Global Pet Snacks And Treats Market Size, Share & Trends Analysis Report By Product (Eatable, and Chewable), By Pet Type (Dogs, Cats, and Other Pet Type), By Distribution Channel, By Regional Outlook and Forecast, 2024 - 2031

Global Pet Snacks And Treats Market Size, Share & Trends Analysis Report By Product (Eatable, and Chewable), By Pet Type (Dogs, Cats, and Other Pet Type), By Distribution Channel, By Regional Outlook and Forecast, 2024 - 2031


The Global Pet Snacks And Treats Market size is expected to reach $81.8 billion by 2031, rising at a market growth of 11.6% CAGR during the forecast period. In the year 2023, the market attained a volume of 1,580.74 Kilo Tonnes experiencing a growth of 12.6% (2020-2023).

Rapid urbanization in China and India has led to more pet-friendly apartments and housing. Urban dwellers often seek convenient and premium pet products, including snacks and treats, to accommodate their pets’ needs in smaller living spaces. Consequently, the Asia Pacific region would acquire nearly 22% of the total market share by 2031. Also, the Chinese supermarkets would register a volume of 88.25 kilo tonnes by 2031.

The major strategies followed by the market participants are Product launches as the key developmental strategy to keep pace with the changing demands of end users. For instance, in August, 2024, Wellness Pet Company introduces new products, featuring protein-rich cat food, comprehensive dog supplements, and dental treats. These innovations focus on improving pet wellbeing by addressing hydration, overall health, and providing diverse, flavourful options. Moreover, in June, 2024, ADM launched seven functional pet treat and supplement formulas in Europe, catering to the growing demand for pet wellness products. These science-backed offerings, including soft chews and supplements, support various aspects of pet health, such as digestion, mobility, and skin care.

Market Growth Factors

As pet owners become more informed about their pets' nutritional needs, they seek snacks and treats that contribute to their pets’ overall health. Pet owners are becoming more conscious of what they feed their pets, leading to a higher demand for transparency in product labelling. Therefore, growing pet health and nutrition awareness drives the market's growth.

E-commerce platforms have made it easier for consumers to access various snacks and treats from the comfort of their homes. Consumers can locate products that correspond to their canines' requirements through sophisticated search algorithms and personalized recommendations, which are frequently implemented by e-commerce platforms. In conclusion, the expansion of the global e-commerce industry is driving the market's growth.

Market Restraining Factors

Premium snacks and treats often use high-quality ingredients, such as organic, natural, or specially formulated components. The high cost of premium ingredients can limit the market reach of certain snacks and treats. Products priced significantly higher than standard alternatives may only appeal to a niche market segment willing to pay a premium for perceived quality or health benefits. Thus, premium ingredients and production costs hamper the market's growth.

Product Outlook

Based on product, the market is divided into eatable and chewable. The chewable segment attained 33% revenue share in the market in 2023. In terms of the volume, the segment registered 340.62 kilo tonnes in 2023. Chewable treats are specifically designed to promote dental hygiene in pets. These treats help reduce plaque and tartar buildup, freshen breath, and strengthen gums.

Pet Type Outlook

On the basis of pet type, the market is segmented into dogs, cats, and others. In 2023, the cats segment attained 24% revenue share in the market. There is increasing awareness and concern about specific cat health conditions, such as kidney disease, diabetes, and obesity. Treats formulated to address these conditions, such as low-calorie or high-moisture options, are becoming more popular as owners seek products that support their cats’ specific health needs.

Distribution Channel Outlook

By distribution channel, the pet snacks and treats market is divided into supermarkets & hypermarkets, pet specialty stores, online, and others. The supermarkets & hypermarkets segment procured 33% revenue share in the pet snacks and treats market in 2023. In terms of volume, the segment registered 528.34 kilo tonnes in 2023. Supermarkets and hypermarkets offer a convenient one-stop shopping experience where consumers can purchase pet snacks and treats alongside regular groceries. This convenience encourages frequent purchases, increasing demand for these products.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America region witnessed 49% revenue share in the market in 2023. There are some of the highest ownerships of pet’s rates globally in North America, particularly in the United States and Canada. With a significant proportion of households having pets, demand for pet snacks and treats is naturally high.

Recent Strategies Deployed in the Market
  • Sep-2024: Mars, Inc. came into partnership with Big Idea Ventures and Bühler Group to unveil the Next Generation Pet Food Program, designed to advance innovation in sustainable pet food. This initiative will be held online, with participants showcasing their innovations at the International AgriFood Week in Singapore.
  • Jun-2024: Hill's Pet Nutrition and Colgate-Palmolive have teamed up with The Street Dog Coalition to improve care for unhoused individuals and their pets. The collaboration offers free pet food, oral health products, and veterinary services, supported by a new RV for rural areas.
  • May-2024: Mars, Inc. has announced a partnership with Tripadvisor to launch a Pet Travel Hub, aimed at improving travel experiences for pet owners. This collaboration supports pet-friendly businesses and introduces Tripadvisor’s Pet-Friendly Hotel Travelers’ Choice Awards, aligning with Mars' commitment to fostering a dog-friendly world.
  • Sep-2023: Spectrum Brands Holdings, Inc. has reached an agreement to acquire Procter & Gamble’s European pet food business, which includes the IAMS® and Eukanuba® brands. this acquisition will strengthen Spectrum Brands' presence in the European pet food sector.
  • Aug-2022: Colgate-Palmolive Company announced its acquisition of three pet food manufacturing plants from Red Collar Pet Foods. This strategic move is intended to support the expansion of Colgate-Palmolive's Hill's Pet Nutrition business and reinforce its commitment to global growth in the pet food industry.
List of Key Companies Profiled
  • Archer Daniels Midland Company
  • Mars, Inc.
  • Nestlé S.A.
  • The Colgate Palmolive Company
  • General Mills, Inc.
  • The Wellness Pet Company (Clearlake Capital Group, L.P.)
  • Spectrum Brands Holdings, Inc.
  • The J.M. Smucker Company
  • Unicharm Corporation
  • Diamond Pet Foods, Inc.
Global Pet Snacks And Treats Market Report Segmentation

By Product (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • Eatable
  • Chewable
By Pet Type (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • Dogs
  • Cats
  • Other Pet Type
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • Pet Specialty Stores
  • Supermarkets & Hypermarkets
  • Online
  • Other Distribution Channel
By Geography (Volume, Kilo Tonnes, USD Billion, 2020-2031)
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Pet Snacks And Treats Market, by Product
1.4.2 Global Pet Snacks And Treats Market, by Pet Type
1.4.3 Global Pet Snacks And Treats Market, by Distribution Channel
1.4.4 Global Pet Snacks And Treats Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Top Winning Strategies
4.3.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2020, Nov – 2024, Aug) Leading Players
4.4 Porter Five Forces Analysis
Chapter 5. Global Pet Snacks And Treats Market by Product
5.1 Global Eatable Market by Region
5.2 Global Chewable Market by Region
Chapter 6. Global Pet Snacks And Treats Market by Pet Type
6.1 Global Dogs Market by Region
6.2 Global Cats Market by Region
6.3 Global Other Pet Type Market by Region
Chapter 7. Global Pet Snacks And Treats Market by Distribution Channel
7.1 Global Pet Specialty Stores Market by Region
7.2 Global Supermarkets & Hypermarkets Market by Region
7.3 Global Online Market by Region
7.4 Global Other Distribution Channel Market by Region
Chapter 8. Global Pet Snacks And Treats Market by Region
8.1 North America Pet Snacks And Treats Market
8.1.1 North America Pet Snacks And Treats Market by Product
8.1.1.1 North America Eatable Market by Region
8.1.1.2 North America Chewable Market by Region
8.1.2 North America Pet Snacks And Treats Market by Pet Type
8.1.2.1 North America Dogs Market by Country
8.1.2.2 North America Cats Market by Country
8.1.2.3 North America Other Pet Type Market by Country
8.1.3 North America Pet Snacks And Treats Market by Distribution Channel
8.1.3.1 North America Pet Specialty Stores Market by Country
8.1.3.2 North America Supermarkets & Hypermarkets Market by Country
8.1.3.3 North America Online Market by Country
8.1.3.4 North America Other Distribution Channel Market by Country
8.1.4 North America Pet Snacks And Treats Market by Country
8.1.4.1 US Pet Snacks And Treats Market
8.1.4.1.1 US Pet Snacks And Treats Market by Product
8.1.4.1.2 US Pet Snacks And Treats Market by Pet Type
8.1.4.1.3 US Pet Snacks And Treats Market by Distribution Channel
8.1.4.2 Canada Pet Snacks And Treats Market
8.1.4.2.1 Canada Pet Snacks And Treats Market by Product
8.1.4.2.2 Canada Pet Snacks And Treats Market by Pet Type
8.1.4.2.3 Canada Pet Snacks And Treats Market by Distribution Channel
8.1.4.3 Mexico Pet Snacks And Treats Market
8.1.4.3.1 Mexico Pet Snacks And Treats Market by Product
8.1.4.3.2 Mexico Pet Snacks And Treats Market by Pet Type
8.1.4.3.3 Mexico Pet Snacks And Treats Market by Distribution Channel
8.1.4.4 Rest of North America Pet Snacks And Treats Market
8.1.4.4.1 Rest of North America Pet Snacks And Treats Market by Product
8.1.4.4.2 Rest of North America Pet Snacks And Treats Market by Pet Type
8.1.4.4.3 Rest of North America Pet Snacks And Treats Market by Distribution Channel
8.2 Europe Pet Snacks And Treats Market
8.2.1 Europe Pet Snacks And Treats Market by Product
8.2.1.1 Europe Eatable Market by Country
8.2.1.2 Europe Chewable Market by Country
8.2.2 Europe Pet Snacks And Treats Market by Pet Type
8.2.2.1 Europe Dogs Market by Country
8.2.2.2 Europe Cats Market by Country
8.2.2.3 Europe Other Pet Type Market by Country
8.2.3 Europe Pet Snacks And Treats Market by Distribution Channel
8.2.3.1 Europe Pet Specialty Stores Market by Country
8.2.3.2 Europe Supermarkets & Hypermarkets Market by Country
8.2.3.3 Europe Online Market by Country
8.2.3.4 Europe Other Distribution Channel Market by Country
8.2.4 Europe Pet Snacks And Treats Market by Country
8.2.4.1 Germany Pet Snacks And Treats Market
8.2.4.1.1 Germany Pet Snacks And Treats Market by Product
8.2.4.1.2 Germany Pet Snacks And Treats Market by Pet Type
8.2.4.1.3 Germany Pet Snacks And Treats Market by Distribution Channel
8.2.4.2 UK Pet Snacks And Treats Market
8.2.4.2.1 UK Pet Snacks And Treats Market by Product
8.2.4.2.2 UK Pet Snacks And Treats Market by Pet Type
8.2.4.2.3 UK Pet Snacks And Treats Market by Distribution Channel
8.2.4.3 France Pet Snacks And Treats Market
8.2.4.3.1 France Pet Snacks And Treats Market by Product
8.2.4.3.2 France Pet Snacks And Treats Market by Pet Type
8.2.4.3.3 France Pet Snacks And Treats Market by Distribution Channel
8.2.4.4 Russia Pet Snacks And Treats Market
8.2.4.4.1 Russia Pet Snacks And Treats Market by Product
8.2.4.4.2 Russia Pet Snacks And Treats Market by Pet Type
8.2.4.4.3 Russia Pet Snacks And Treats Market by Distribution Channel
8.2.4.5 Spain Pet Snacks And Treats Market
8.2.4.5.1 Spain Pet Snacks And Treats Market by Product
8.2.4.5.2 Spain Pet Snacks And Treats Market by Pet Type
8.2.4.5.3 Spain Pet Snacks And Treats Market by Distribution Channel
8.2.4.6 Italy Pet Snacks And Treats Market
8.2.4.6.1 Italy Pet Snacks And Treats Market by Product
8.2.4.6.2 Italy Pet Snacks And Treats Market by Pet Type
8.2.4.6.3 Italy Pet Snacks And Treats Market by Distribution Channel
8.2.4.7 Rest of Europe Pet Snacks And Treats Market
8.2.4.7.1 Rest of Europe Pet Snacks And Treats Market by Product
8.2.4.7.2 Rest of Europe Pet Snacks And Treats Market by Pet Type
8.2.4.7.3 Rest of Europe Pet Snacks And Treats Market by Distribution Channel
8.3 Asia Pacific Pet Snacks And Treats Market
8.3.1 Asia Pacific Pet Snacks And Treats Market by Product
8.3.1.1 Asia Pacific Eatable Market by Country
8.3.1.2 Asia Pacific Chewable Market by Country
8.3.2 Asia Pacific Pet Snacks And Treats Market by Pet Type
8.3.2.1 Asia Pacific Dogs Market by Country
8.3.2.2 Asia Pacific Cats Market by Country
8.3.2.3 Asia Pacific Other Pet Type Market by Country
8.3.3 Asia Pacific Pet Snacks And Treats Market by Distribution Channel
8.3.3.1 Asia Pacific Pet Specialty Stores Market by Country
8.3.3.2 Asia Pacific Supermarkets & Hypermarkets Market by Country
8.3.3.3 Asia Pacific Online Market by Country
8.3.3.4 Asia Pacific Other Distribution Channel Market by Country
8.3.4 Asia Pacific Pet Snacks And Treats Market by Country
8.3.4.1 China Pet Snacks And Treats Market
8.3.4.1.1 China Pet Snacks And Treats Market by Product
8.3.4.1.2 China Pet Snacks And Treats Market by Pet Type
8.3.4.1.3 China Pet Snacks And Treats Market by Distribution Channel
8.3.4.2 Japan Pet Snacks And Treats Market
8.3.4.2.1 Japan Pet Snacks And Treats Market by Product
8.3.4.2.2 Japan Pet Snacks And Treats Market by Pet Type
8.3.4.2.3 Japan Pet Snacks And Treats Market by Distribution Channel
8.3.4.3 India Pet Snacks And Treats Market
8.3.4.3.1 India Pet Snacks And Treats Market by Product
8.3.4.3.2 India Pet Snacks And Treats Market by Pet Type
8.3.4.3.3 India Pet Snacks And Treats Market by Distribution Channel
8.3.4.4 South Korea Pet Snacks And Treats Market
8.3.4.4.1 South Korea Pet Snacks And Treats Market by Product
8.3.4.4.2 South Korea Pet Snacks And Treats Market by Pet Type
8.3.4.4.3 South Korea Pet Snacks And Treats Market by Distribution Channel
8.3.4.5 Australia Pet Snacks And Treats Market
8.3.4.5.1 Australia Pet Snacks And Treats Market by Product
8.3.4.5.2 Australia Pet Snacks And Treats Market by Pet Type
8.3.4.5.3 Australia Pet Snacks And Treats Market by Distribution Channel
8.3.4.6 Malaysia Pet Snacks And Treats Market
8.3.4.6.1 Malaysia Pet Snacks And Treats Market by Product
8.3.4.6.2 Malaysia Pet Snacks And Treats Market by Pet Type
8.3.4.6.3 Malaysia Pet Snacks And Treats Market by Distribution Channel
8.3.4.7 Rest of Asia Pacific Pet Snacks And Treats Market
8.3.4.7.1 Rest of Asia Pacific Pet Snacks And Treats Market by Product
8.3.4.7.2 Rest of Asia Pacific Pet Snacks And Treats Market by Pet Type
8.3.4.7.3 Rest of Asia Pacific Pet Snacks And Treats Market by Distribution Channel
8.4 LAMEA Pet Snacks And Treats Market
8.4.1 LAMEA Pet Snacks And Treats Market by Product
8.4.1.1 LAMEA Eatable Market by Country
8.4.1.2 LAMEA Chewable Market by Country
8.4.2 LAMEA Pet Snacks And Treats Market by Pet Type
8.4.2.1 LAMEA Dogs Market by Country
8.4.2.2 LAMEA Cats Market by Country
8.4.2.3 LAMEA Other Pet Type Market by Country
8.4.3 LAMEA Pet Snacks And Treats Market by Distribution Channel
8.4.3.1 LAMEA Pet Specialty Stores Market by Country
8.4.3.2 LAMEA Supermarkets & Hypermarkets Market by Country
8.4.3.3 LAMEA Online Market by Country
8.4.3.4 LAMEA Other Distribution Channel Market by Country
8.4.4 LAMEA Pet Snacks And Treats Market by Country
8.4.4.1 Brazil Pet Snacks And Treats Market
8.4.4.1.1 Brazil Pet Snacks And Treats Market by Product
8.4.4.1.2 Brazil Pet Snacks And Treats Market by Pet Type
8.4.4.1.3 Brazil Pet Snacks And Treats Market by Distribution Channel
8.4.4.2 Argentina Pet Snacks And Treats Market
8.4.4.2.1 Argentina Pet Snacks And Treats Market by Product
8.4.4.2.2 Argentina Pet Snacks And Treats Market by Pet Type
8.4.4.2.3 Argentina Pet Snacks And Treats Market by Distribution Channel
8.4.4.3 UAE Pet Snacks And Treats Market
8.4.4.3.1 UAE Pet Snacks And Treats Market by Product
8.4.4.3.2 UAE Pet Snacks And Treats Market by Pet Type
8.4.4.3.3 UAE Pet Snacks And Treats Market by Distribution Channel
8.4.4.4 Saudi Arabia Pet Snacks And Treats Market
8.4.4.4.1 Saudi Arabia Pet Snacks And Treats Market by Product
8.4.4.4.2 Saudi Arabia Pet Snacks And Treats Market by Pet Type
8.4.4.4.3 Saudi Arabia Pet Snacks And Treats Market by Distribution Channel
8.4.4.5 South Africa Pet Snacks And Treats Market
8.4.4.5.1 South Africa Pet Snacks And Treats Market by Product
8.4.4.5.2 South Africa Pet Snacks And Treats Market by Pet Type
8.4.4.5.3 South Africa Pet Snacks And Treats Market by Distribution Channel
8.4.4.6 Nigeria Pet Snacks And Treats Market
8.4.4.6.1 Nigeria Pet Snacks And Treats Market by Product
8.4.4.6.2 Nigeria Pet Snacks And Treats Market by Pet Type
8.4.4.6.3 Nigeria Pet Snacks And Treats Market by Distribution Channel
8.4.4.7 Rest of LAMEA Pet Snacks And Treats Market
8.4.4.7.1 Rest of LAMEA Pet Snacks And Treats Market by Product
8.4.4.7.2 Rest of LAMEA Pet Snacks And Treats Market by Pet Type
8.4.4.7.3 Rest of LAMEA Pet Snacks And Treats Market by Distribution Channel
Chapter 9. Company Profiles
9.1 Archer Daniels Midland Company
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launches and Product Expansions:
9.1.5.2 Acquisition and Mergers:
9.1.6 SWOT Analysis
9.2 Mars, Inc.
9.2.1 Company Overview
9.2.2 Recent strategies and developments:
9.2.2.1 Partnerships, Collaborations, and Agreements:
9.2.2.2 Product Launches and Product Expansions:
9.2.3 SWOT Analysis
9.3 Nestle S.A.
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segmental and Regional Analysis
9.3.4 Research & Development Expenses
9.3.5 Recent strategies and developments:
9.3.5.1 Product Launches and Expansion:
9.3.6 SWOT Analysis
9.4 The Colgate Palmolive Company
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 Recent strategies and developments:
9.4.5.1 Product Launches and Expansion:
9.4.5.2 Partnerships, Collaborations, and Agreements:
9.4.5.3 Acquisition and Mergers:
9.4.6 SWOT Analysis
9.5 General Mills, Inc.
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 SWOT Analysis
9.6 The Wellness Pet Company (Clearlake Capital Group, L.P.)
9.6.1 Company Overview
9.6.2 Recent strategies and developments:
9.6.2.1 Product Launches and Product Expansions:
9.6.3 SWOT Analysis
9.7 Spectrum Brands Holdings, Inc.
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expenses
9.7.5 Recent strategies and developments:
9.7.5.1 Acquisition and Mergers:
9.7.6 SWOT Analysis
9.8 The J.M. Smucker Company
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental and Regional Analysis
9.9 Unicharm Corporation
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Segmental and Regional Analysis
9.9.4 Research & Development Expenses
9.9.5 SWOT Analysis
9.10. Diamond Pet Foods, Inc.
9.10.1 Company Overview
Chapter 10. Winning Imperatives of Pet Snacks And Treats Market

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