Global Laptop Accessories Market Size, Share & Trends Analysis Report By Type, By Distribution Channel (Offline and E-commerce), By End-Use (Personal and Commercial), By Regional Outlook and Forecast, 2024 - 2031
The Global Laptop Accessories Market size is expected to reach $70.2 billion by 2031, rising at a market growth of 6.7% CAGR during the forecast period. In the year 2023, the market attained a volume of 6,53,838.9 thousand units, experiencing a growth of 3.9% (2020-2023).
Memory drives contribute to significant performance improvements in laptops by reducing boot times, speeding up application launch times, and enhancing overall system responsiveness. Thus, the memory drives segment acquired $9,823.9 million revenue share in 2023. As users demand faster and more efficient computing experiences, the adoption of memory drives becomes essential.
The major strategies followed by the market participants are Product Launches as the key developmental strategy to keep pace with the changing demands of end users. For instance, In, April 2024, Logitech revealed Signature Slim K950 wireless keyboard and the Signature Slim Combo. These new accessories are designed to simplify the experience across personal and work on computers. Additionally, In, November 2023, Logitech launched a wireless ergonomic keyboard- Wave Keys. The keyboard incorporates a wave design for its keys, arranged in a compact layout and complemented by an integrated cushioned palm rest.
Based on the Analysis presented in the KBV Cardinal matrix; Microsoft Corporation is the forerunner in the Laptop Accessories Market. Companies such as HP, Inc., Logitech International S.A, Dell Technologies, Inc. are some of the key innovators in Laptop Accessories Market. In, October 2023, Logitech International S.A. launched Zone Wireless 2, a cutting-edge business headset that employs AI to provide an exceptional, two-way noise-free calling experience. Zone Wireless 2 represents Logitech's premium headset offering tailored for professional users seeking advanced technology.
Market Growth Factors
Technological breakthroughs in wireless charging technology have revolutionized how users power their devices. Wireless charging pads eliminate the need for cumbersome cables and adapters, providing a convenient solution for charging laptops and other compatible devices. Therefore, the market will grow rapidly in the coming years.
With video conferencing becoming the norm for virtual meetings and remote collaboration, webcams have become essential accessories for laptops. High-definition webcams offer clear video quality and reliable performance, allowing users to participate in video calls, virtual meetings, and online presentations with clarity and professionalism. Hence, these factors can increase demand for laptop accessories in the upcoming years.
Market Restraining Factors
Consumers face compatibility challenges when upgrading their laptops or purchasing new accessories. They need to ensure that accessories such as chargers, docking stations, external monitors, and peripherals are compatible with their existing devices or risk encountering connectivity issues and functionality limitations. Hence, these aspects will limit the demand for laptop accessories in the coming years.
By Type Analysis
Based on type, the market is bifurcated into electronic and non-electronic. The electronic segment held 80% revenue share in the market in 2023. In terms of volume, the electronic segment would utilize 7,51,801.7 thousand units of laptop accessories by 2031. With the growing need for seamless connectivity in today's digital world, electronic accessories such as docking stations, USB hubs, and wireless adapters have become essential for expanding laptop connectivity options.
By Electronic Analysis
The electronic segment is divided into charger & adapter, battery, memory drives, mouse & keyboard, audio devices, and others. The charger and adapter segment recorded a considerable 15% revenue share in the market in 2023. In terms of volume, the charger and adapter segment would utilize 1,39,331.4 thousand units of laptop accessories by 2031. With the rise of remote work, online learning, and digital entertainment, laptop adoption has reached unprecedented levels worldwide.
By Non-electronic Analysis
The non-electronic segment is further segmented into mouse pad, stand & holder, protective case, and others. In 2023, the stand and holder segment acquired a 34% revenue share in the market. In terms of volume, the stand and holder segment would utilize 1,42,581.3 thousand units of laptop accessories by 2031. The need for adaptable and portable laptop accessories that fit different work contexts has increased due to the advent of remote work and flexible work schedules.
By Distribution Channel Analysis
Based on distribution channel, the market is bifurcated into offline and e-commerce. In 2023, the e-commerce segment witnessed a substantial 39% revenue share in the market. In terms of volume, the e-commerce segment would utilize 6,30,494.1 thousand units of laptop accessories by 2031. E-commerce platforms offer an extensive selection of laptop accessories, ranging from essential peripherals like chargers and cables to specialized items such as gaming mice, ergonomic keyboards, and laptop cooling pads.
By End-use Analysis
On the basis of end-use, the market is divided into personal and commercial. The personal segment recorded the maximum 59.1% revenue share in the market in 2023. In terms of volume, the personal segment would utilize 8,17,678.9 thousand units of laptop accessories by 2031. Consumers seek accessories that reflect their unique style and personality, leading to the popularity of customizable laptop skins, keyboard covers, and trackpad stickers.
By Regional Analysis
By region, the market is segmented into North America, Europe, Asia Pacific, and LAMEA. In 2023, the Asia Pacific segment acquired a 36.4% revenue share in the market. In terms of volume, the Asia Pacific region would utilize 5,54,676.3 thousand units of laptop accessories by 2031. The Asia Pacific region is witnessing widespread adoption of technology, including laptops, across various sectors such as education, business, healthcare, and entertainment.
The competition in the laptop accessories market is typically fierce due to the high demand for various add-ons and peripherals that enhance the functionality and usability of laptops. This market encompasses a wide range of products, including laptop cases, bags, cooling pads, docking stations, external hard drives, and more.
Recent Strategies Deployed in the Market
- Apr-2024: Logitech revealed Signature Slim K950 wireless keyboard and the Signature Slim Combo. These new accessories are designed to simplify the experience across personal and work on computers. The Signature Slim products promise to look good in both the home and office and are designed for people with a single workspace for both professional and personal tasks. The new products would allow users to type and click across home desktops as well as work laptops with a single tap. The keyboard keys and the mouse clicks are not very noisy and the SmartWheel feature offers fast and precise scrolling.
- Jan-2024: HP, Inc. introduced an extensive array of HyperX accessories, encompassing the Cloud Mini headsets, Clutch Tanto Mini Wired Controller, Alloy Rise Keyboard, Pulsefire Haste 2 Mini mouse, and Knight and Delta Gaming Backpacks. The Cloud Mini headsets are designed with a focus on comfort and safety, incorporating volume-limiting features. Available in both wired and wireless configurations, they provide immersive audio experiences and feature a convenient flip-to-mute microphone for crystal-clear communication.
- Dec-2023: Western Digital Corporation unveiled a variety of new storage solutions under the SanDisk brand. This lineup encompasses the SanDisk Ultra Dual Drive Go, SanDisk Ultra microSD UHS-I card, and SanDisk PRO-CINEMA CFexpress Type B card. The new range of products are designed to provide users with the versatility to capture and store numerous photos, seamlessly accessing them across a range of USB Type-C and Type-A devices, including smartphones, tablets, and computers.
- Dec-2023: Western Digital Corporation revealed new SSD drive. The new SSD is targeted towards dedicated gamers seeking enhanced speed and reliability. This internal PCIe Gen4 SSD asserts to deliver transfer speeds of up to 7300MB/s, catering to the demands of high-performance gaming experiences.
- Dec-2023: Western Digital Corporation launched two new SanDisk portable SSDs, SanDisk Extreme and SanDisk Extreme PRO. Both new products are designed to meet the exacting demands of contemporary high-quality content creation. Boasting capacities of up to 2TB*, these new NVMe™ drives are ideally suited for generating exceptional content or seamlessly handling the recording and transfer of stunning 4K and 8K footage.
List of Key Companies Profiled
- Logitech International S.A
- Western Digital Corporation
- HP, Inc.
- ASUSTeK Computer Inc.
- Dell Technologies, Inc.
- Eaton Corporation PLC (Tripp Lite)
- Kingston Technology Company, Inc.
- Seagate Technology LLC
- Microsoft Corporation
- Lenovo Group Limited
Global Laptop Accessories Market Report Segmentation
By Type (Volume, Thousand Units, USD Billion, 2020-2031)
- Electronic
- Memory Drives
- Battery
- Charger & Adapter
- Audio Devices
- Mouse & Keyboard
- Others
- Non-electronic
- Stand & Holder
- Protective Case
- Mouse Pad
- Others
By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2031)
By End-use (Volume, Thousand Units, USD Billion, 2020-2031)
By Geography (Volume, Thousand Units, USD Billion, 2020-2031)
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA