Europe Tongue Cleaner Market Size, Share & Trends Analysis Report By Material, By Distribution Channel (Supermarket/Hypermarket, Retail Store, Online Store, and Others), By Demographics, By Country and Growth Forecast, 2024 - 2031
The Europe Tongue Cleaner Market would witness market growth of 3.7% CAGR during the forecast period (2024-2031). In the year 2021, the Europe market's volume surged to 29,052.1 thousand units, showcasing a growth of 9.9% (2020-2023).
Plastic tongue cleaners are favored for their cost-effectiveness, making them accessible to a wide range of consumers. They are available in various colors and designs, catering to personal preferences and aesthetic considerations. Plastic tongue cleaners are often lightweight and durable, making them easy to use and maintain. They are typically made from materials like polypropylene (PP) or polyethylene (PE), which are known for their resistance to moisture and chemicals, ensuring longevity and hygiene. Hence, in France, 1,952.83 thousand units of plastic tongue cleaners utilized in 2023.
The Germany market dominated the Europe Tongue Cleaner Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $42,727 Thousands by 2031. The UK market is experiencing a CAGR of 2.8% during (2024 - 2031). Additionally, The France market would exhibit a CAGR of 4.6% during (2024 - 2031).
Cleaning the tongue regularly can enhance taste perception. Removing debris and bacteria from the taste buds allows for better interaction with flavors, enabling individuals to enjoy food and beverages more fully. Tongue cleaning complements brushing and flossing by providing comprehensive oral care. It helps maintain oral hygiene by preventing bacterial growth on the tongue, which can contribute to dental issues such as cavities and gum disease.
Research suggests that oral health is linked to systemic health. By reducing the bacterial load in the mouth, tongue cleaning may contribute to lowering the risk of systemic conditions such as cardiovascular diseases, diabetes, and respiratory infections. Cleaning the tongue helps prevent plaque accumulation on teeth and gum surfaces. Plaque buildup is a precursor to dental problems like tooth decay and gingivitis and reducing it through tongue cleaning supports overall dental health.
As oral cancer rates rise in UK, public health campaigns will likely emphasize the importance of comprehensive oral hygiene, including tongue cleaning. This can lead to greater awareness and increased demand for tongue cleaners. UK dentists and oral health professionals may more frequently recommend tongue cleaning as part of a preventive care routine, boosting the product’s market. According to the Oral Health Foundation, in 2022, new cases of mouth cancer in the UK reached 8,846. This has increased by 34% in the last decade and by 103% compared with 20 years ago. 58% of mouth cancers appear on the tongue and tonsils. 3,034 people in the UK lost their life to mouth cancer. Therefore, the region's increasing prevalence of oral problems and high ratio of dentists is driving the market's growth.
Based on Material, the market is segmented into Metal, and Plastic. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Retail Store, Online Store, and Others. Based on Demographics, the market is segmented into Adults, and Kids. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Church & Dwight Co., Inc.
- Oxyfresh Worldwide, Inc.
- AMANO Products limited
- Wisdom Toothbrushes Ltd.
- Banyan Botanicals Products
- Prestige Consumer Healthcare, Inc.
- supersmile
- TePe Munhygienprodukter AB
- Dr. Tung's Products, Inc.
Europe Tongue Cleaner Market Report Segmentation
By Material (Volume, Thousand Units, USD Million, 2020-2031)
By Distribution Channel (Volume, Thousand Units, USD Million, 2020-2031)
- Supermarket/Hypermarket
- Retail Store
- Online Store
- Others
By Demographics (Volume, Thousand Units, USD Million, 2020-2031)
By Country (Volume, Thousand Units, USD Million, 2020-2031)
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe