Global Frozen Bakery Products Market Size, Share & Trends Analysis Report By Product Type (Cakes & Pastries, Pizza Crusts, Bread, and Others), By Distribution Channel, By Type (Ready-to-bake, Ready-to-eat, and Others), By Regional Outlook and Forecast, 20

Global Frozen Bakery Products Market Size, Share & Trends Analysis Report By Product Type (Cakes & Pastries, Pizza Crusts, Bread, and Others), By Distribution Channel, By Type (Ready-to-bake, Ready-to-eat, and Others), By Regional Outlook and Forecast, 2023 - 2030

The Global Frozen Bakery Products Market size is expected to reach $43.7 billion by 2030, rising at a market growth of 5.9% CAGR during the forecast period. In the year 2022, the market attained a volume of 3,071.1 kilo tonnes, experiencing a growth of 5.7% (2019-2022).

Bakery stores offer freshly baked goods, including bread, pastries, and cakes. The availability of a diverse range of products attracts consumers seeking convenience without compromising on taste and quality. Consequently, the bakery store segment would generate approximately 19.92% share of the market by 2030. The availability of a diverse range of products attracts consumers seeking convenience without compromising on taste and quality.

Urban dwellers often face time constraints due to demanding work schedules, long commutes, and other responsibilities. Frozen bakery products offer a quick and convenient solution for individuals with limited meal preparation or traditional baking time. Hence, growing urbanization and busy lifestyles have been pivotal factors in driving the growth of the market.

Additionally, The primary appeal of e-commerce in the frozen bakery products market lies in its convenience. Consumers can browse, choose, and order frozen bakery items from the comfort of their homes, saving time and eliminating the need for physical store visits. Thus, because of the increasing e-commerce and online retailing, the frozen bakery products market is anticipated to increase significantly.

However, The frozen nature of these products introduces complexities in the supply chain, particularly in terms of transportation and storage. Maintaining the cold chain throughout the distribution process is crucial to preserving the quality of frozen bakery products, and any disruptions can lead to quality issues. Therefore, supply chain challenges are a significant challenge that hampers the frozen bakery products market growth.

By Product Type Analysis

By product type, the market is categorized into bread, pizza crusts, cakes & pastries, and others. In 2022, the cakes & pastries segment held the 36.14% revenue share in the market. Frozen cakes & pastries provide convenience to consumers as they are pre-prepared and ready to bake. In retail, consumers can purchase frozen bakery products for home use, while foodservice establishments, such as cafes and restaurants, can leverage the convenience of frozen options in their menus.

By Distribution Channel Analysis

Based on distribution channel, the market is classified into convenience stores, supermarket & hypermarket, bakery store, online, and others. The supermarket & hypermarket segment acquired a 21.86% revenue share in the market in 2022. The extensive product variety caters to various consumer preferences and dietary needs. This appeals to consumers looking for cost-effective solutions and those who want to stock up on their favorite items, contributing to increased sales and consumption of frozen bakery products.

By Type Analysis

On the basis of type, the market is divided into ready-to-bake, ready-to-eat and others. The ready-to-bake segment dominated the market with 48.93% revenue share in 2022. The ready-to-bake segment allows consumers to experience baked goods' freshness and aroma in their homes. Consumers can add their favorite toppings, fillings, or spices, allowing for a tailored baking experience. This level of customization aligns with the growing trend of consumers seeking personalized food options.

By Regional Analysis

Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the North America region acquired a 29.73% revenue share in the market. North American consumers are increasingly seeking convenient and time-saving food solutions due to their busy lifestyles. The expansion of e-commerce platforms has facilitated the accessibility of frozen bakery products to consumers across North America. Consumers in North America are increasingly conscious of the ingredients used in their food.

Recent Strategies Deployed in the Market

• Apr-2023: Flowers Foods Inc. introduced four new bread and snacking items from its Nature’s Own®, Tastykake®, and Wonder® brands: Nature’s Own Keto Net One Loaf, Nature’s Own Perfectly Crafted® Artisan Style Everything Bun, Tastykake Dipp’n Sticks, and Wonder Bread Hawaiian Bun, aiming to meet consumer preferences. Mark Courtney, chief brand officer, emphasized the additions' alignment with the existing portfolio.
• Mar-2023: Cargill, Incorporated teamed up with Cubiq Foods, a Spanish food-tech startup, signing agreement to develop and commercialize fat technologies. This partnership aimed to innovate healthier, sustainable, and tastier plant-based food solutions.
• Feb-2023: Flowers Foods Inc. completed the acquisition of Papa Pita Bakery, a manufacturer and distributor of high-quality bread products. Through this acquisition, the company was expected to drive further manufacturing and distribution synergies for the company.
• Dec-2022: Europastry S.A. acquired Dawn Foods, the frozen bakery manufacturing business, to strengthen its American bakery portfolio. Through this acquisition, Dawn focused on driving growth in bakery ingredients in the Europe & AMEAP region. Additionally, the company continued supporting Europastry and customers in this region with Europastry's bakery.
• Jul-2022: Conagra Brands, Inc. unveiled over 50 new products this summer across its frozen, grocery, and snacks divisions. Responding to evolving consumer needs, Conagra's iconic brands developed new recipes that offered contemporary, flavorful food in innovative ways.

List of Key Companies Profiled

• Europastry S.A.
• Aryzta AG
• General Mills Inc.
• British Foods plc
• Grupo Bimbo
• Cargill, Incorporated
• Bridgford Foods Corporation
• Lantmnnen Unibake
• Conagra Brands, Inc
• Flowers Foods Inc.

Global Frozen Bakery Products Market Report Segmentation

By Product Type (Volume, Kilo Tonnes, USD Billion, 2019-2030)

• Cakes & Pastries
• Pizza Crusts
• Bread
• Others

By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2019-2030)

• Convenience Stores
• Supermarket & Hypermarket
• Bakery Store
• Online
• Others

By Type (Volume, Kilo Tonnes, USD Billion, 2019-2030)

• Ready-to-bake
• Ready-to-eat
• Others

By Geography (Volume, Kilo Tonnes, USD Billion, 2019-2030)

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe
• Asia Pacific
• China
• Japan
• India
• South Korea
• Australia
• Malaysia
• Rest of Asia Pacific
• LAMEA
• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA