed markets, organic has gained traction. Consumers are increasingly prioritizing natural and sustainably produced food, fueled by the demand for organic certification and transparency in the supply chain.

Application Outlook

By application, the market is divided into bakery & confectionery, beverages, sweet & savory snacks, soups, sauces, & gravies, and others. The soups, sauces, and gravies segment witnessed 42% revenue share in the market in 2023. In terms of volume, 31,977.9 tonnes of tomato powder are expected to be utilized in soups, sauces, and gravies application by 2031. Tomato powder’s ability to impart rich flavor, thickness, and vibrant color makes preparing various sauces, gravies, and soups essential.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment recorded 31% revenue share in the market in 2023. In terms of volume the Asia Pacific region is expected to utilize 14,866.4 tonnes of tomato powder by 2031. The market has experienced development because of the region's strong emphasis on high quality, organic food products and growth.

List of Key Companies Profiled

• BCFoods, Inc.
• Kanegrade Ltd.
• Archer Daniels Midland Company
• Aarkay Food Products Ltd.
• Tianjin Bin He Xuan International Trade Co.,Ltd.
• AE Naturals Pvt. Ltd.
• Bechef
• Agraz S.A.
• Shalimar Group
• Silva International, Inc.

Global Tomato Powder Market Report Segmentation

By Product Type (Volume, Tonnes, USD Billion, 2020-2031)

• Conventional
• Organic

By Application (Volume, Tonnes, USD Billion, 2020-2031)

• Soups, Sauces, & Gravies
• Beverage
• Sweet & Savory Snacks
• Bakery & Confectionery
• Other Applications

By Distribution Channel (Volume, Tonnes, USD Billion, 2020-2031)

• Hypermarkets & Supermarkets
• Convenience Stores
• Specialty Stores
• Online
• Other Distribution Channels

By Geography (Volume, Tonnes, USD Billion, 2020-2031)

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe
• Asia Pacific
• China
• Japan
• India
• South Korea
• Australia
• Malaysia
• Rest of Asia Pacific
• LAMEA
• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA