Global Healthy Fruit and Vegetable Chips Market Size, Share & Trends Analysis Report By Distribution Channel (Offline, and Online), By Product, By Regional Outlook and Forecast, 2024 - 2031
The Global Healthy Fruit And Vegetable Chips Market size is expected to reach $22.9 billion by 2031, rising at a market growth of 7.7% CAGR during the forecast period. In the year 2023, the market attained a volume of 3,07,131.8 tonnes, experiencing a growth of 8.8% (2020-2023).
Consumer preferences have shifted substantially in favor of healthier refreshment options. Carrot chips are commonly regarded as a more healthful substitute for conventional potato chips due to their reduced caloric content and frequent inclusion of advantageous nutrients such as vitamin A, fiber, and antioxidants. Thus, the carrot segment acquired 13.7% revenue share in the market 2023. In terms of volume, the carrot segment attained a volume of 33,938.9 tonnes in the market 2023.
With increasing awareness regarding the influence of dietary decisions on overall health and well-being, individuals are proactively in pursuit of healthier substitutes for conventional treats such as potato chips. Fruit and vegetable chips have gained popularity because they are perceived as natural and minimally processed.
Additionally, health food stores and specialty retailers have become key outlets for healthy snack options, including fruit and vegetable chips. These stores cater to health-conscious consumers who prioritize nutritious and wholesome food choices. Thus, these factors can assist in the expansion of the market.
However, while this appeals to health-conscious consumers seeking clean-label snacks, it also contributes to a shorter shelf life. The absence of preservatives means these chips are more susceptible to microbial growth and oxidation, leading to quicker spoilage and degradation of quality. Hence, these aspects can hamper the growth of the market.
Distribution Channel Outlook
On the basis of distribution channel, the market is bifurcated into offline and online. In 2023, the online segment witnessed 19.4% revenue share in the market. In terms of volume, the online segment attained a volume of 1,22,710.9 tonnes in the market 2028.
Product Outlook
Based on product, the market is bifurcated into vegetable and Fruit. The vegetable segment held 78.7% revenue share in the market in 2023. In terms of volume the vegetable segment would attain a volume of 3,95,968.7 tonnes in the market 2029. With increasing awareness about the importance of a healthy diet, consumers are seeking snacks that offer nutritional benefits.
Vegetable Outlook
The vegetable segment is divided into sweet potato, beetroot, carrot, tomato, spinach, kale, and others. In 2023, the tomato segment witnessed 11.1% revenue share in the market. In terms of volume the tomato segment would attain a volume of 45,472.3 tonnes in the market 2030.
Fruit Outlook
The fruit segment is divided into apple, banana, mango, pineapple, coconut, and others. In 2023, the apple segment witnessed 31.9% revenue share in the market. In terms of volume the apple segment would attain a volume of 47,085.1 in the market 2031.
Regional Outlook
By region, the market is segmented into North America, Europe, Asia Pacific, and LAMEA. In 2023, the Europe region acquired 30% revenue share in the market. In terms of volume, the Europe region would attain a volume of 1,58,865.7 tonnes in the market 2030.
List of Key Companies Profiled
- Seneca Foods Corporation
- Sunkist Growers, Inc.
- SunOpta, Inc.
- Kellanova (Kellogg Company)
- PepsiCo, Inc.
- Chaucer Foods Ltd. (Pilgrim Food Group PLC)
- Crispy Green, Inc.
- Luke's Organic
- General Mills Inc.
- Walmart, Inc.
Global Healthy Fruit And Vegetable Chips Market Report Segmentation
By Distribution Channel (Volume, Tonnes, USD Billion, 2020-2031)
By Product (Volume, Tonnes, USD Billion, 2020-2031)
- Vegetable
- Sweet Potato
- Beetroot
- Carrot
- Tomato
- Spinach
- Kale
- Others
- Fruit
- Apple
- Banana
- Mango
- Pineapple
- Coconut
- Others
By Geography (Volume, Tonnes, USD Billion, 2020-2031)
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA