Global Strategy Consulting Market Size, Share & Trends Analysis Report By Service Type, By Organization Size (Large Enterprises and Small & Medium-sized Enterprises), By Industry Vertical, By Regional Outlook and Forecast, 2024 - 2031

Global Strategy Consulting Market Size, Share & Trends Analysis Report By Service Type, By Organization Size (Large Enterprises and Small & Medium-sized Enterprises), By Industry Vertical, By Regional Outlook and Forecast, 2024 - 2031


The Global Strategy Consulting Market size is expected to reach $94.2 billion by 2031, rising at a market growth of 11.3% CAGR during the forecast period.

Asia Pacific is one of the fastest-growing economic regions, with countries like China, India, and Southeast Asian nations experiencing robust economic expansion. Businesses in the region are keen on leveraging growth opportunities, entering new markets, and optimizing their operations, leading to a high demand for strategic consulting. Consequently, the Asia Pacific region would acquire nearly 27% market share by 2031.

Innovations in artificial intelligence (AI), blockchain, cloud computing, and data analytics are transforming businesses' operations, creating opportunities and challenges. There are many different aspects of corporate operations that are being revolutionized by artificial intelligence, including customer service and supply chain management. Hence, technological advancements are a key driver of the market. Additionally, In an increasingly complex global economy, companies must navigate a labyrinth of regulations that vary by industry, region, and country. One of the primary challenges for companies is staying updated with the constant regulation changes. Thus, the evolving regulatory landscape is a significant driver for the market.

However, the consulting industry is notorious for its demanding work environment, often leading to high employee turnover rates. Frequent staff turnover can severely disrupt client relationships, a critical component of success in the consulting industry. Hence, high turnover rates present significant challenges for the market.

Service Type Outlook

Based on service type, the market is characterized into corporate strategy, business model transformation, economic policy, mergers & acquisitions, organizational strategy, functional strategy, strategy & operations, and digital strategy. The mergers & acquisitions segment procured a 18% revenue share in the market in 2023. Mergers and acquisitions (M&A) consulting services are absolutely necessary for businesses that are looking to broaden their market presence, achieve economies of scale, and enhance their competitive edge via the formation of strategic alliances, mergers, and acquisitions.

Organization Size Outlook

By organization size, the market is divided into large enterprises and small & medium-sized enterprises. The small & medium-sized enterprises segment witnessed 27.2% revenue share in the market in 2023. SMEs increasingly recognize the value of strategic consulting in driving growth, improving operational efficiency, and navigating competitive landscapes. SMEs may lack the in-house expertise and resources to address complex strategic challenges.

Industry Vertical Outlook

On the basis of industry vertical, the market is classified into IT & telecom, BFSI, energy & utilities, healthcare & pharma, manufacturing, government & public sector, retail & ecommerce, and others. The government & public sector segment garnered 15.3% revenue share in the market in 2023. Governments and public institutions increasingly seek strategic consulting services to address complex policy challenges, improve public service delivery, and drive economic development.

By Regional Analysis

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment garnered 38% revenue share in the market in 2023. The region's advanced technological infrastructure and early adoption of cutting-edge technologies create a thriving industry for digital strategy consulting. Companies increasingly invest in AI, machine learning, big data analytics, and IoT, seeking strategic guidance on leveraging these technologies to enhance operations, customer engagement, and business models.

List of Key Companies Profiled
  • Marsh & McLennan Companies, Inc.(Oliver Wyman, LLC )
  • A.T. Kearney Holdings Limited
  • Bain & Company, Inc.
  • Ernst & Young Global Limited
  • Deloitte Touche Tohmatsu Limited
  • Boston Consulting Group
  • Pricewaterhousecoopers LLP (PwC)
  • McKinsey & Company
  • Accenture PLC
Global Strategy Consulting Market Report Segmentation

By Service Type
  • Corporate Strategy
  • Business Model Transformation
  • Mergers & Acquisitions
  • Economic Policy
  • Organizational Strategy
  • Strategy & Operations
  • Functional Strategy
  • Digital Strategy
By Organization Size
  • Large Enterprises
  • Small & Medium-sized Enterprises
By Industry Vertical
  • BFSI
  • IT & Telecom
  • Energy & Utilities
  • Manufacturing
  • Healthcare & Pharma
  • Government & Public Sector
  • Retail & Ecommerce
  • Others
By Geography
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Strategy Consulting Market, by Service Type
1.4.2 Global Strategy Consulting Market, by Organization Size
1.4.3 Global Strategy Consulting Market, by Industry Vertical
1.4.4 Global Strategy Consulting Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Global Strategy Consulting Market by Service Type
4.1 Global Corporate Strategy Market by Region
4.2 Global Business Model Transformation Market by Region
4.3 Global Mergers & Acquisitions Market by Region
4.4 Global Economic Policy Market by Region
4.5 Global Organizational Strategy Market by Region
4.6 Global Strategy & Operations Market by Region
4.7 Global Functional Strategy Market by Region
4.8 Global Digital Strategy Market by Region
Chapter 5. Global Strategy Consulting Market by Organization Size
5.1 Global Large Enterprises Market by Region
5.2 Global Small & Medium-sized Enterprises Market by Region
Chapter 6. Global Strategy Consulting Market by Industry Vertical
6.1 Global BFSI Market by Region
6.2 Global IT & Telecom Market by Region
6.3 Global Energy & Utilities Market by Region
6.4 Global Manufacturing Market by Region
6.5 Global Healthcare & Pharma Market by Region
6.6 Global Government & Public Sector Market by Region
6.7 Global Retail & Ecommerce Market by Region
6.8 Global Others Market by Region
Chapter 7. Global Strategy Consulting Market by Region
7.1 North America Strategy Consulting Market
7.1.1 North America Strategy Consulting Market by Service Type
7.1.1.1 North America Corporate Strategy Market by Country
7.1.1.2 North America Business Model Transformation Market by Country
7.1.1.3 North America Mergers & Acquisitions Market by Country
7.1.1.4 North America Economic Policy Market by Country
7.1.1.5 North America Organizational Strategy Market by Country
7.1.1.6 North America Strategy & Operations Market by Country
7.1.1.7 North America Functional Strategy Market by Country
7.1.1.8 North America Digital Strategy Market by Country
7.1.2 North America Strategy Consulting Market by Organization Size
7.1.2.1 North America Large Enterprises Market by Country
7.1.2.2 North America Small & Medium-sized Enterprises Market by Country
7.1.3 North America Strategy Consulting Market by Industry Vertical
7.1.3.1 North America BFSI Market by Country
7.1.3.2 North America IT & Telecom Market by Country
7.1.3.3 North America Energy & Utilities Market by Country
7.1.3.4 North America Manufacturing Market by Country
7.1.3.5 North America Healthcare & Pharma Market by Country
7.1.3.6 North America Government & Public Sector Market by Country
7.1.3.7 North America Retail & Ecommerce Market by Country
7.1.3.8 North America Others Market by Country
7.1.4 North America Strategy Consulting Market by Country
7.1.4.1 US Strategy Consulting Market
7.1.4.1.1 US Strategy Consulting Market by Service Type
7.1.4.1.2 US Strategy Consulting Market by Organization Size
7.1.4.1.3 US Strategy Consulting Market by Industry Vertical
7.1.4.2 Canada Strategy Consulting Market
7.1.4.2.1 Canada Strategy Consulting Market by Service Type
7.1.4.2.2 Canada Strategy Consulting Market by Organization Size
7.1.4.2.3 Canada Strategy Consulting Market by Industry Vertical
7.1.4.3 Mexico Strategy Consulting Market
7.1.4.3.1 Mexico Strategy Consulting Market by Service Type
7.1.4.3.2 Mexico Strategy Consulting Market by Organization Size
7.1.4.3.3 Mexico Strategy Consulting Market by Industry Vertical
7.1.4.4 Rest of North America Strategy Consulting Market
7.1.4.4.1 Rest of North America Strategy Consulting Market by Service Type
7.1.4.4.2 Rest of North America Strategy Consulting Market by Organization Size
7.1.4.4.3 Rest of North America Strategy Consulting Market by Industry Vertical
7.2 Europe Strategy Consulting Market
7.2.1 Europe Strategy Consulting Market by Service Type
7.2.1.1 Europe Corporate Strategy Market by Country
7.2.1.2 Europe Business Model Transformation Market by Country
7.2.1.3 Europe Mergers & Acquisitions Market by Country
7.2.1.4 Europe Economic Policy Market by Country
7.2.1.5 Europe Organizational Strategy Market by Country
7.2.1.6 Europe Strategy & Operations Market by Country
7.2.1.7 Europe Functional Strategy Market by Country
7.2.1.8 Europe Digital Strategy Market by Country
7.2.2 Europe Strategy Consulting Market by Organization Size
7.2.2.1 Europe Large Enterprises Market by Country
7.2.2.2 Europe Small & Medium-sized Enterprises Market by Country
7.2.3 Europe Strategy Consulting Market by Industry Vertical
7.2.3.1 Europe BFSI Market by Country
7.2.3.2 Europe IT & Telecom Market by Country
7.2.3.3 Europe Energy & Utilities Market by Country
7.2.3.4 Europe Manufacturing Market by Country
7.2.3.5 Europe Healthcare & Pharma Market by Country
7.2.3.6 Europe Government & Public Sector Market by Country
7.2.3.7 Europe Retail & Ecommerce Market by Country
7.2.3.8 Europe Others Market by Country
7.2.4 Europe Strategy Consulting Market by Country
7.2.4.1 Germany Strategy Consulting Market
7.2.4.1.1 Germany Strategy Consulting Market by Service Type
7.2.4.1.2 Germany Strategy Consulting Market by Organization Size
7.2.4.1.3 Germany Strategy Consulting Market by Industry Vertical
7.2.4.2 UK Strategy Consulting Market
7.2.4.2.1 UK Strategy Consulting Market by Service Type
7.2.4.2.2 UK Strategy Consulting Market by Organization Size
7.2.4.2.3 UK Strategy Consulting Market by Industry Vertical
7.2.4.3 France Strategy Consulting Market
7.2.4.3.1 France Strategy Consulting Market by Service Type
7.2.4.3.2 France Strategy Consulting Market by Organization Size
7.2.4.3.3 France Strategy Consulting Market by Industry Vertical
7.2.4.4 Russia Strategy Consulting Market
7.2.4.4.1 Russia Strategy Consulting Market by Service Type
7.2.4.4.2 Russia Strategy Consulting Market by Organization Size
7.2.4.4.3 Russia Strategy Consulting Market by Industry Vertical
7.2.4.5 Spain Strategy Consulting Market
7.2.4.5.1 Spain Strategy Consulting Market by Service Type
7.2.4.5.2 Spain Strategy Consulting Market by Organization Size
7.2.4.5.3 Spain Strategy Consulting Market by Industry Vertical
7.2.4.6 Italy Strategy Consulting Market
7.2.4.6.1 Italy Strategy Consulting Market by Service Type
7.2.4.6.2 Italy Strategy Consulting Market by Organization Size
7.2.4.6.3 Italy Strategy Consulting Market by Industry Vertical
7.2.4.7 Rest of Europe Strategy Consulting Market
7.2.4.7.1 Rest of Europe Strategy Consulting Market by Service Type
7.2.4.7.2 Rest of Europe Strategy Consulting Market by Organization Size
7.2.4.7.3 Rest of Europe Strategy Consulting Market by Industry Vertical
7.3 Asia Pacific Strategy Consulting Market
7.3.1 Asia Pacific Strategy Consulting Market by Service Type
7.3.1.1 Asia Pacific Corporate Strategy Market by Country
7.3.1.2 Asia Pacific Business Model Transformation Market by Country
7.3.1.3 Asia Pacific Mergers & Acquisitions Market by Country
7.3.1.4 Asia Pacific Economic Policy Market by Country
7.3.1.5 Asia Pacific Organizational Strategy Market by Country
7.3.1.6 Asia Pacific Strategy & Operations Market by Country
7.3.1.7 Asia Pacific Functional Strategy Market by Country
7.3.1.8 Asia Pacific Digital Strategy Market by Country
7.3.2 Asia Pacific Strategy Consulting Market by Organization Size
7.3.2.1 Asia Pacific Large Enterprises Market by Country
7.3.2.2 Asia Pacific Small & Medium-sized Enterprises Market by Country
7.3.3 Asia Pacific Strategy Consulting Market by Industry Vertical
7.3.3.1 Asia Pacific BFSI Market by Country
7.3.3.2 Asia Pacific IT & Telecom Market by Country
7.3.3.3 Asia Pacific Energy & Utilities Market by Country
7.3.3.4 Asia Pacific Manufacturing Market by Country
7.3.3.5 Asia Pacific Healthcare & Pharma Market by Country
7.3.3.6 Asia Pacific Government & Public Sector Market by Country
7.3.3.7 Asia Pacific Retail & Ecommerce Market by Country
7.3.3.8 Asia Pacific Others Market by Country
7.3.4 Asia Pacific Strategy Consulting Market by Country
7.3.4.1 China Strategy Consulting Market
7.3.4.1.1 China Strategy Consulting Market by Service Type
7.3.4.1.2 China Strategy Consulting Market by Organization Size
7.3.4.1.3 China Strategy Consulting Market by Industry Vertical
7.3.4.2 Japan Strategy Consulting Market
7.3.4.2.1 Japan Strategy Consulting Market by Service Type
7.3.4.2.2 Japan Strategy Consulting Market by Organization Size
7.3.4.2.3 Japan Strategy Consulting Market by Industry Vertical
7.3.4.3 India Strategy Consulting Market
7.3.4.3.1 India Strategy Consulting Market by Service Type
7.3.4.3.2 India Strategy Consulting Market by Organization Size
7.3.4.3.3 India Strategy Consulting Market by Industry Vertical
7.3.4.4 South Korea Strategy Consulting Market
7.3.4.4.1 South Korea Strategy Consulting Market by Service Type
7.3.4.4.2 South Korea Strategy Consulting Market by Organization Size
7.3.4.4.3 South Korea Strategy Consulting Market by Industry Vertical
7.3.4.5 Singapore Strategy Consulting Market
7.3.4.5.1 Singapore Strategy Consulting Market by Service Type
7.3.4.5.2 Singapore Strategy Consulting Market by Organization Size
7.3.4.5.3 Singapore Strategy Consulting Market by Industry Vertical
7.3.4.6 Malaysia Strategy Consulting Market
7.3.4.6.1 Malaysia Strategy Consulting Market by Service Type
7.3.4.6.2 Malaysia Strategy Consulting Market by Organization Size
7.3.4.6.3 Malaysia Strategy Consulting Market by Industry Vertical
7.3.4.7 Rest of Asia Pacific Strategy Consulting Market
7.3.4.7.1 Rest of Asia Pacific Strategy Consulting Market by Service Type
7.3.4.7.2 Rest of Asia Pacific Strategy Consulting Market by Organization Size
7.3.4.7.3 Rest of Asia Pacific Strategy Consulting Market by Industry Vertical
7.4 LAMEA Strategy Consulting Market
7.4.1 LAMEA Strategy Consulting Market by Service Type
7.4.1.1 LAMEA Corporate Strategy Market by Country
7.4.1.2 LAMEA Business Model Transformation Market by Country
7.4.1.3 LAMEA Mergers & Acquisitions Market by Country
7.4.1.4 LAMEA Economic Policy Market by Country
7.4.1.5 LAMEA Organizational Strategy Market by Country
7.4.1.6 LAMEA Strategy & Operations Market by Country
7.4.1.7 LAMEA Functional Strategy Market by Country
7.4.1.8 LAMEA Digital Strategy Market by Country
7.4.2 LAMEA Strategy Consulting Market by Organization Size
7.4.2.1 LAMEA Large Enterprises Market by Country
7.4.2.2 LAMEA Small & Medium-sized Enterprises Market by Country
7.4.3 LAMEA Strategy Consulting Market by Industry Vertical
7.4.3.1 LAMEA BFSI Market by Country
7.4.3.2 LAMEA IT & Telecom Market by Country
7.4.3.3 LAMEA Energy & Utilities Market by Country
7.4.3.4 LAMEA Manufacturing Market by Country
7.4.3.5 LAMEA Healthcare & Pharma Market by Country
7.4.3.6 LAMEA Government & Public Sector Market by Country
7.4.3.7 LAMEA Retail & Ecommerce Market by Country
7.4.3.8 LAMEA Others Market by Country
7.4.4 LAMEA Strategy Consulting Market by Country
7.4.4.1 Brazil Strategy Consulting Market
7.4.4.1.1 Brazil Strategy Consulting Market by Service Type
7.4.4.1.2 Brazil Strategy Consulting Market by Organization Size
7.4.4.1.3 Brazil Strategy Consulting Market by Industry Vertical
7.4.4.2 Argentina Strategy Consulting Market
7.4.4.2.1 Argentina Strategy Consulting Market by Service Type
7.4.4.2.2 Argentina Strategy Consulting Market by Organization Size
7.4.4.2.3 Argentina Strategy Consulting Market by Industry Vertical
7.4.4.3 UAE Strategy Consulting Market
7.4.4.3.1 UAE Strategy Consulting Market by Service Type
7.4.4.3.2 UAE Strategy Consulting Market by Organization Size
7.4.4.3.3 UAE Strategy Consulting Market by Industry Vertical
7.4.4.4 Saudi Arabia Strategy Consulting Market
7.4.4.4.1 Saudi Arabia Strategy Consulting Market by Service Type
7.4.4.4.2 Saudi Arabia Strategy Consulting Market by Organization Size
7.4.4.4.3 Saudi Arabia Strategy Consulting Market by Industry Vertical
7.4.4.5 South Africa Strategy Consulting Market
7.4.4.5.1 South Africa Strategy Consulting Market by Service Type
7.4.4.5.2 South Africa Strategy Consulting Market by Organization Size
7.4.4.5.3 South Africa Strategy Consulting Market by Industry Vertical
7.4.4.6 Nigeria Strategy Consulting Market
7.4.4.6.1 Nigeria Strategy Consulting Market by Service Type
7.4.4.6.2 Nigeria Strategy Consulting Market by Organization Size
7.4.4.6.3 Nigeria Strategy Consulting Market by Industry Vertical
7.4.4.7 Rest of LAMEA Strategy Consulting Market
7.4.4.7.1 Rest of LAMEA Strategy Consulting Market by Service Type
7.4.4.7.2 Rest of LAMEA Strategy Consulting Market by Organization Size
7.4.4.7.3 Rest of LAMEA Strategy Consulting Market by Industry Vertical
Chapter 8. Company Profiles
8.1 Marsh & McLennan Companies, Inc. (Oliver Wyman, LLC)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Recent strategies and developments:
8.1.4.1 Acquisition and Mergers:
8.2 A.T. Kearney Holdings Limited
8.2.1 Company Overview
8.2.2 Recent strategies and developments:
8.2.2.1 Acquisition and Mergers:
8.3 Bain & Company, Inc.
8.3.1 Company Overview
8.3.2 Recent strategies and developments:
8.3.2.1 Acquisition and Mergers:
8.4 Ernst & Young Global Limited
8.4.1 Company Overview
8.4.2 Recent strategies and developments:
8.4.2.1 Acquisition and Mergers:
8.4.3 SWOT Analysis
8.5 Deloitte Touche Tohmatsu Limited
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Recent strategies and developments:
8.5.4.1 Acquisition and Mergers:
8.5.5 SWOT Analysis
8.6 Boston Consulting Group
8.6.1 Company Overview
8.6.2 SWOT Analysis
8.7 Pricewaterhousecoopers LLP (PwC)
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Recent strategies and developments:
8.7.4.1 Acquisition and Mergers:
8.7.5 SWOT Analysis
8.8 McKinsey & Company
8.8.1 Company Overview
8.9 Accenture PLC
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental Analysis
8.9.4 Research & Development Expenses
8.9.5 SWOT Analysis
Chapter 9. Winning Imperatives of Strategy Consulting Market

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