Global Hummus Market Size, Share & Trends Analysis Report By Distribution Channel, By Packaging, By Product, By Regional Outlook and Forecast, 2024 - 2031
The Global Hummus Market size is expected to reach $10.2 billion by 2031, rising at a market growth of 14.5% CAGR during the forecast period. In the year 2023, the market attained a volume of 155,761.6 tonnes, experiencing a growth of 13.6% (2020-2023).
North America, particularly the United States, has seen a significant rise in demand for hummus due to its rich protein content, versatility, and association with Mediterranean and Middle Eastern cuisines. The region’s well-established retail infrastructure, including supermarkets, hypermarkets, and an expanding number of online grocery platforms, has further facilitated easy access to a wide range of hummus products. Thus, the North America segment procured 40% revenue share in the market in 2023. In terms of volume, the North America region is expected to be utilize 122,867.3 tonnes of Hummus by the year 2031. This can be attributed to the growing popularity of plant-based, healthy eating trends across the region, with consumers increasingly turning to hummus as a nutritious snack or meal component.
Health and wellness have become central to consumer lifestyles, with individuals actively seeking foods that support their physical and mental well-being. This shift is driven by an increased awareness of the link between diet and health, supported by a growing body of research and widespread access to nutritional information.
Additionally, Hummus, a quintessential component of Mediterranean cuisine, has become a symbol of this diet's nutritional appeal. Its main ingredient, chickpeas, provides plant-based protein and fiber, making it a satisfying and health-conscious option. Thus, the global embrace of the Mediterranean diet has significantly propelled the popularity of hummus.
However, Hummus is made using high-quality ingredients such as chickpeas, tahini (sesame paste), olive oil, and a variety of spices, all of which are essential for maintaining its authentic taste and texture. These ingredients, especially tahini and olive oil, are often costly due to the complexities of their production processes and the high demand for these items in other industries. Hence, these cost variations may obstruct the expansion of the market.
Product Outlook
Based on product, the hummus market is classified into classic hummus, roasted garlic hummus, white bean hummus, black olive hummus, and others. The classic hummus segment garnered 43% revenue share in the market in 2023. In terms of volume, 187,383.2 tonnes of Hummus are expected to be utilized by the year 2031. As the original and most recognizable form of hummus, it benefits from its simplicity and versatility. Classic hummus is favored for its mild, creamy flavor, which makes it an ideal dip, spread, or ingredient in various dishes.
Packaging Outlook
On the basis of packaging, the market is divided into tubs & cups, jars & bottles, and others. The jars & bottles segment recorded 38% revenue share in the market in 2023. In terms of volume, 135,894.4 tonnes of Hummus are expected to be utilize in Jars & bottles packaging by the year 2031. Glass jars and bottles, in particular, are perceived as higher-quality, environmentally friendly, and more visually appealing options compared to plastic containers.
Distribution Channel Outlook
By distribution channel, the market is segmented into supermarkets & hypermarkets, convenience stores, online retailers, and others. The supermarkets & hypermarkets segment witnessed 51% revenue share in the market in 2023. In terms of volume, 169,685.8 tonnes of Hummus are expected to be sold by the year 2031. These retail outlets are the primary point of sale for hummus, offering a wide range of brands and flavors, often in prominent locations within the store.
Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment acquired 31% revenue share in the market in 2023. In terms of volume, the Europe is expected to be utilize 84,071.3tonnes of Hummus by the year 2031. Hummus has become a staple in many European diets, particularly in countries like the United Kingdom, Germany, and France, where Mediterranean food influences have gained significant traction.
List of Key Companies Profiled
- The Kraft Heinz Company
- PepsiCo, Inc.
- Conagra Brands, Inc.
- Nestle S.A.
- Unilever PLC
- Hormel Foods Corporation
- McCormick & Company, Inc.
- Hope Foods, LLC
- Cedar’s Mediterranean Foods, Inc.
- Sabra Dipping Company, LLC
Global Hummus Market Report Segmentation
By Distribution Channel (Volume, Tonnes, USD Billion, 2020-2031)
- Supermarkets & Hypermarkets
- Convenience Stores
- Online Stores
- Other Distribution Channels
By Packaging (Volume, Tonnes, USD Billion, 2020-2031)
- Tubs & Cups
- Jars & Bottles
- Other Packagings
By Product (Volume, Tonnes, USD Billion, 2020-2031)
- Classic Hummus
- Roasted Garlic Hummus
- White Bean Hummus
- Black Olive Hummus
- Other Products
By Geography (Volume, Tonnes, USD Billion, 2020-2031)
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA