Global Pet Calming Products Market Size, Share & Industry Trends Analysis Report By Pet Type, By Distribution Channel (Offline and Online), By Type (Snacks & Treats, Food & Supplements, Gel & Ointment, Spray & Mist), By Regional Outlook and Forecast, 202

Global Pet Calming Products Market Size, Share & Industry Trends Analysis Report By Pet Type, By Distribution Channel (Offline and Online), By Type (Snacks & Treats, Food & Supplements, Gel & Ointment, Spray & Mist), By Regional Outlook and Forecast, 2022 - 2028

The Global Pet Calming Products Market size is expected to reach $20.6 billion by 2028, rising at a market growth of 5.6% CAGR during the forecast period.

Awareness that dogs, like people, may feel stress, anxiety, and behavioral disorders has increased the number of pet owners seeking remedies to assist their pets in managing these conditions. In turn, this increases the need for pet-calming products. Lifestyle changes, the humanization of pets, the influence of the pandemic on human-animal relationships, and the efficacy of the products are all significant market drivers.

Pets get anxious, just like people do. Even though it’s not fun, anxiety is a normal and healthy feeling. All dog breeds can get nervous, but each dog may feel it differently. Even though all dogs sometimes worry, a dog with too much worry could develop an anxiety disorder if it isn’t treated. If one doesn’t deal with a dog’s anxiety, it can lead to behavioral and other problems.

Pets can be anxious for several different reasons. Anxiety in dogs is usually caused by fear, being alone, or getting older. Loud noises, strange people or animals, visual cues like hats or umbrellas, new or strange places, specific situations like going to the vet or riding in a car, and surfaces like grass and wood floors can all cause fear-based anxiety. Although certain pets may react briefly to these things, they may have a bigger effect on already nervous dogs.

It is believed that some dogs suffer from separation anxiety. Dogs suffering from separation anxiety cannot find solace when left alone or separated from their family. This anxiousness frequently shows as unwanted behaviors, such as peeing and defecating in the home, trashing furniture and furnishings, and barking.

COVID-19 Impact Analysis

During the COVID-19, the outbreak impacted nearly every business significantly. The economy around the world was negatively impacted by the pandemic, which interrupted the majority of veterinary medicine production businesses. COVID-19 has reduced veterinary activities such as continuous immunization and routine health checks. The reduced checkups and availability of veterinaries and the professional diagnosis of anxiety in pets, combined with the minimal production of these pet calming products, declined the market growth in the initial phase of the pandemic.

Market Growth Factors

Rising number of pet adoption with increased spending on their welfare

Cats and dogs are among the most prevalent domesticated animals for human companionship, and their relationships with humans often confer mental health advantages on both parties. In response to the spread of COVID-19, social distancing measures such as the working-from-home policy have been strengthened globally. Coupled with a rise in unemployment, the average number of hours spent at home per day by the general population has grown significantly, which has given a rise in dog and cat adoptions from animal shelters. Hence, this is boosting the market growth.

The usage of organic and premium products

In recent decades, as the "humanization" of pets has expanded, so has the amount spent by consumers on their pets' healthcare. This rise in pet ownership gives the pet-care ecosystem, which involves retail chains, food and services for pets, and pet care services, the boost it needs. Also, more and more people think of their pets as a member of the family and choose products based on what their dogs need. Thus, with the usage of organic and high-quality pet care products, the market for pet calming products is expected to surge.

Market Restraining Factors

Lack of professional veterinarians especially in remote areas

Small and medium-sized livestock enterprises frequently lack the financial resources to pay for veterinary treatment, which reduces demand and makes it difficult for veterinary clinics to stay profitable. The low demand for veterinary services shows that it is difficult or impossible for rural veterinarians to earn a living owing to the volume of business. Thus, professionals hesitate to purchase or develop new enterprises in these industries. The scarcity of veterinarians from the aforementioned factors prominently in remote regions, will limit the market's growth as there will be no proper diagnosis or treatment for issues like anxiety.

Pet Type Outlook

Based on pet type, the pet calming products market is segmented into dog, cat and others. This is because dogs are the most common pet in the world, with one in three families having one. The combination of more excellent knowledge of pet anxiety, increasing pet ownership, lifestyle changes, and a desire for natural therapies has increased the demand for pet calming solutions for dogs. Since individuals have become more active and busy, they are increasingly bringing their dogs to work, vacations, and social activities, which can be the cause for increased anxiety attacks in dogs and high demand for these products, thereby surging the segment's growth.

Type Outlook

On the basis of Type, the pet calming products market is divided into food & supplements, snacks & treats, gel & ointment, spray & mist and others. The snacks & treats segment held the highest revenue share in the pet calming market in 2021. This is because these items are simple to administer to pets and may be added to their usual diet. These may be given to pets as a reward or a means to calm them down in stressful situations without specific equipment or training. In addition, several pet-soothing snacks and treats contain natural substances with relaxing characteristics, such as herbs, vitamins, and minerals.

Distribution Channel Outlook

By distribution channel, the pet calming products market is classified into offline and online. The online segment garnered a prominent revenue share in the pet calming market in 2021. This is because internet retailers provide ease of shopping at any time and from any location. This is particularly useful for consumers who reside in remote places or are too busy to visit physical establishments during business hours. Also, many online stores provide lucrative discounts and offers, which attracts many people to this distribution channel.

Regional Outlook

Region-wise, the pet calming products market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America region registered the highest revenue share in the pet calming market in 2021. This is owing to the increasing pet ownership rates, which have raised demands for such products. In addition, pet owners in this region are spending a huge sum of money on non-veterinary services, like grooming, insurance, boarding, and training. Increasing urbanization, demanding schedules, and increased knowledge and education regarding calming pet solutions are significant drivers boosting the market growth in this region.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Virbac, Zoetis, Inc., Ceva Santé Animale, NOW Foods, Inc., PetHonesty (Vestar Capital Partners), Nestlé Purina Petcare Company (Nestle S.A), PetIQ, Inc., Swedencare (Garmon Corporation) and Health & Happiness (H&H) Group International Holdings Ltd. (Zesty Paws)

Scope of the Study

Market Segments covered in the Report:

By Pet Type

  • Dog
  • Cat
  • Others
By Distribution Channel
  • Offline
  • Online
By Type
  • Snacks & Treats
  • Food & Supplements
  • Gel & Ointment
  • Spray & Mist
  • Others
By Geography
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • Virbac
  • Zoetis, Inc.
  • Ceva Santé Animale
  • NOW Foods, Inc.
  • PetHonesty (Vestar Capital Partners)
  • Nestlé Purina Petcare Company (Nestle S.A)
  • PetIQ, Inc.
  • Swedencare (Garmon Corporation)
  • Health & Happiness (H&H) Group International Holdings Ltd. (Zesty Paws)
Unique Offerings from KBV Research
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Pet Calming Products Market, by Pet Type
1.4.2 Global Pet Calming Products Market, by Distribution Channel
1.4.3 Global Pet Calming Products Market, by Type
1.4.4 Global Pet Calming Products Market, by Geography
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition & scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Global Pet Calming Products Market by Pet Type
3.1 Global Dog Market by Region
3.2 Global Cat Market by Region
3.3 Global Others Market by Region
Chapter 4. Global Pet Calming Products Market by Distribution Channel
4.1 Global Offline Market by Region
4.2 Global Online Market by Region
Chapter 5. Global Pet Calming Products Market by Type
5.1 Global Snacks & Treats Market by Region
5.2 Global Food & Supplements Market by Region
5.3 Global Gel & Ointment Market by Region
5.4 Global Spray & Mist Market by Region
5.5 Global Others Market by Region
Chapter 6. Global Pet Calming Products Market by Region
6.1 North America Pet Calming Products Market
6.1.1 North America Pet Calming Products Market by Pet Type
6.1.1.1 North America Dog Market by Country
6.1.1.2 North America Cat Market by Country
6.1.1.3 North America Others Market by Country
6.1.2 North America Pet Calming Products Market by Distribution Channel
6.1.2.1 North America Offline Market by Country
6.1.2.2 North America Online Market by Country
6.1.3 North America Pet Calming Products Market by Type
6.1.3.1 North America Snacks & Treats Market by Country
6.1.3.2 North America Food & Supplements Market by Country
6.1.3.3 North America Gel & Ointment Market by Country
6.1.3.4 North America Spray & Mist Market by Country
6.1.3.5 North America Others Market by Country
6.1.4 North America Pet Calming Products Market by Country
6.1.4.1 US Pet Calming Products Market
6.1.4.1.1 US Pet Calming Products Market by Pet Type
6.1.4.1.2 US Pet Calming Products Market by Distribution Channel
6.1.4.1.3 US Pet Calming Products Market by Type
6.1.4.2 Canada Pet Calming Products Market
6.1.4.2.1 Canada Pet Calming Products Market by Pet Type
6.1.4.2.2 Canada Pet Calming Products Market by Distribution Channel
6.1.4.2.3 Canada Pet Calming Products Market by Type
6.1.4.3 Mexico Pet Calming Products Market
6.1.4.3.1 Mexico Pet Calming Products Market by Pet Type
6.1.4.3.2 Mexico Pet Calming Products Market by Distribution Channel
6.1.4.3.3 Mexico Pet Calming Products Market by Type
6.1.4.4 Rest of North America Pet Calming Products Market
6.1.4.4.1 Rest of North America Pet Calming Products Market by Pet Type
6.1.4.4.2 Rest of North America Pet Calming Products Market by Distribution Channel
6.1.4.4.3 Rest of North America Pet Calming Products Market by Type
6.2 Europe Pet Calming Products Market
6.2.1 Europe Pet Calming Products Market by Pet Type
6.2.1.1 Europe Dog Market by Country
6.2.1.2 Europe Cat Market by Country
6.2.1.3 Europe Others Market by Country
6.2.2 Europe Pet Calming Products Market by Distribution Channel
6.2.2.1 Europe Offline Market by Country
6.2.2.2 Europe Online Market by Country
6.2.3 Europe Pet Calming Products Market by Type
6.2.3.1 Europe Snacks & Treats Market by Country
6.2.3.2 Europe Food & Supplements Market by Country
6.2.3.3 Europe Gel & Ointment Market by Country
6.2.3.4 Europe Spray & Mist Market by Country
6.2.3.5 Europe Others Market by Country
6.2.4 Europe Pet Calming Products Market by Country
6.2.4.1 Germany Pet Calming Products Market
6.2.4.1.1 Germany Pet Calming Products Market by Pet Type
6.2.4.1.2 Germany Pet Calming Products Market by Distribution Channel
6.2.4.1.3 Germany Pet Calming Products Market by Type
6.2.4.2 UK Pet Calming Products Market
6.2.4.2.1 UK Pet Calming Products Market by Pet Type
6.2.4.2.2 UK Pet Calming Products Market by Distribution Channel
6.2.4.2.3 UK Pet Calming Products Market by Type
6.2.4.3 France Pet Calming Products Market
6.2.4.3.1 France Pet Calming Products Market by Pet Type
6.2.4.3.2 France Pet Calming Products Market by Distribution Channel
6.2.4.3.3 France Pet Calming Products Market by Type
6.2.4.4 Russia Pet Calming Products Market
6.2.4.4.1 Russia Pet Calming Products Market by Pet Type
6.2.4.4.2 Russia Pet Calming Products Market by Distribution Channel
6.2.4.4.3 Russia Pet Calming Products Market by Type
6.2.4.5 Spain Pet Calming Products Market
6.2.4.5.1 Spain Pet Calming Products Market by Pet Type
6.2.4.5.2 Spain Pet Calming Products Market by Distribution Channel
6.2.4.5.3 Spain Pet Calming Products Market by Type
6.2.4.6 Italy Pet Calming Products Market
6.2.4.6.1 Italy Pet Calming Products Market by Pet Type
6.2.4.6.2 Italy Pet Calming Products Market by Distribution Channel
6.2.4.6.3 Italy Pet Calming Products Market by Type
6.2.4.7 Rest of Europe Pet Calming Products Market
6.2.4.7.1 Rest of Europe Pet Calming Products Market by Pet Type
6.2.4.7.2 Rest of Europe Pet Calming Products Market by Distribution Channel
6.2.4.7.3 Rest of Europe Pet Calming Products Market by Type
6.3 Asia Pacific Pet Calming Products Market
6.3.1 Asia Pacific Pet Calming Products Market by Pet Type
6.3.1.1 Asia Pacific Dog Market by Country
6.3.1.2 Asia Pacific Cat Market by Country
6.3.1.3 Asia Pacific Others Market by Country
6.3.2 Asia Pacific Pet Calming Products Market by Distribution Channel
6.3.2.1 Asia Pacific Offline Market by Country
6.3.2.2 Asia Pacific Online Market by Country
6.3.3 Asia Pacific Pet Calming Products Market by Type
6.3.3.1 Asia Pacific Snacks & Treats Market by Country
6.3.3.2 Asia Pacific Food & Supplements Market by Country
6.3.3.3 Asia Pacific Gel & Ointment Market by Country
6.3.3.4 Asia Pacific Spray & Mist Market by Country
6.3.3.5 Asia Pacific Others Market by Country
6.3.4 Asia Pacific Pet Calming Products Market by Country
6.3.4.1 China Pet Calming Products Market
6.3.4.1.1 China Pet Calming Products Market by Pet Type
6.3.4.1.2 China Pet Calming Products Market by Distribution Channel
6.3.4.1.3 China Pet Calming Products Market by Type
6.3.4.2 Japan Pet Calming Products Market
6.3.4.2.1 Japan Pet Calming Products Market by Pet Type
6.3.4.2.2 Japan Pet Calming Products Market by Distribution Channel
6.3.4.2.3 Japan Pet Calming Products Market by Type
6.3.4.3 India Pet Calming Products Market
6.3.4.3.1 India Pet Calming Products Market by Pet Type
6.3.4.3.2 India Pet Calming Products Market by Distribution Channel
6.3.4.3.3 India Pet Calming Products Market by Type
6.3.4.4 South Korea Pet Calming Products Market
6.3.4.4.1 South Korea Pet Calming Products Market by Pet Type
6.3.4.4.2 South Korea Pet Calming Products Market by Distribution Channel
6.3.4.4.3 South Korea Pet Calming Products Market by Type
6.3.4.5 Singapore Pet Calming Products Market
6.3.4.5.1 Singapore Pet Calming Products Market by Pet Type
6.3.4.5.2 Singapore Pet Calming Products Market by Distribution Channel
6.3.4.5.3 Singapore Pet Calming Products Market by Type
6.3.4.6 Malaysia Pet Calming Products Market
6.3.4.6.1 Malaysia Pet Calming Products Market by Pet Type
6.3.4.6.2 Malaysia Pet Calming Products Market by Distribution Channel
6.3.4.6.3 Malaysia Pet Calming Products Market by Type
6.3.4.7 Rest of Asia Pacific Pet Calming Products Market
6.3.4.7.1 Rest of Asia Pacific Pet Calming Products Market by Pet Type
6.3.4.7.2 Rest of Asia Pacific Pet Calming Products Market by Distribution Channel
6.3.4.7.3 Rest of Asia Pacific Pet Calming Products Market by Type
6.4 LAMEA Pet Calming Products Market
6.4.1 LAMEA Pet Calming Products Market by Pet Type
6.4.1.1 LAMEA Dog Market by Country
6.4.1.2 LAMEA Cat Market by Country
6.4.1.3 LAMEA Others Market by Country
6.4.2 LAMEA Pet Calming Products Market by Distribution Channel
6.4.2.1 LAMEA Offline Market by Country
6.4.2.2 LAMEA Online Market by Country
6.4.3 LAMEA Pet Calming Products Market by Type
6.4.3.1 LAMEA Snacks & Treats Market by Country
6.4.3.2 LAMEA Food & Supplements Market by Country
6.4.3.3 LAMEA Gel & Ointment Market by Country
6.4.3.4 LAMEA Spray & Mist Market by Country
6.4.3.5 LAMEA Others Market by Country
6.4.4 LAMEA Pet Calming Products Market by Country
6.4.4.1 Brazil Pet Calming Products Market
6.4.4.1.1 Brazil Pet Calming Products Market by Pet Type
6.4.4.1.2 Brazil Pet Calming Products Market by Distribution Channel
6.4.4.1.3 Brazil Pet Calming Products Market by Type
6.4.4.2 Argentina Pet Calming Products Market
6.4.4.2.1 Argentina Pet Calming Products Market by Pet Type
6.4.4.2.2 Argentina Pet Calming Products Market by Distribution Channel
6.4.4.2.3 Argentina Pet Calming Products Market by Type
6.4.4.3 UAE Pet Calming Products Market
6.4.4.3.1 UAE Pet Calming Products Market by Pet Type
6.4.4.3.2 UAE Pet Calming Products Market by Distribution Channel
6.4.4.3.3 UAE Pet Calming Products Market by Type
6.4.4.4 Saudi Arabia Pet Calming Products Market
6.4.4.4.1 Saudi Arabia Pet Calming Products Market by Pet Type
6.4.4.4.2 Saudi Arabia Pet Calming Products Market by Distribution Channel
6.4.4.4.3 Saudi Arabia Pet Calming Products Market by Type
6.4.4.5 South Africa Pet Calming Products Market
6.4.4.5.1 South Africa Pet Calming Products Market by Pet Type
6.4.4.5.2 South Africa Pet Calming Products Market by Distribution Channel
6.4.4.5.3 South Africa Pet Calming Products Market by Type
6.4.4.6 Nigeria Pet Calming Products Market
6.4.4.6.1 Nigeria Pet Calming Products Market by Pet Type
6.4.4.6.2 Nigeria Pet Calming Products Market by Distribution Channel
6.4.4.6.3 Nigeria Pet Calming Products Market by Type
6.4.4.7 Rest of LAMEA Pet Calming Products Market
6.4.4.7.1 Rest of LAMEA Pet Calming Products Market by Pet Type
6.4.4.7.2 Rest of LAMEA Pet Calming Products Market by Distribution Channel
6.4.4.7.3 Rest of LAMEA Pet Calming Products Market by Type
Chapter 7. Company Profiles
7.1 Virbac
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Regional Analysis
7.1.4 Recent strategies and developments:
7.1.4.1 Product Launches and Product Expansions:
7.2 Zoetis, Inc.
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional Analysis
7.2.4 Research & Development Expense
7.3 Ceva Santé Animale
7.3.1 Company Overview
7.3.2 Recent strategies and developments:
7.3.2.1 Product Launches and Product Expansions:
7.4 NOW Foods, Inc.
7.4.1 Company Overview
7.5 PetHonesty (Vestar Capital Partners)
7.5.1 Company Overview
7.5.2 Recent strategies and developments:
7.5.2.1 Product Launches and Product Expansions:
7.6 Nestlé Purina Petcare Company (Nestle S.A)
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental and Regional Analysis
7.6.4 Research & Development Expenses
7.6.5 Recent strategies and developments:
7.6.5.1 Product Launches and Product Expansions:
7.7 PetIQ, Inc.
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Segmental and Regional Analysis
7.7.4 Research & Development Expenses
7.8 Swedencare (Garmon Corporation)
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Segmental and Regional Analysis
7.9 Health & Happiness (H&H) Group International Holdings Ltd. (Zesty Paws)
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Segmental and Regional Analysis
7.9.4 Research & Development Expenses
7.9.5 Recent strategies and developments:
7.9.5.1 Partnerships, Collaborations, and Agreements:
7.9.5.2 Product Launches and Product Expansions:

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings