Europe Pet Toys Market Size, Share & Trends Analysis Report By Distribution Channel (Offline, and Online), By Type (Stuffed Toys, Chew Toys, Chase & Fetch Toys, Interactive & Self-Play Toys, and Others), By Pet, By Country and Growth Forecast, 2024 - 2031

Europe Pet Toys Market Size, Share & Trends Analysis Report By Distribution Channel (Offline, and Online), By Type (Stuffed Toys, Chew Toys, Chase & Fetch Toys, Interactive & Self-Play Toys, and Others), By Pet, By Country and Growth Forecast, 2024 - 2031

The Europe Pet Toys Market would witness market growth of 7.4% CAGR during the forecast period (2024-2031). In the year 2021, the Europe market's volume surged to 1,09,090.47 thousand units, showcasing a growth of 14.8% (2020-2023).

Chew toys play a crucial role in the pet toys market, offering pets a safe and constructive outlet for their natural chewing instincts. These toys are designed to withstand the strong jaws and sharp teeth of dogs. Chew toys come in various shapes, sizes, and materials, including rubber, nylon, and hard plastic, catering to different breeds, and chewing preferences. Therefore, the Germany market utilized 6,338.26 thousand units of Chew toys in 2023.

The Germany market dominated the Europe Pet Toys Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $966.7 million by 2031. The UK market exhibits a CAGR of 6.4% during (2024 - 2031). Additionally, The France market would experience a CAGR of 8.2% during (2024 - 2031).

Personalized toys, customized with pet names or unique features, appeal to pet owners seeking unique and special gifts for their furry companions. Premium toys often boast innovative features and functionalities that enhance pets’ play experiences and stimulate their senses. From interactive puzzles to motion-activated lights and sounds, these toys provide mental and physical stimulation, promoting engagement, exercise, and cognitive enrichment for pets.

Growing environmental consciousness has increased demand for eco-friendly and sustainable toys made from renewable materials, recycled plastics, or biodegradable alternatives. Manufacturers embrace sustainable manufacturing practices to reduce their environmental impact across the product lifecycle. This includes optimizing resource use, minimizing waste generation, and prioritizing energy-efficient production processes to lower carbon emissions and conserve natural resources.

The UK has witnessed a substantial shift towards online shopping, with more consumers preferring the convenience and accessibility of e-commerce platforms. E-commerce platforms in the UK provide access to puppy toys, catering to pet owners and their pets’ diverse needs, preferences, and lifestyles. According to the International Trade Administration, consumer e-commerce now accounts for 36.3% of the total retail sector in the UK (as of Jan 2021), with e-commerce revenue projected to increase to 285.60 billion dollars by 2025. 2022 UK online sales rose 36%, the highest annual growth since 2007. Hence, the growing pet population and e-commerce trends in Europe will drive the expansion of the regional market.

Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Type, the market is segmented into Stuffed Toys, Chew Toys, Chase & Fetch Toys, Interactive & Self-Play Toys, and Others. Based on Pet, the market is segmented into Dog, Cat, Bird, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• Unicharm Corporation
• Benebone LLC
• The Kyjen Company, LLC (J.W. Childs Associates, L.P.)
• Doskocil Manufacturing Company, Inc.
• Pets at Home Group Plc
• Spectrum Brands Holdings, Inc.
• KONG Company
• Chewy, Inc.
• Central Garden & Pet Company
• Coastal Pet Products, Inc.

Europe Pet Toys Market Report Segmentation

By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2031)

• Offline
• Online

By Type (Volume, Thousand Units, USD Billion, 2020-2031)

• Stuffed Toys
• Chew Toys
• Chase & Fetch Toys
• Interactive & Self-Play Toys
• Others

By Pet (Volume, Thousand Units, USD Billion, 2020-2031)

• Dog
• Cat
• Bird
• Others

By Country (Volume, Thousand Units, USD Billion, 2020-2031)

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe