Global Data Enrichment Solutions Market Size, Share & Trends Analysis Report By Deployment (Cloud and On-premise), By Enterprise Size, By End-use (IT & Telecom, Retail, BFSI, Manufacturing, Healthcare, Government, and Others), By Regional Outlook and Fore

Global Data Enrichment Solutions Market Size, Share & Trends Analysis Report By Deployment (Cloud and On-premise), By Enterprise Size, By End-use (IT & Telecom, Retail, BFSI, Manufacturing, Healthcare, Government, and Others), By Regional Outlook and Forecast, 2024 - 2031


The Global Data Enrichment Solutions Market size is expected to reach $4.3 billion by 2031, rising at a market growth of 9.7% CAGR during the forecast period.

Healthcare organizations focus on population health management initiatives to optimize care delivery, prevent chronic diseases, and reduce healthcare costs. Data enrichment solutions support population health analytics by aggregating and analyzing enriched patient data, identifying high-risk populations, monitoring health trends, and implementing targeted interventions for better health outcomes. Thus, the healthcare segment acquired 11% revenue share in the market 2023.

As digital platforms, IoT devices, social media interactions, and online transactions continue to expand, there is a significant increase in the diversity and quantity of generated data. This diverse data includes structured and unstructured data, text, images, videos, sensor data, etc.

Additionally, enriched data enables precise audience segmentation and targeting, optimizing marketing spend and resources. Therefore, the rising demand for personalized customer experiences drives the market’s growth.

However, implementing data enrichment solutions often requires substantial investments in infrastructure, including hardware, software licenses, and IT resources. Organizations need robust servers, storage systems, and networking equipment to efficiently manage and process large volumes of data. Setting up and maintaining this infrastructure entails significant upfront costs.

Deployment Outlook

On the basis of deployment, the market is segmented into cloud and on-premises. The cloud segment recorded 56% revenue share in the market in 2023. Cloud-based solutions offer scalability, allowing organizations to scale up or down their data enrichment capabilities based on business needs and data volumes.

Enterprises Size Outlook

Based on enterprise size, the market is categorized into large enterprise and SMEs. The SMEs segment witnessed 36% growth in the market in 2023. SMEs increasingly recognize the importance of data-driven insights in competing effectively in their respective markets

End-use Outlook

By end-use, the market is divided into BFSI, government, healthcare, IT & telecom, manufacturing, retail, and others. In 2023, the IT & telecom segment registered 23% revenue share in the data enrichment solutions market. IT & telecom companies manage vast data from network operations, customer interactions, and service delivery.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Asia Pacific region generated 28% revenue share in the market. Many countries in the Asia Pacific region are undergoing rapid digital transformation across industries such as finance, healthcare, retail, manufacturing, and telecommunications.

Recent Strategies Deployed in the Market
  • Aug-2024: ZoomInfo took over RingLead, a leader in data orchestration that assists organizations in managing their first- and third-party data assets. RingLead provides comprehensive data quality management and multi-vendor enrichment, helping to bridge the gap between a company's intelligence layer and its engagement layer.
  • Apr-2024: 6sense unveiled the 6dimensional Success Model™. This comprehensive framework is designed to help customers maximize the value of their investment in 6sense Revenue AI™ and achieve their revenue goals.
  • Dec-2023: Experian partnered with Samsung Ads, an advertising ecosystem encompassing hundreds of millions of smart devices across TV, mobile, and desktop, to tackle this challenge, providing marketers with the tools and insights needed to craft compelling content that resonates with the right audience at the right time. Leveraging combined expertise and precision, this collaboration aims to enhance the reach, effectiveness, and efficiency of advertising campaigns.
  • Jun-2023: ZoomInfo formed a partnership with Databricks, the Data and AI company. This partnership will deliver ZoomInfo’s comprehensive B2B data directly to customers via the Databricks Marketplace. These insights can enhance advanced technology applications, such as generative AI-based processes, which depend on high-quality data. This partnership aims to help data-centric organizations solve their most challenging go-to-market problems and accelerate their success.
  • Mar-2023: 6sense introduced a groundbreaking innovation 6sense Revenue AI™ for Sales. This new sales platform allows sellers to prioritize active accounts and access comprehensive buyer intelligence and contact data within their everyday tools, enabling them to spend less time on research and more time closing deals.
List of Key Companies Profiled
  • Demandbase, Inc.
  • Experian Information Solutions, Inc. (Experian plc)
  • Enricher.io
  • Datamatics Business Solutions Limited
  • Crunchbase Inc.
  • Cognism Limited
  • Clearbit (HubSpot, Inc.)
  • 6sense
  • ZoomInfo Technologies Inc.
  • Lusha Systems Inc.
Global Data Enrichment Solutions Market Report Segmentation

By Deployment
  • Cloud
  • On-premise
By Enterprise Size
  • Large Enterprise
  • SMEs
By End-use
  • IT & Telecom
  • Retail
  • BFSI
  • Manufacturing
  • Healthcare
  • Government
  • Others
By Geography
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Data Enrichment Solutions Market, by Deployment
1.4.2 Global Data Enrichment Solutions Market, by Enterprise Size
1.4.3 Global Data Enrichment Solutions Market, by End-use
1.4.4 Global Data Enrichment Solutions Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2023
4.2 Strategies Deployed in Data Enrichment Solutions Market
4.3 Porter Five Forces Analysis
Chapter 5. Global Data Enrichment Solutions Market by Deployment
5.1 Global Cloud Market by Region
5.2 Global On-premise Market by Region
Chapter 6. Global Data Enrichment Solutions Market by Enterprise Size
6.1 Global Large Enterprise Market by Region
6.2 Global SMEs Market by Region
Chapter 7. Global Data Enrichment Solutions Market by End-use
7.1 Global IT & Telecom Market by Region
7.2 Global Retail Market by Region
7.3 Global BFSI Market by Region
7.4 Global Manufacturing Market by Region
7.5 Global Healthcare Market by Region
7.6 Global Government Market by Region
7.7 Global Others Market by Region
Chapter 8. Global Data Enrichment Solutions Market by Region
8.1 North America Data Enrichment Solutions Market
8.1.1 North America Data Enrichment Solutions Market by Deployment
8.1.1.1 North America Cloud Market by Region
8.1.1.2 North America On-premise Market by Region
8.1.2 North America Data Enrichment Solutions Market by Enterprise Size
8.1.2.1 North America Large Enterprise Market by Country
8.1.2.2 North America SMEs Market by Country
8.1.3 North America Data Enrichment Solutions Market by End-use
8.1.3.1 North America IT & Telecom Market by Country
8.1.3.2 North America Retail Market by Country
8.1.3.3 North America BFSI Market by Country
8.1.3.4 North America Manufacturing Market by Country
8.1.3.5 North America Healthcare Market by Country
8.1.3.6 North America Government Market by Country
8.1.3.7 North America Others Market by Country
8.1.4 North America Data Enrichment Solutions Market by Country
8.1.4.1 US Data Enrichment Solutions Market
8.1.4.1.1 US Data Enrichment Solutions Market by Deployment
8.1.4.1.2 US Data Enrichment Solutions Market by Enterprise Size
8.1.4.1.3 US Data Enrichment Solutions Market by End-use
8.1.4.2 Canada Data Enrichment Solutions Market
8.1.4.2.1 Canada Data Enrichment Solutions Market by Deployment
8.1.4.2.2 Canada Data Enrichment Solutions Market by Enterprise Size
8.1.4.2.3 Canada Data Enrichment Solutions Market by End-use
8.1.4.3 Mexico Data Enrichment Solutions Market
8.1.4.3.1 Mexico Data Enrichment Solutions Market by Deployment
8.1.4.3.2 Mexico Data Enrichment Solutions Market by Enterprise Size
8.1.4.3.3 Mexico Data Enrichment Solutions Market by End-use
8.1.4.4 Rest of North America Data Enrichment Solutions Market
8.1.4.4.1 Rest of North America Data Enrichment Solutions Market by Deployment
8.1.4.4.2 Rest of North America Data Enrichment Solutions Market by Enterprise Size
8.1.4.4.3 Rest of North America Data Enrichment Solutions Market by End-use
8.2 Europe Data Enrichment Solutions Market
8.2.1 Europe Data Enrichment Solutions Market by Deployment
8.2.1.1 Europe Cloud Market by Country
8.2.1.2 Europe On-premise Market by Country
8.2.2 Europe Data Enrichment Solutions Market by Enterprise Size
8.2.2.1 Europe Large Enterprise Market by Country
8.2.2.2 Europe SMEs Market by Country
8.2.3 Europe Data Enrichment Solutions Market by End-use
8.2.3.1 Europe IT & Telecom Market by Country
8.2.3.2 Europe Retail Market by Country
8.2.3.3 Europe BFSI Market by Country
8.2.3.4 Europe Manufacturing Market by Country
8.2.3.5 Europe Healthcare Market by Country
8.2.3.6 Europe Government Market by Country
8.2.3.7 Europe Others Market by Country
8.2.4 Europe Data Enrichment Solutions Market by Country
8.2.4.1 Germany Data Enrichment Solutions Market
8.2.4.1.1 Germany Data Enrichment Solutions Market by Deployment
8.2.4.1.2 Germany Data Enrichment Solutions Market by Enterprise Size
8.2.4.1.3 Germany Data Enrichment Solutions Market by End-use
8.2.4.2 UK Data Enrichment Solutions Market
8.2.4.2.1 UK Data Enrichment Solutions Market by Deployment
8.2.4.2.2 UK Data Enrichment Solutions Market by Enterprise Size
8.2.4.2.3 UK Data Enrichment Solutions Market by End-use
8.2.4.3 France Data Enrichment Solutions Market
8.2.4.3.1 France Data Enrichment Solutions Market by Deployment
8.2.4.3.2 France Data Enrichment Solutions Market by Enterprise Size
8.2.4.3.3 France Data Enrichment Solutions Market by End-use
8.2.4.4 Russia Data Enrichment Solutions Market
8.2.4.4.1 Russia Data Enrichment Solutions Market by Deployment
8.2.4.4.2 Russia Data Enrichment Solutions Market by Enterprise Size
8.2.4.4.3 Russia Data Enrichment Solutions Market by End-use
8.2.4.5 Spain Data Enrichment Solutions Market
8.2.4.5.1 Spain Data Enrichment Solutions Market by Deployment
8.2.4.5.2 Spain Data Enrichment Solutions Market by Enterprise Size
8.2.4.5.3 Spain Data Enrichment Solutions Market by End-use
8.2.4.6 Italy Data Enrichment Solutions Market
8.2.4.6.1 Italy Data Enrichment Solutions Market by Deployment
8.2.4.6.2 Italy Data Enrichment Solutions Market by Enterprise Size
8.2.4.6.3 Italy Data Enrichment Solutions Market by End-use
8.2.4.7 Rest of Europe Data Enrichment Solutions Market
8.2.4.7.1 Rest of Europe Data Enrichment Solutions Market by Deployment
8.2.4.7.2 Rest of Europe Data Enrichment Solutions Market by Enterprise Size
8.2.4.7.3 Rest of Europe Data Enrichment Solutions Market by End-use
8.3 Asia Pacific Data Enrichment Solutions Market
8.3.1 Asia Pacific Data Enrichment Solutions Market by Deployment
8.3.1.1 Asia Pacific Cloud Market by Country
8.3.1.2 Asia Pacific On-premise Market by Country
8.3.2 Asia Pacific Data Enrichment Solutions Market by Enterprise Size
8.3.2.1 Asia Pacific Large Enterprise Market by Country
8.3.2.2 Asia Pacific SMEs Market by Country
8.3.3 Asia Pacific Data Enrichment Solutions Market by End-use
8.3.3.1 Asia Pacific IT & Telecom Market by Country
8.3.3.2 Asia Pacific Retail Market by Country
8.3.3.3 Asia Pacific BFSI Market by Country
8.3.3.4 Asia Pacific Manufacturing Market by Country
8.3.3.5 Asia Pacific Healthcare Market by Country
8.3.3.6 Asia Pacific Government Market by Country
8.3.3.7 Asia Pacific Others Market by Country
8.3.4 Asia Pacific Data Enrichment Solutions Market by Country
8.3.4.1 China Data Enrichment Solutions Market
8.3.4.1.1 China Data Enrichment Solutions Market by Deployment
8.3.4.1.2 China Data Enrichment Solutions Market by Enterprise Size
8.3.4.1.3 China Data Enrichment Solutions Market by End-use
8.3.4.2 Japan Data Enrichment Solutions Market
8.3.4.2.1 Japan Data Enrichment Solutions Market by Deployment
8.3.4.2.2 Japan Data Enrichment Solutions Market by Enterprise Size
8.3.4.2.3 Japan Data Enrichment Solutions Market by End-use
8.3.4.3 India Data Enrichment Solutions Market
8.3.4.3.1 India Data Enrichment Solutions Market by Deployment
8.3.4.3.2 India Data Enrichment Solutions Market by Enterprise Size
8.3.4.3.3 India Data Enrichment Solutions Market by End-use
8.3.4.4 South Korea Data Enrichment Solutions Market
8.3.4.4.1 South Korea Data Enrichment Solutions Market by Deployment
8.3.4.4.2 South Korea Data Enrichment Solutions Market by Enterprise Size
8.3.4.4.3 South Korea Data Enrichment Solutions Market by End-use
8.3.4.5 Singapore Data Enrichment Solutions Market
8.3.4.5.1 Singapore Data Enrichment Solutions Market by Deployment
8.3.4.5.2 Singapore Data Enrichment Solutions Market by Enterprise Size
8.3.4.5.3 Singapore Data Enrichment Solutions Market by End-use
8.3.4.6 Malaysia Data Enrichment Solutions Market
8.3.4.6.1 Malaysia Data Enrichment Solutions Market by Deployment
8.3.4.6.2 Malaysia Data Enrichment Solutions Market by Enterprise Size
8.3.4.6.3 Malaysia Data Enrichment Solutions Market by End-use
8.3.4.7 Rest of Asia Pacific Data Enrichment Solutions Market
8.3.4.7.1 Rest of Asia Pacific Data Enrichment Solutions Market by Deployment
8.3.4.7.2 Rest of Asia Pacific Data Enrichment Solutions Market by Enterprise Size
8.3.4.7.3 Rest of Asia Pacific Data Enrichment Solutions Market by End-use
8.4 LAMEA Data Enrichment Solutions Market
8.4.1 LAMEA Data Enrichment Solutions Market by Deployment
8.4.1.1 LAMEA Cloud Market by Country
8.4.1.2 LAMEA On-premise Market by Country
8.4.2 LAMEA Data Enrichment Solutions Market by Enterprise Size
8.4.2.1 LAMEA Large Enterprise Market by Country
8.4.2.2 LAMEA SMEs Market by Country
8.4.3 LAMEA Data Enrichment Solutions Market by End-use
8.4.3.1 LAMEA IT & Telecom Market by Country
8.4.3.2 LAMEA Retail Market by Country
8.4.3.3 LAMEA BFSI Market by Country
8.4.3.4 LAMEA Manufacturing Market by Country
8.4.3.5 LAMEA Healthcare Market by Country
8.4.3.6 LAMEA Government Market by Country
8.4.3.7 LAMEA Others Market by Country
8.4.4 LAMEA Data Enrichment Solutions Market by Country
8.4.4.1 Brazil Data Enrichment Solutions Market
8.4.4.1.1 Brazil Data Enrichment Solutions Market by Deployment
8.4.4.1.2 Brazil Data Enrichment Solutions Market by Enterprise Size
8.4.4.1.3 Brazil Data Enrichment Solutions Market by End-use
8.4.4.2 Argentina Data Enrichment Solutions Market
8.4.4.2.1 Argentina Data Enrichment Solutions Market by Deployment
8.4.4.2.2 Argentina Data Enrichment Solutions Market by Enterprise Size
8.4.4.2.3 Argentina Data Enrichment Solutions Market by End-use
8.4.4.3 UAE Data Enrichment Solutions Market
8.4.4.3.1 UAE Data Enrichment Solutions Market by Deployment
8.4.4.3.2 UAE Data Enrichment Solutions Market by Enterprise Size
8.4.4.3.3 UAE Data Enrichment Solutions Market by End-use
8.4.4.4 Saudi Arabia Data Enrichment Solutions Market
8.4.4.4.1 Saudi Arabia Data Enrichment Solutions Market by Deployment
8.4.4.4.2 Saudi Arabia Data Enrichment Solutions Market by Enterprise Size
8.4.4.4.3 Saudi Arabia Data Enrichment Solutions Market by End-use
8.4.4.5 South Africa Data Enrichment Solutions Market
8.4.4.5.1 South Africa Data Enrichment Solutions Market by Deployment
8.4.4.5.2 South Africa Data Enrichment Solutions Market by Enterprise Size
8.4.4.5.3 South Africa Data Enrichment Solutions Market by End-use
8.4.4.6 Nigeria Data Enrichment Solutions Market
8.4.4.6.1 Nigeria Data Enrichment Solutions Market by Deployment
8.4.4.6.2 Nigeria Data Enrichment Solutions Market by Enterprise Size
8.4.4.6.3 Nigeria Data Enrichment Solutions Market by End-use
8.4.4.7 Rest of LAMEA Data Enrichment Solutions Market
8.4.4.7.1 Rest of LAMEA Data Enrichment Solutions Market by Deployment
8.4.4.7.2 Rest of LAMEA Data Enrichment Solutions Market by Enterprise Size
8.4.4.7.3 Rest of LAMEA Data Enrichment Solutions Market by End-use
Chapter 9. Company Profiles
9.1 Demandbase, Inc.
9.1.1 Company Overview
9.1.2 Recent strategies and developments:
9.1.2.1 Partnerships, Collaborations, and Agreements:
9.1.2.2 Acquisition and Mergers:
9.1.3 SWOT Analysis
9.2 Experian Information Solutions, Inc. (Experian plc)
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Regional Analysis
9.2.4 SWOT Analysis
9.3 Enricher.io
9.3.1 Company Overview
9.3.2 SWOT Analysis
9.4 Datamatics Business Solutions Limited
9.4.1 Company Overview
9.4.2 SWOT Analysis
9.5 Crunchbase Inc.
9.5.1 Company Overview
9.5.2 SWOT Analysis
9.6 Cognism Limited
9.6.1 Company Overview
9.6.2 Recent strategies and developments:
9.6.2.1 Product Launches and Product Expansions:
9.6.2.2 Acquisition and Mergers:
9.6.3 SWOT Analysis
9.7 Clearbit, Inc. (HubSpot, Inc.)
9.7.1 Company Overview
9.7.2 Recent strategies and developments:
9.7.2.1 Product Launches and Product Expansions:
9.7.3 SWOT Analysis
9.8 6sense
9.8.1 Company Overview
9.8.2 Recent strategies and developments:
9.8.2.1 Partnerships, Collaborations, and Agreements:
9.8.2.2 Product Launches and Product Expansions:
9.8.2.3 Acquisition and Mergers:
9.8.3 SWOT Analysis
9.9 ZoomInfo Technologies Inc.
9.9.1 Company Overview
9.9.2 Recent strategies and developments:
9.9.2.1 Partnerships, Collaborations, and Agreements:
9.9.2.2 Acquisition and Mergers:
9.9.3 SWOT Analysis
9.10. Lusha Systems Inc.
9.10.1 Company Overview
9.10.2 SWOT Analysis
Chapter 10. Winning Imperatives of Data Enrichment Solutions Market

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