Europe Sensitive Toothpaste Market Size, Share & Industry Trends Analysis Report By Age Group, By Application, By Type (Low Sensitive Toothpaste, and Highly Sensitive Toothpaste), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

Europe Sensitive Toothpaste Market Size, Share & Industry Trends Analysis Report By Age Group, By Application, By Type (Low Sensitive Toothpaste, and Highly Sensitive Toothpaste), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030


The Europe Sensitive Toothpaste Market would witness market growth of 5.0% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 27,311.2 Thousand Units (Per 5 OZ), showcasing a growth of 4.9% (2019-2022).

Sensitive toothpaste has various advantages, such as deep cleaning, whitening, repair and protection, herbal multi-care, and fresh mint flavour. As a result of its numerous advantages, whitening toothpaste is becoming increasingly popular, driving the market. Furthermore, childhood dental cavities are becoming more widespread because of unrestricted sugar consumption, poor oral hygiene practices, and wrong use of medical services, which is predicted to contribute to an increase in the market.

Dentists and dental hygienists have become influential advocates for these toothpastes. Many dental professionals recommend these specialized toothpaste formulations to patients experiencing tooth sensitivity, emphasizing their role in managing and preventing discomfort. This has become integral to daily oral care routines for individuals experiencing tooth sensitivity. As people increasingly recognize the importance of addressing sensitivity issues early on, using this becomes habitual. The convenience of incorporating a specialized product into an existing routine further facilitates widespread adoption.

According to the International Trade Administration, the number of e-commerce consumers in Spain reached 30 million in 2021. eCommerce penetration was estimated at 63%, and internet penetration at 83% in 2021. By 2025, there will be 37 million eCommerce users, a 25% increase. E-commerce platforms provide consumers the convenience of shopping from the comfort of their homes in Spain. The accessibility of these toothpastes on online platforms assures that consumers can easily find and purchase these products, regardless of their location within Spain. The factors mentioned above will drive the regional market growth.

The Germany market dominated the Europe Sensitive Toothpaste Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $125.6 Million by 2030. The UK market is exhibiting a CAGR of 4% during (2023 - 2030). Additionally, The France market would experience a CAGR of 5.8% during (2023 - 2030).

Based on Age Group, the market is segmented into Adults, and Kids. Based on Application, the market is segmented into Whitening, Rapid Relief, and Herbal. Based on Type, the market is segmented into Low Sensitive Toothpaste, and Highly Sensitive Toothpaste. Based on Distribution Channel, the market is segmented into Supermarket & Hypermarkets, Independent Retail Stores, Pharmacy, and Online Sales Channel. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Colgate Palmolive Company, GlaxoSmithKline PLC (GSK), Church and Dwight Co., Inc., The Procter and Gamble Company, Unilever PLC, Johnson & Johnson, The Hain Celestial Group, Inc., Amway Corporation, Lion Corporation, and Henkel AG & Company, KGaA

Scope of the Study

Market Segments covered in the Report:

By Age Group (Volume, Thousand Units (Per 5 OZ), USD Billion, 2019-2030)
  • Adults
  • Kids
By Application (Volume, Thousand Units (Per 5 OZ), USD Billion, 2019-2030)
  • Whitening
  • Rapid Relief
  • Herbal
By Type (Volume, Thousand Units (Per 5 OZ), USD Billion, 2019-2030)
  • Low Sensitive Toothpaste
  • Highly Sensitive Toothpaste
By Distribution Channel (Volume, Thousand Units (Per 5 OZ), USD Billion, 2019-2030)
  • Supermarket & Hypermarkets
  • Independent Retail Stores
  • Pharmacy
  • Online Sales Channel
By Country (Volume, Thousand Units (Per 5 OZ), USD Billion, 2019-2030)
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
Companies Profiled
  • The Colgate Palmolive Company
  • GlaxoSmithKline PLC (GSK)
  • Church and Dwight Co., Inc.
  • The Procter and Gamble Company
  • Unilever PLC
  • Johnson & Johnson
  • The Hain Celestial Group, Inc.
  • Amway Corporation
  • Lion Corporation
  • Henkel AG & Company, KGaA
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Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Sensitive Toothpaste Market, by Age Group
1.4.2 Europe Sensitive Toothpaste Market, by Application
1.4.3 Europe Sensitive Toothpaste Market, by Type
1.4.4 Europe Sensitive Toothpaste Market, by Distribution Channel
1.4.5 Europe Sensitive Toothpaste Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter’s Five Forces Analysis
Chapter 4. Europe Sensitive Toothpaste Market by Age Group
4.1 Europe Adults Market by Country
4.2 Europe Kids Market by Country
Chapter 5. Europe Sensitive Toothpaste Market by Application
5.1 Europe Whitening Market by Country
5.2 Europe Rapid Relief Market by Country
5.3 Europe Herbal Market by Country
Chapter 6. Europe Sensitive Toothpaste Market by Type
6.1 Europe Low Sensitive Toothpaste Market by Country
6.2 Europe Highly Sensitive Toothpaste Market by Country
Chapter 7. Europe Sensitive Toothpaste Market by Distribution Channel
7.1 Europe Supermarket & Hypermarkets Market by Country
7.2 Europe Independent Retail Stores Market by Country
7.3 Europe Pharmacy Market by Country
7.4 Europe Online Sales Channel Market by Country
Chapter 8. Europe Sensitive Toothpaste Market by Country
8.1 Germany Sensitive Toothpaste Market
8.1.1 Germany Sensitive Toothpaste Market by Age Group
8.1.2 Germany Sensitive Toothpaste Market by Application
8.1.3 Germany Sensitive Toothpaste Market by Type
8.1.4 Germany Sensitive Toothpaste Market by Distribution Channel
8.2 UK Sensitive Toothpaste Market
8.2.1 UK Sensitive Toothpaste Market by Age Group
8.2.2 UK Sensitive Toothpaste Market by Application
8.2.3 UK Sensitive Toothpaste Market by Type
8.2.4 UK Sensitive Toothpaste Market by Distribution Channel
8.3 France Sensitive Toothpaste Market
8.3.1 France Sensitive Toothpaste Market by Age Group
8.3.2 France Sensitive Toothpaste Market by Application
8.3.3 France Sensitive Toothpaste Market by Type
8.3.4 France Sensitive Toothpaste Market by Distribution Channel
8.4 Russia Sensitive Toothpaste Market
8.4.1 Russia Sensitive Toothpaste Market by Age Group
8.4.2 Russia Sensitive Toothpaste Market by Application
8.4.3 Russia Sensitive Toothpaste Market by Type
8.4.4 Russia Sensitive Toothpaste Market by Distribution Channel
8.5 Spain Sensitive Toothpaste Market
8.5.1 Spain Sensitive Toothpaste Market by Age Group
8.5.2 Spain Sensitive Toothpaste Market by Application
8.5.3 Spain Sensitive Toothpaste Market by Type
8.5.4 Spain Sensitive Toothpaste Market by Distribution Channel
8.6 Italy Sensitive Toothpaste Market
8.6.1 Italy Sensitive Toothpaste Market by Age Group
8.6.2 Italy Sensitive Toothpaste Market by Application
8.6.3 Italy Sensitive Toothpaste Market by Type
8.6.4 Italy Sensitive Toothpaste Market by Distribution Channel
8.7 Rest of Europe Sensitive Toothpaste Market
8.7.1 Rest of Europe Sensitive Toothpaste Market by Age Group
8.7.2 Rest of Europe Sensitive Toothpaste Market by Application
8.7.3 Rest of Europe Sensitive Toothpaste Market by Type
8.7.4 Rest of Europe Sensitive Toothpaste Market by Distribution Channel
Chapter 9. Company Profiles
9.1 The Colgate Palmolive Company
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 GlaxoSmithKline PLC (GSK)
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Regional Analysis
9.2.4 Research & Development Expense
9.2.5 SWOT Analysis
9.3 Church and Dwight Co., Inc.
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segmental Analysis
9.3.4 Research & Development Expense
9.3.5 SWOT Analysis
9.4 The Procter and Gamble Company
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expense
9.4.5 SWOT Analysis
9.5 Unilever PLC
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 SWOT Analysis
9.6 Johnson & Johnson
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental & Regional Analysis
9.6.4 Research & Development Expenses
9.6.5 SWOT Analysis
9.7 The Hain Celestial Group, Inc.
9.7.1 Company overview
9.7.2 Financial Analysis
9.7.3 Regional Analysis
9.7.4 Research & Development Expense
9.7.5 SWOT Analysis
9.8 Amway Corporation
9.8.1 Company Overview
9.8.2 SWOT Analysis
9.9 Lion Corporation
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Product and Regional Analysis
9.9.4 Research & Development Expense
9.9.5 SWOT Analysis
9.10. Henkel AG & Company, KGaA
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Segmental and Regional Analysis
9.10.4 Research & Development Expense
9.10.5 SWOT Analysis

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