Market Research

Global Herbal Dietary Supplement Market Size, Share & Trends Analysis Report By End User (Home Use, Clinics, and Hospitals), By Product Type (Tablets & Capsules, Powders, Shakes, and Others), By Regional Outlook and Forecast, 2024 - 2031

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from $3,600 175 Pages Knowledge Based Value (KBV) Research July, 2024 KBV19028726
Best Price Guarantee
Price from $3,600
Length 175 Pages
Publisher Knowledge Based Value (KBV) Research
Published Date July, 2024
SKU KBV19028726

Global Herbal Dietary Supplement Market Size, Share & Trends Analysis Report By End User (Home Use, Clinics, and Hospitals), By Product Type (Tablets & Capsules, Powders, Shakes, and Others), By Regional Outlook and Forecast, 2024 - 2031


The Global Herbal Dietary Supplement Market size is expected to reach $18.3 billion by 2031, rising at a market growth of 6.9% CAGR during the forecast period.

Europe has a long tradition of herbal medicine dating back centuries, with practices rooted in indigenous knowledge and traditional healing systems. This cultural heritage has fostered acceptance and familiarity with herbal remedies among European consumers. Thus, the Europe market acquired 42% revenue share in the market 2023. There is a strong emphasis on health and wellness in Europe, leading consumers to seek natural and holistic approaches to healthcare. Increasing awareness of the benefits of herbal supplements, including their potential to support immunity, manage stress, and promote overall well-being, drives demand.

Consumers are increasingly aware of the potential health risks of synthetic chemicals and additives in conventional products. This awareness leads them to seek natural and organic alternatives, considered safer and healthier options.

Additionally, there is a growing shift towards preventive healthcare, where individuals seek to maintain their health and well-being through proactive measures rather than reactive treatments. Herbal dietary supplements are perceived as natural, preventive solutions that support overall health and vitality. Therefore, increasing health awareness and wellness trends propels the market’s growth.

However, many herbal supplement ingredients are sourced from plants with specific growing seasons. Climate conditions, environmental factors, and agricultural practices can impact the quantity and quality of harvested raw materials annually. Hence, the limited availability of raw materials hinders the market’s growth.

End User Outlook

Based on end user, the market is segmented into clinics, hospitals, and home use. The clinics segment attained 35% revenue share in the market in 2023. Clinics and healthcare providers are increasingly integrating herbal supplements into holistic treatment plans.

Product Outlook

On the basis of product type, the is segmented into powders, shakes, tablets & capsules, and others. The tablets & capsules segment recorded 38% revenue share in the market in 2023. Tablets and capsules are convenient forms of delivery that offer ease of consumption.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the North America region generated 28% revenue share in the market. The North American sports nutrition and dietary supplements industry is expanding, with athletes and fitness enthusiasts incorporating herbal supplements into their routines.

List of Key Companies Profiled
  • Amway Corporation
  • Jarrow Formulas, Inc.
  • Nature's Sunshine Products, Inc.
  • Herbalife International, Inc.
  • Nature's Way Products LLC (Dr. Willmar Schwabe GmbH & Co. KG)
  • Pure Essence Labs
  • GNC Holdings, LLC (Harbin Pharmaceutical Group)
  • Pharmavite LLC (Otsuka Pharmaceutical Co., Ltd.)
  • Renew Life Formulas, LLC. (The Clorox Company)
  • Swanson Health Products, Inc. (Swander Pace Capital)
Global Herbal Dietary Supplement Market Report Segmentation

By End User
  • Home Use
  • Clinics
  • Hospitals
By Product Type
  • Tablets & Capsules
  • Powders
  • Shakes
  • Others
By Geography
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Herbal Dietary Supplement Market, by End User
1.4.2 Global Herbal Dietary Supplement Market, by Product Type
1.4.3 Global Herbal Dietary Supplement Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Global Herbal Dietary Supplement Market, by End User
4.1 Global Home Use Market, by Region
4.2 Global Clinics Market, by Region
4.3 Global Hospitals Market, by Region
Chapter 5. Global Herbal Dietary Supplement Market, by Product Type
5.1 Global Tablets & Capsules Market, by Region
5.2 Global Powders Market, by Region
5.3 Global Shakes Market, by Region
5.4 Global Others Market, by Region
Chapter 6. Global Herbal Dietary Supplement Market, by Region
6.1 North America Herbal Dietary Supplement Market
6.1.1 North America Herbal Dietary Supplement Market, by End User
6.1.1.1 North America Home Use Market, by Country
6.1.1.2 North America Clinics Market, by Country
6.1.1.3 North America Hospitals Market, by Country
6.1.2 North America Herbal Dietary Supplement Market, by Product Type
6.1.2.1 North America Tablets & Capsules Market, by Country
6.1.2.2 North America Powders Market, by Country
6.1.2.3 North America Shakes Market, by Country
6.1.2.4 North America Others Market, by Country
6.1.3 North America Herbal Dietary Supplement Market, by Country
6.1.3.1 US Herbal Dietary Supplement Market
6.1.3.1.1 US Herbal Dietary Supplement Market, by End User
6.1.3.1.2 US Herbal Dietary Supplement Market, by Product Type
6.1.3.2 Canada Herbal Dietary Supplement Market
6.1.3.2.1 Canada Herbal Dietary Supplement Market, by End User
6.1.3.2.2 Canada Herbal Dietary Supplement Market, by Product Type
6.1.3.3 Mexico Herbal Dietary Supplement Market
6.1.3.3.1 Mexico Herbal Dietary Supplement Market, by End User
6.1.3.3.2 Mexico Herbal Dietary Supplement Market, by Product Type
6.1.3.4 Rest of North America Herbal Dietary Supplement Market
6.1.3.4.1 Rest of North America Herbal Dietary Supplement Market, by End User
6.1.3.4.2 Rest of North America Herbal Dietary Supplement Market, by Product Type
6.2 Europe Herbal Dietary Supplement Market
6.2.1 Europe Herbal Dietary Supplement Market, by End User
6.2.1.1 Europe Home Use Market, by Country
6.2.1.2 Europe Clinics Market, by Country
6.2.1.3 Europe Hospitals Market, by Country
6.2.2 Europe Herbal Dietary Supplement Market, by Product Type
6.2.2.1 Europe Tablets & Capsules Market, by Country
6.2.2.2 Europe Powders Market, by Country
6.2.2.3 Europe Shakes Market, by Country
6.2.2.4 Europe Others Market, by Country
6.2.3 Europe Herbal Dietary Supplement Market, by Country
6.2.3.1 Germany Herbal Dietary Supplement Market
6.2.3.1.1 Germany Herbal Dietary Supplement Market, by End User
6.2.3.1.2 Germany Herbal Dietary Supplement Market, by Product Type
6.2.3.2 UK Herbal Dietary Supplement Market
6.2.3.2.1 UK Herbal Dietary Supplement Market, by End User
6.2.3.2.2 UK Herbal Dietary Supplement Market, by Product Type
6.2.3.3 France Herbal Dietary Supplement Market
6.2.3.3.1 France Herbal Dietary Supplement Market, by End User
6.2.3.3.2 France Herbal Dietary Supplement Market, by Product Type
6.2.3.4 Russia Herbal Dietary Supplement Market
6.2.3.4.1 Russia Herbal Dietary Supplement Market, by End User
6.2.3.4.2 Russia Herbal Dietary Supplement Market, by Product Type
6.2.3.5 Spain Herbal Dietary Supplement Market
6.2.3.5.1 Spain Herbal Dietary Supplement Market, by End User
6.2.3.5.2 Spain Herbal Dietary Supplement Market, by Product Type
6.2.3.6 Italy Herbal Dietary Supplement Market
6.2.3.6.1 Italy Herbal Dietary Supplement Market, by End User
6.2.3.6.2 Italy Herbal Dietary Supplement Market, by Product Type
6.2.3.7 Rest of Europe Herbal Dietary Supplement Market
6.2.3.7.1 Rest of Europe Herbal Dietary Supplement Market, by End User
6.2.3.7.2 Rest of Europe Herbal Dietary Supplement Market, by Product Type
6.3 Asia Pacific Herbal Dietary Supplement Market
6.3.1 Asia Pacific Herbal Dietary Supplement Market, by End User
6.3.1.1 Asia Pacific Home Use Market, by Country
6.3.1.2 Asia Pacific Clinics Market, by Country
6.3.1.3 Asia Pacific Hospitals Market, by Country
6.3.2 Asia Pacific Herbal Dietary Supplement Market, by Product Type
6.3.2.1 Asia Pacific Tablets & Capsules Market, by Country
6.3.2.2 Asia Pacific Powders Market, by Country
6.3.2.3 Asia Pacific Shakes Market, by Country
6.3.2.4 Asia Pacific Others Market, by Country
6.3.3 Asia Pacific Herbal Dietary Supplement Market, by Country
6.3.3.1 China Herbal Dietary Supplement Market
6.3.3.1.1 China Herbal Dietary Supplement Market, by End User
6.3.3.1.2 China Herbal Dietary Supplement Market, by Product Type
6.3.3.2 Japan Herbal Dietary Supplement Market
6.3.3.2.1 Japan Herbal Dietary Supplement Market, by End User
6.3.3.2.2 Japan Herbal Dietary Supplement Market, by Product Type
6.3.3.3 India Herbal Dietary Supplement Market
6.3.3.3.1 India Herbal Dietary Supplement Market, by End User
6.3.3.3.2 India Herbal Dietary Supplement Market, by Product Type
6.3.3.4 South Korea Herbal Dietary Supplement Market
6.3.3.4.1 South Korea Herbal Dietary Supplement Market, by End User
6.3.3.4.2 South Korea Herbal Dietary Supplement Market, by Product Type
6.3.3.5 Singapore Herbal Dietary Supplement Market
6.3.3.5.1 Singapore Herbal Dietary Supplement Market, by End User
6.3.3.5.2 Singapore Herbal Dietary Supplement Market, by Product Type
6.3.3.6 Malaysia Herbal Dietary Supplement Market
6.3.3.6.1 Malaysia Herbal Dietary Supplement Market, by End User
6.3.3.6.2 Malaysia Herbal Dietary Supplement Market, by Product Type
6.3.3.7 Rest of Asia Pacific Herbal Dietary Supplement Market
6.3.3.7.1 Rest of Asia Pacific Herbal Dietary Supplement Market, by End User
6.3.3.7.2 Rest of Asia Pacific Herbal Dietary Supplement Market, by Product Type
6.4 LAMEA Herbal Dietary Supplement Market
6.4.1 LAMEA Herbal Dietary Supplement Market, by End User
6.4.1.1 LAMEA Home Use Market, by Country
6.4.1.2 LAMEA Clinics Market, by Country
6.4.1.3 LAMEA Hospitals Market, by Country
6.4.2 LAMEA Herbal Dietary Supplement Market, by Product Type
6.4.2.1 LAMEA Tablets & Capsules Market, by Country
6.4.2.2 LAMEA Powders Market, by Country
6.4.2.3 LAMEA Shakes Market, by Country
6.4.2.4 LAMEA Others Market, by Country
6.4.3 LAMEA Herbal Dietary Supplement Market, by Country
6.4.3.1 Brazil Herbal Dietary Supplement Market
6.4.3.1.1 Brazil Herbal Dietary Supplement Market, by End User
6.4.3.1.2 Brazil Herbal Dietary Supplement Market, by Product Type
6.4.3.2 Argentina Herbal Dietary Supplement Market
6.4.3.2.1 Argentina Herbal Dietary Supplement Market, by End User
6.4.3.2.2 Argentina Herbal Dietary Supplement Market, by Product Type
6.4.3.3 UAE Herbal Dietary Supplement Market
6.4.3.3.1 UAE Herbal Dietary Supplement Market, by End User
6.4.3.3.2 UAE Herbal Dietary Supplement Market, by Product Type
6.4.3.4 Saudi Arabia Herbal Dietary Supplement Market
6.4.3.4.1 Saudi Arabia Herbal Dietary Supplement Market, by End User
6.4.3.4.2 Saudi Arabia Herbal Dietary Supplement Market, by Product Type
6.4.3.5 South Africa Herbal Dietary Supplement Market
6.4.3.5.1 South Africa Herbal Dietary Supplement Market, by End User
6.4.3.5.2 South Africa Herbal Dietary Supplement Market, by Product Type
6.4.3.6 Nigeria Herbal Dietary Supplement Market
6.4.3.6.1 Nigeria Herbal Dietary Supplement Market, by End User
6.4.3.6.2 Nigeria Herbal Dietary Supplement Market, by Product Type
6.4.3.7 Rest of LAMEA Herbal Dietary Supplement Market
6.4.3.7.1 Rest of LAMEA Herbal Dietary Supplement Market, by End User
6.4.3.7.2 Rest of LAMEA Herbal Dietary Supplement Market, by Product Type
Chapter 7. Company Profiles
7.1 Amway Corporation
7.1.1 Company Overview
7.1.2 Recent strategies and developments:
7.1.2.1 Partnerships, Collaborations, and Agreements:
7.1.2.2 Product Launches and Product Expansions:
7.1.3 SWOT Analysis
7.2 Jarrow Formulas, Inc.
7.2.1 Company Overview
7.3 Nature's Sunshine Products, Inc.
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expenses
7.3.5 Recent strategies and developments:
7.3.5.1 Product Launches and Product Expansions:
7.3.6 SWOT Analysis
7.4 Herbalife International, Inc.
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Regional Analysis
7.4.4 Recent strategies and developments:
7.4.4.1 Product Launches and Product Expansions:
7.5 Nature's Way Products LLC (Dr. Willmar Schwabe GmbH & Co. KG)
7.5.1 Company Overview
7.5.2 Recent strategies and developments:
7.5.2.1 Product Launches and Product Expansions:
7.5.2.2 Acquisition and Mergers:
7.5.3 SWOT Analysis
7.6 Pure Essence Labs
7.6.1 Company Overview
7.6.2 SWOT Analysis
7.7 GNC Holdings, LLC (Harbin Pharmaceutical Group)
7.7.1 Company Overview
7.7.2 Recent strategies and developments:
7.7.2.1 Partnerships, Collaborations, and Agreements:
7.8 Pharmavite LLC (Otsuka Pharmaceutical Co., Ltd.)
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Segmental & Regional Analysis
7.8.4 Research & Development Expense
7.8.5 Recent strategies and developments:
7.8.5.1 Geographical Expansions:
7.8.6 SWOT Analysis
7.9 The Clorox Company (Renew Life Formulas, LLC.)
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Segmental and Regional Analysis
7.9.4 Research & Development Expense
7.9.5 SWOT Analysis
7.10. Swanson Health Products, Inc. (Swander Pace Capital)
7.10.1 Company Overview
7.10.2 SWOT Analysis
Chapter 8. Winning Imperatives for Herbal Dietary Supplement Market

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